Cath Kidston

Cath Kidston

@Cath_Kidston

London, EST. 1993. With bags, accessories, fashion, homeware & things for the kids, we’re here to brighten up your day.

London, England https://t.co/8ZSKKv8DQC Joined 2009-06-02 Date of Analysis: Dec 16, 2025

103,289

Followers

3,299

Following

29,847

Tweets

10.5

Avg Engagement

625

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Cath_Kidston's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-06-02
  • Verification:No
  • Location:London, England

Data Summary

  • Tweets Analyzed:3,200
  • Avg Likes per Tweet:7.5
  • Avg Retweets per Tweet:3.0
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,200 tweets

Cath Kidston's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The brand uses interactive campaigns like giveaways to drive engagement and user participation.

7.5

Avg Likes/Tweet

3.0

Avg Retweets/Tweet

23,966

Total Likes

9,579

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

8

75th Percentile

2,011

Top Tweet

0.1

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

32.2%

Original

65.1%

Replies

0.3%

Retweets

2.4%

Quotes

0.0%

Threads

0.4%

With Media

36.1%

With Links

20.1%

With #Tags

67.8%

With @Mentions

26.0%

With Emojis

134

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

2.02

Reply/Original Ratio

8.56

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

83.1%

Weekday Posts

16.9%

Weekend Posts

Top Hashtags

#gbbo (224) #friendshipfriday (208) #cathkidstonxpeanuts (22) #brightenupyourday (15) #wallpaperwednesday (13) #disneyxcathkidston (12) #12daysofwonder (12) #cathkidston (10) #blackfriday (8) #brightenupyourjune (8)

Most Mentioned

@cathkidston (135) @closetemmys (47) @britishbakeoff (35) @cinderella85_ (26) @twirlywhirly3 (16) @raqeia (13) @lauramitchem1 (10) @sammc1878 (8) @daisy84x (8) @hemingway_diana (7)

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Content Strategy Analysis

Based on 3,200 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,032 (32%)
Replies 2,082 (65%)
Retweets 9 (0%)
Quote Tweets 77 (2%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 9 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,200 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes fashion-conscious individuals, parents, and families looking for stylish and functional products. They are likely interested in lifestyle, seasonal events, and branded merchandise.

Average

Audience Quality

20.1%

Suspicion Index

22.4%

Low-Quality %

82

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.3%

Empty Bio

12.2%

<10 Tweets

19.8%

Mass Following (>2K)

0.0%

New (<90 days)

39.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

83.5%

No URL

7.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

12,308,106

Total Potential Reach

82

Median Follower Reach

285

75th Percentile Reach

8.2%

>1K followers

0.7%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

73.0%

Creators

7,297 accounts

14.8%

Consumers

1,480 accounts

12.2%

Dormant

1,223 accounts

21

Verified Followers

0.21% of total

6.3%

Professional Bios

founder, dev, analyst, etc.

0.14

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United Kingdom (238) London, England (236) England, United Kingdom (229) London (158) UK (112) North West, England (60) England (60) Manchester, England (59) South East, England (54) Wales, United Kingdom (46)

21

Verified Followers

0.21% of total

1,563

Protected Accounts

15.63% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@wossy 4,871,512 TV Presenter self-indulgent, Instagram, life
@GWR 660,284 Record Keeper Record-breaking, Achievements, Global
@sandraguinaldo 505,064 Journalist news, journalism, reporting
@gracedent 280,625 Food Critic Food, Podcasting, Memoir
@MarketingWeekEd 248,295 Marketing news, analysis, insight
@bbcpress 214,722 Public Relations -
@vagina_museum 185,870 Museum feminism, anatomy, education
@Fabsuzie71 127,611 Adult entertainer Hotwife, Lover of men, Hotel action
@pocketrocketmp 107,487 Influencer LGBTQ+, Cashapp, Fun
@JasonElsom 106,498 CEO Education, Development, Shakespeare

Top Keywords in Follower Bios

love (656) mum (418) life (351) lover (331) family (252) wife (236) music (213) views (196) teacher (184) things (162)

Top Hashtags in Follower Bios

#sbs (11) #nhs (8) #family (7) #bekind (7) #fashion (6) #love (6) #toriesout (5) #disney (5) #food (5) #actuallyautistic (4)

6,273

Followers With Bio

3,727

Followers Without Bio

62.73%

% With Bio

37.27%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,200 analyzed

7,592

Combined Engagement

2,571

Total Likes

5,021

Total Retweets

1,518

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

80%

With @Mentions

80%

With Links

Topical Analysis:

Fashion Homeware Family Lifestyle Giveaways Seasonal Events Brand Collaborations
Cath Kidston
@Cath_Kidston

RT @BritishBakeOff: In knead of some good news? Here’s a little something… The Great British Bake Off is back on your screens on Tuesday 13th September at 8pm! 😃 #GBBO https://t.co/VK0IDNus21

2022-08-31
Retweets: 2,011 Likes: 0 Engagement: 2,011
Cath Kidston
@Cath_Kidston

🌻International Picnic Day #GIVEAWAY🌻 Win the Perfect Cath Kidston Picnic Picks for you and your picnic partner☀ Like this tweet Tag your picnic partner Entrants must both follow @Cath_Kidston to WIN! Ends 23.59 on June 23rd. #InternationalPicnicDay https://t.co/SWfmqhRpq4 ht

2019-06-18
Retweets: 714 Likes: 1,134 Engagement: 1,848
Cath Kidston
@Cath_Kidston

Celebrate International Best Friends Day with our ✨#GIVEAWAY✨ and win a matching bag set! 1. Like this tweet💖 2. Tag your bestie 3. Entrants must both follow @Cath_Kidston to WIN! 🏆Ends 23.59 on June 11th. Contact @Cath_Kidston for T&amp;Cs. 🌻GO BFF's, GO! #BrightenUpYourJune

2019-06-08
Retweets: 572 Likes: 1,020 Engagement: 1,592
Cath Kidston
@Cath_Kidston

RT @BritishBakeOff: He saved the best till last. A huge congratulations to David - winner of The Great British Bake Off 2019! 👏👏👏 #GBBOFinal https://t.co/FRtFPRkVO6

2019-10-29
Retweets: 1,453 Likes: 0 Engagement: 1,453
Cath Kidston
@Cath_Kidston

Happy #WinnieThePoohDay 🍯 What's your favourite thing about the honey loving bear? Tell us for a chance to win a #DisneyXCathKidston cosmetics bag! T&amp;Cs: https://t.co/dEwHEUfe2U https://t.co/WQmYfAdyse

2020-01-18
Retweets: 271 Likes: 417 Engagement: 688

Key Insights & Takeaways

Giveaways and interactive campaigns are highly effective in boosting engagement and user participation. Themed content, such as holidays and special events, resonates well with the audience and encourages sharing. Collaborations with popular characters or brands, like Disney, can significantly increase reach and appeal.

Strengths

  • + Established follower base of 103,289
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Cath_Kidston reveals an growing Twitter presence with 103,289 followers. The account demonstrates a conversation-first approach, averaging 10.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025