Cool FM
Cool FM - Northern Ireland's Number 1 for Music! Follow us on Instagram & TikTok @officialcoolfm
130,746
Followers
469
Following
54,455
Tweets
4.1
Avg Engagement
166
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @coolfm's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-04-19
- Verification:No
- Location:Belfast, Northern Ireland
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:3.3
- Avg Retweets per Tweet:0.7
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account sees moderate engagement with an average of 270 likes and 50 retweets per tweet. Content that features live events and artist interactions tends to perform better.
3.3
Avg Likes/Tweet
0.7
Avg Retweets/Tweet
10,770
Total Likes
2,396
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
3
75th Percentile
823
Top Tweet
0.03
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
95.3%
Original
0.3%
Replies
2.8%
Retweets
1.5%
Quotes
0.0%
Threads
0.5%
With Media
97.4%
With Links
8.2%
With #Tags
18.8%
With @Mentions
47.2%
With Emojis
75
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.54
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
75.7%
Weekday Posts
24.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 92 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience primarily consists of music lovers in Northern Ireland, with an interest in live events and artist interactions. They engage with content that highlights both local and global music scenes.
Average
Audience Quality
33.0%
Suspicion Index
51.2%
Low-Quality %
7
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
61.4%
Empty Bio
51.9%
<10 Tweets
4.5%
Mass Following (>2K)
0.0%
New (<90 days)
60.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.4%
No URL
41.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
31,316,197
Total Potential Reach
7
Median Follower Reach
55
75th Percentile Reach
3.3%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
28.7%
Creators
14,328 accounts
19.5%
Consumers
9,742 accounts
51.9%
Dormant
25,930 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
104
Verified Followers
0.1% of total
10,352
Protected Accounts
10.25% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,630 | Wrestler | Wrestling, Motivation, Self-promotion |
| @EamonnHolmes | 1,104,384 | TV Presenter | TV, Trustee, Television |
| @TheScript_Danny | 894,676 | Musician | Music, Touring, Tales |
| @paulyhiggins | 756,238 | Manager | Music, Travel, Photography |
| @MAXMusic | 707,714 | Musician | Music, Butterflies, Tour |
| @Ahmad_Neamah | 628,402 | Islamic Scholar | Islamic Jurisprudence, Religious Education, Religious Authority |
| @UnaHealy | 620,153 | Singer | Music, Songwriting, New single |
| @JakeJMitchell | 576,123 | Influencer | YouTube, Vlogging, Comedy |
| @MatchroomBoxing | 569,837 | Boxing Promoter | Boxing, Promoter, DAZN |
| @TheAnfieldWrap | 560,253 | Sports Media | Liverpool FC, Podcasts, Writing |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
37,150
Followers With Bio
63,843
Followers Without Bio
36.78%
% With Bio
63.22%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed2,324
Combined Engagement
1,974
Total Likes
350
Total Retweets
465
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
Mark Sheehan was a talented musician and incredible performer 💔 Here's a special clip from @thescript last show in Belfast at the @SSEBelfastArena https://t.co/yKMZ3mK6fQ
Welcome back to Belfast! 👋 Great to have @5SOS back at @SSEBelfastArena tonight ❤️ 🙌🎸🎤😀 📸 Tremaine Gregg https://t.co/XjNuvmiCzO
🕯❤️ https://t.co/SAePAbEqyy
BREAKING GIG NEWS 🚨 @westlifemusic are bringing their Wild Dreams Tour to the SSE Arena THIS YEAR!🙏 🎉 🤯 https://t.co/Znw3Ah4pzw
🥇 GIANTS ARE CHAMPIONS 🥇 A Sunday afternoon win in Sheffield seals it🥇 Congratulations @BelfastGiants 👏 2021/22 Premier Sports Elite League Champions 🏆 🙌 #WeAreGiants https://t.co/ZIT2xSp0Hv
Key Insights & Takeaways
The account leverages local events to connect with its audience and build community. Content featuring artists and live performances drives higher engagement. The use of multimedia links and hashtags helps in increasing visibility and reach.
Strengths
- + Established follower base of 130,746
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @coolfm reveals an growing Twitter presence with 130,746 followers. The account demonstrates a content-creator strategy, averaging 4.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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