City of Minneapolis

City of Minneapolis

@CityMinneapolis

Official news and information from the City of Minneapolis. For non-emergency requests, call 311.

City Hall, Minneapolis, MN https://www.minneapolismn.gov/ Joined 2009-03-17 Date of Analysis: Dec 16, 2025

211,084

Followers

225

Following

9,417

Tweets

47.7

Avg Engagement

1,409

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @CityMinneapolis's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-03-17
  • Verification:Yes
  • Location:City Hall, Minneapolis, MN

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:22.7
  • Avg Retweets per Tweet:24.9
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account maintains a consistent level of engagement with an average of 2,348 likes and 1,076 retweets per tweet. Verified accounts make up a small portion of its followers, indicating a mix of public and private engagement.

22.7

Avg Likes/Tweet

24.9

Avg Retweets/Tweet

73,919

Total Likes

80,994

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

3

Median Retweets

25

75th Percentile

19,196

Top Tweet

0.23

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

40.9%

Original

29.4%

Replies

20.7%

Retweets

9.0%

Quotes

0.0%

Threads

0.2%

With Media

63.5%

With Links

16.2%

With #Tags

50.6%

With @Mentions

9.7%

With Emojis

167

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.72

Reply/Original Ratio

0.43

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

91.9%

Weekday Posts

8.1%

Weekend Posts

Top Hashtags

#petoftheweek (61) #wecountmpls (58) #covid19 (52) #iammpls (25) #mnwx (23) #gompls (17) #wearempls (17) #censussense (15) #npww (13) #loveyourstuffmpls (13)

Most Mentioned

@votempls (148) @cityminneapolis (96) @hennepin (90) @mnhealth (66) @minneapolispd (64) @metrotransitmn (61) @mplsparkboard (60) @nwstwincities (51) @mayorfrey (51) @meetminneapolis (44)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,329 (41%)
Replies 957 (29%)
Retweets 672 (21%)
Quote Tweets 292 (9%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 672 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes Minneapolis residents, visitors, and local businesses. The account also reaches individuals interested in city news and public services.

Average

Audience Quality

27.6%

Suspicion Index

38.3%

Low-Quality %

16

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

48.4%

Empty Bio

37.6%

<10 Tweets

7.8%

Mass Following (>2K)

0.0%

New (<90 days)

54.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.3%

No URL

28.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

36,275,654

Total Potential Reach

16

Median Follower Reach

103

75th Percentile Reach

4.4%

>1K followers

0.5%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

42.8%

Creators

21,399 accounts

19.6%

Consumers

9,809 accounts

37.6%

Dormant

18,792 accounts

229

Verified Followers

0.46% of total

6.6%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Minneapolis, MN (5,560) Minnesota, USA (1,855) Minneapolis (702) Minnesota (690) St Paul, MN (678) United States (608) MN (161) Minneapolis, Minnesota (158) USA (140) Chicago, IL (133)

297

Verified Followers

0.29% of total

10,463

Protected Accounts

10.36% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,099,855 Wrestler Wrestling, Motivation, Self-promotion
@soledadobrien 1,317,802 Journalist working, mom, journalist
@Ilhan 1,293,311 Politician Progressive politics, Minnesota, USProgressives
@Yamiche 1,198,968 Journalist politics, journalism, news
@iownjd 777,489 Lawyer learn, inspire, engage
@KAYAK 708,451 Travel App Travel, App, Support
@JoeHennig 616,299 Wrestler Wrestling, Champion, Cameo
@SamChampion 518,878 Meteorologist Weather, News, Family
@EricHolthaus 487,224 Climate Activist Climate justice, Youth empowerment, COP26
@djkingassassin 473,878 DJ Music, Club, Producer

Top Keywords in Follower Bios

love (2,314) life (1,812) minnesota (1,463) mom (1,376) mn (1,255) music (1,254) lover (1,157) minneapolis (1,024) sheher (1,007) sports (953)

Top Hashtags in Follower Bios

#blm (155) #blacklivesmatter (124) #resist (76) #skol (68) #1 (63) #maga (42) #minnesota (34) #minneapolis (33) #mnwild (31) #bitcoin (29)

40,926

Followers With Bio

60,070

Followers Without Bio

40.52%

% With Bio

59.48%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

38,613

Combined Engagement

15,966

Total Likes

22,647

Total Retweets

7,723

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

40%

With @Mentions

20%

With Links

Topical Analysis:

Public Safety Community Engagement Local Events City Services Emergency Communication

Key Insights & Takeaways

The account uses emojis and visual content to draw attention to critical updates, such as safety alerts. It leverages local events like Pride to promote community inclusivity and visibility. The use of hashtags and links helps drive traffic to official city resources and event pages.

Strengths

  • + Established follower base of 211,084
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @CityMinneapolis reveals an growing Twitter presence with 211,084 followers. The account demonstrates a content-creator strategy, averaging 47.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025