CBS 21 News

CBS 21 News

@CBS21NEWS

Your station for news, sports and weather across Central Pennsylvania. Chime in YOUR images and videos at https://local21news.com/chimein

Harrisburg, Pennsylvania, USA https://local21news.com/ Joined 2007-10-24 Date of Analysis: Dec 16, 2025

65,804

Followers

1,113

Following

331,406

Tweets

745

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @CBS21NEWS's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2007-10-24
  • Verification:No
  • Location:Harrisburg, Pennsylvania, USA

Data Summary

  • Followers Analyzed:10,000

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Audience Demographics

Based on 10,000 followers

The primary audience is likely residents of Central Pennsylvania interested in local news and updates. The account's focus on multimedia content suggests it caters to a tech-savvy demographic.

Average

Audience Quality

32.0%

Suspicion Index

44.0%

Low-Quality %

8

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

52.4%

Empty Bio

46.4%

<10 Tweets

9.1%

Mass Following (>2K)

0.0%

New (<90 days)

61.6%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.9%

No URL

35.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

18,230,677

Total Potential Reach

8

Median Follower Reach

64

75th Percentile Reach

4.2%

>1K followers

0.6%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

33.8%

Creators

3,378 accounts

19.8%

Consumers

1,981 accounts

46.4%

Dormant

4,641 accounts

66

Verified Followers

0.66% of total

5.3%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Pennsylvania, USA (486) Harrisburg, PA (149) United States (142) York, PA (118) Lancaster, PA (110) Pennsylvania (82) Philadelphia, PA (74) Mechanicsburg, PA (60) Hershey, PA (43) Pittsburgh, PA (36)

66

Verified Followers

0.66% of total

948

Protected Accounts

9.48% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,072,578 Wrestler Wrestling, Motivation, Self-promotion
@RRWWE 383,549 Wrestler Wrestling, Martial Arts, Fitness
@JenniferJJacobs 367,676 Journalist Biden admin, Reporting, Iowa
@PMBreakingNews 193,921 Journalist News, World, Tips
@malcolmkenyatta 163,095 Politician Politics, Climate Change, Social Justice
@LaVidaBaseball 148,270 Sports Media Latino culture, baseball, passion
@gilliankemmerer 133,761 Sports Journalist KHL, kdrama, archery
@DrJoeNyangon 106,045 Energy Economist energy economics, innovation, utilities
@JeanChatzky 81,569 Financial journalist finance, writing, podcasting
@FettermanLt 75,182 Politician politics, Pennsylvania, social justice

Top Keywords in Follower Bios

love (371) life (227) mom (185) news (134) lover (130) wife (128) family (122) sports (117) state (115) music (114)

Top Hashtags in Follower Bios

#1 (11) #flyeaglesfly (9) #blm (9) #blacklivesmatter (7) #billsmafia (4) #fbr (4) #weare (4) #resist (4) #theresistance (4) #herewego (3)

4,758

Followers With Bio

5,242

Followers Without Bio

47.58%

% With Bio

52.42%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

The account has a significant following but limited engagement, which may indicate a need for more interactive content. The bio emphasizes user-generated content, but the engagement metrics suggest it may not be effectively encouraging participation. The account's focus on local news and multimedia could be a strength, but it may not be translating into higher engagement.

Strengths

  • + Established follower base of 65,804
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @CBS21NEWS reveals an growing Twitter presence with 65,804 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025