@CityPowerJhb

@CityPowerJhb

@CityPowerJhb

City Power lights the way in Johannesburg. Report outages, faults & compliments to https://citypower.mobi/ or Call Centre 011 490 7484 /0860JOBURG / 0860562874

40 Heronmere Road, 2016 https://t.co/78bVq680vX Joined 2011-07-18 Date of Analysis: Dec 16, 2025

1,141,169

Followers

2,519

Following

549,581

Tweets

1.9

Avg Engagement

652

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @CityPowerJhb's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2011-07-18
  • Verification:No
  • Location:40 Heronmere Road, 2016

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:1.2
  • Avg Retweets per Tweet:0.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

On average, tweets receive around 43 likes and 14 retweets, indicating moderate engagement. The content is primarily informational, which may influence lower interaction rates compared to more promotional posts.

1.2

Avg Likes/Tweet

0.6

Avg Retweets/Tweet

4,027

Total Likes

1,984

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

0

Median Retweets

1

75th Percentile

309

Top Tweet

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

20.1%

Original

73.7%

Replies

1.0%

Retweets

5.2%

Quotes

0.0%

Threads

0.0%

With Media

35.3%

With Links

26.2%

With #Tags

70.9%

With @Mentions

2.1%

With Emojis

99

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

3.67

Reply/Original Ratio

5.45

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

82.0%

Weekday Posts

18.0%

Weekend Posts

Top Hashtags

#joburgupdates (285) #joburgservices (131) #loadshedding (123) #citypowerupdate (122) #outageupdate (62) #update (47) #reminder (46) #stage6 (40) #stage (32) #inprogress (29)

Most Mentioned

@cityofjoburgza (60) @eskom_sa (40) @citypowerjhb (20) @joburgmpd (20) @thapeloamad (17) @lebo13242530 (17) @mabasokholeka (16) @pontes_danish (13) @eskom (11) @majestic_808 (10)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 653 (20%)
Replies 2,396 (74%)
Retweets 31 (1%)
Quote Tweets 169 (5%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 31 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is residents of Johannesburg and surrounding areas who rely on CityPower for electricity services. The account also targets individuals and businesses affected by loadshedding and power outages.

Below Average

Audience Quality

41.4%

Suspicion Index

69.1%

Low-Quality %

2

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

75.2%

Empty Bio

74.7%

<10 Tweets

2.3%

Mass Following (>2K)

0.0%

New (<90 days)

67.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

96.4%

No URL

62.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7,211,937

Total Potential Reach

2

Median Follower Reach

15

75th Percentile Reach

1.9%

>1K followers

0.2%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

12.0%

Creators

6,016 accounts

13.3%

Consumers

6,632 accounts

74.7%

Dormant

37,352 accounts

41

Verified Followers

0.08% of total

2.4%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Johannesburg, South Africa (2,439) South Africa (1,039) Johannesburg (471) Pretoria, South Africa (399) Midrand, South Africa (207) Soweto, South Africa (205) Cape Town, South Africa (161) Roodepoort, South Africa (146) Randburg, South Africa (137) Sandton, South Africa (110)

76

Verified Followers

0.08% of total

3,990

Protected Accounts

3.95% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@DonaldInDenial 580,104 Singer Music, R&B, South Africa
@jorcervan 237,663 Writer Mythology, Self-discovery, Openness
@UWFM88_106FM 235,441 Radio Presenter Radio stations, Listeners, Provinces
@mbalis_bakery 224,897 Baker Baking, Food, Entrepreneurship
@AbsaSouthAfrica 210,715 Banking banking, financial services, possibilities
@SundayWorldZA 173,799 Entertainment News celebrity news, sports, gossip
@Bongie_Haemz 160,616 Influencer Marketing Lifestyle, Influencer Marketing, Events
@SAReserveBank 113,510 Banking Economic growth, Price stability, South Africa
@MOHALE_ZA 106,887 Influencer Positive vibes, Self-love, Success
@barbie__barbz 104,341 Entrepreneur Fashion, Law, Entrepreneurship

Top Keywords in Follower Bios

love (1,573) life (1,454) god (1,297) music (612) south (553) person (487) lover (484) african (436) time (423) live (422)

Top Hashtags in Follower Bios

#putsouthafricansfirst (16) #bitcoin (16) #1 (13) #crypto (12) #mufc (11) #ynwa (9) #operationdudula (9) #freepalestine (8) #putsouthafricafirst (8) #southafrica (7)

27,873

Followers With Bio

73,126

Followers Without Bio

27.6%

% With Bio

72.4%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

1,120

Combined Engagement

0

Total Likes

1,120

Total Retweets

224

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

100%

With @Mentions

0%

With Links

Topical Analysis:

Power Outages Loadshedding Customer Communication Service Updates Public Advisories

Key Insights & Takeaways

The account frequently shares updates about loadshedding stages and affected areas, indicating a focus on real-time communication. Most tweets are directed at informing customers about service disruptions and restoration efforts. There is a recurring emphasis on advising users to switch off non-essential appliances during loadshedding.

Strengths

  • + Established follower base of 1,141,169
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @CityPowerJhb reveals an growing Twitter presence with 1,141,169 followers. The account demonstrates a conversation-first approach, averaging 1.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025