City of Phoenix, AZ
Official page of the City of #PHX, the 5th largest city in the U.S. - a vibrant, growing city and a great place to live, work and play! Español: @CiudadPHX
62,218
Followers
562
Following
21,269
Tweets
8.3
Avg Engagement
620
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @CityofPhoenixAZ's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2012-03-08
- Verification:Yes
- Location:Phoenix, AZ
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:5.3
- Avg Retweets per Tweet:2.9
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsThe account has average engagement with likes and retweets, indicating a moderate level of interaction. It leverages trending topics and local events to boost visibility.
5.3
Avg Likes/Tweet
2.9
Avg Retweets/Tweet
17,368
Total Likes
9,457
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
1
Median Retweets
8
75th Percentile
1,147
Top Tweet
0.13
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
77.0%
Original
4.5%
Replies
6.7%
Retweets
11.8%
Quotes
0.0%
Threads
0.2%
With Media
97.8%
With Links
83.9%
With #Tags
57.8%
With @Mentions
27.6%
With Emojis
241
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.06
Reply/Original Ratio
1.77
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
76.6%
Weekday Posts
23.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 217 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes residents, visitors, and potential workers in Phoenix. The account also targets those interested in local events, weather, and city initiatives.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
6
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.2%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
4,767,881
Total Potential Reach
6
Median Follower Reach
45
75th Percentile Reach
3.2%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
985
Protected Accounts
9.85% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @NOH8Campaign | 800,076 | Activism | equality, bullying, discrimination |
| @SlimJim | 516,978 | Snack Influencer | meat, long boi, champions |
| @EvanKirstel | 349,995 | Tech Influencer | Tech, B2B, Social media |
| @azfamily | 288,427 | News broadcaster | news, weather, sports |
| @JeanetteJoy | 218,002 | Design Psychology Mentor | ClimateReality, DesignPsychology, TinyHome |
| @MakeAWish | 207,337 | Charity | Hope, Joy, Wishes |
| @katiehobbs | 186,429 | - | - |
| @THChumor | 129,759 | Cannabis Influencer | Weed, Enlightenment, Daily Posts |
| @JeanChatzky | 81,523 | Financial journalist | finance, writing, podcasting |
| @SouhanStrib | 52,654 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,116
Followers With Bio
5,884
Followers Without Bio
41.16%
% With Bio
58.84%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed3,849
Combined Engagement
1,756
Total Likes
2,093
Total Retweets
770
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
60%
With @Mentions
80%
With Links
Topical Analysis:
Did you see this!?!! Everyone is talking about it… the #SpaceX #falcon9 launch seen streaking across the #PHX sky. Here’s an awesome timelapse from our #PHXCityCam #phoenix #satellite #space #aliens #rocketman #eltonjohn https://t.co/SdkzVVVNnn
RT @Suns: SUNS WIN! SUNS WIN! https://t.co/3RKi7NgAEN
RT @SuperBowl: Miss me? #SBLVII
Congrats to the @Chiefs and welcome to #PHX. Safe travels to visit #Phoenix - and remember - your weather highs these days are our lows.. pack some shorts 😎 #ChiefsKingdom #SuperPHX #SBLVII @Azsuperbowl https://t.co/l0tgrxlAru
June is #Pride Month. Whether you live here, visit here, or want to work on our team, the City of #Phoenix believes in inclusion, equity and diversity for everyone. Also, if you are downtown at night, #PHX City Hall is showing off its colors 🌈 #LoveisLove #PHXPride https://t
Key Insights & Takeaways
The account frequently highlights local events and city achievements, which helps build community pride. It uses Spanish to engage a broader demographic and promote inclusivity. It shares practical information like weather tips, which adds value to followers' daily lives.
Strengths
- + Established follower base of 62,218
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @CityofPhoenixAZ reveals an growing Twitter presence with 62,218 followers. The account demonstrates a content-creator strategy, averaging 8.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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