Charlotte-Mecklenburg Schools
Official Twitter/X account for Charlotte-Mecklenburg Schools. CMS strives to create an innovative, inclusive, and student-centered environment. #ExcellenceCMS
110,507
Followers
714
Following
28,605
Tweets
14.6
Avg Engagement
413
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @CharMeckSchools's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-10-06
- Verification:No
- Location:Charlotte, North Carolina
Data Summary
- Tweets Analyzed:3,173
- Avg Likes per Tweet:8.7
- Avg Retweets per Tweet:5.9
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,173 tweetsThe account has an average of 307 likes and 130 retweets per tweet, indicating moderate engagement. The verified status is low, suggesting limited official validation from Twitter.
8.7
Avg Likes/Tweet
5.9
Avg Retweets/Tweet
27,544
Total Likes
18,864
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
2
Median Retweets
11
75th Percentile
3,972
Top Tweet
0.13
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
50.3%
Original
5.5%
Replies
42.8%
Retweets
1.4%
Quotes
0.0%
Threads
0.8%
With Media
97.2%
With Links
36.6%
With #Tags
63.8%
With @Mentions
12.2%
With Emojis
209
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.11
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
92.7%
Weekday Posts
7.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,173 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,357 retweets (43% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,173 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes parents, students, and educators within the Charlotte-Mecklenburg School District. The content is tailored to inform and engage stakeholders in the educational process.
Below Average
Audience Quality
37.8%
Suspicion Index
58.6%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
59.9%
Empty Bio
66.0%
<10 Tweets
3.4%
Mass Following (>2K)
0.0%
New (<90 days)
69.3%
Low Ratio (<0.1)
0.0%
New (<180 days)
90.5%
No URL
57.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
3,689,252
Total Potential Reach
1
Median Follower Reach
17
75th Percentile Reach
2.6%
>1K followers
0.2%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
20.4%
Creators
2,045 accounts
13.6%
Consumers
1,356 accounts
66.0%
Dormant
6,599 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
35
Verified Followers
0.35% of total
737
Protected Accounts
7.37% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @NOH8Campaign | 799,063 | Activism | equality, bullying, discrimination |
| @KevinandTrevor | 695,582 | - | - |
| @noelitoflow | 476,573 | Inspirational Speaker | God, Jesus, Purpose |
| @ravenscimaven | 138,397 | Science Educator | science, education, fashion |
| @tedfujimoto | 100,724 | Education | Education, Innovation, Leadership |
| @JeanChatzky | 81,713 | Financial journalist | finance, writing, podcasting |
| @ShannonSpake | 79,520 | Sports Broadcaster | JUCO transfer, Stern Superfan, mommy & wife |
| @RemindHQ | 41,693 | Education Technology | Education, Communication, Success |
| @wfryer | 37,826 | - | - |
| @DisruptEdToday | 31,725 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,010
Followers With Bio
5,990
Followers Without Bio
40.1%
% With Bio
59.9%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,173 analyzed6,473
Combined Engagement
1,394
Total Likes
5,079
Total Retweets
1,295
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
40%
With @Mentions
100%
With Links
Topical Analysis:
RT @Panthers: For everything. https://t.co/fXI6v0lxUY
Thanks Secret Santa Cam for all that you do for CMS students! 🏈 https://t.co/URzsZUdNMQ
Charlotte-Mecklenburg Schools will be closed on Friday, February 21, 2020, due to inclement weather. To ensure the safety of all, CMS before and after school programs, athletic events and field trips are canceled. Community Use of Schools events will continue as scheduled. https:
CMS will provide grab and go meals while schools are closed. Lunch (and breakfast for the next day) will be served in participating school’s parking lots. Meals are free for anyone 18-years old and under. Read our full statement: https://t.co/W8BIxVbSZz https://t.co/GuL7lQkc90
RT @NC_Governor: NC 2-1-1 is now available 24/7 as a resource for assistance related to COVID-19. Dial 2-1-1 to get connected to resources in your community and text COVIDNC to 898211 to get alerts on the North Carolina’s COVID-19 updates. https://t.co/RG9km8EaNA
Key Insights & Takeaways
The account frequently shares updates about school closures and events, which are critical for parents and students. It emphasizes community and student well-being, reflecting the district's commitment to inclusivity and safety. The use of links and hashtags helps direct followers to official resources and promotes transparency.
Strengths
- + Established follower base of 110,507
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @CharMeckSchools reveals an growing Twitter presence with 110,507 followers. The account demonstrates a content-creator strategy, averaging 14.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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