Схеми
Схеми – проєкт журналістських розслідувань Радіо Свобода Schemes – journalistic investigations, Ukraine. Project of the Radio Free Europe/Radio Liberty
78,477
Followers
164
Following
25,380
Tweets
49.9
Avg Engagement
394
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @cxemu's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2015-09-04
- Verification:No
- Location:Ukraine
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:37.8
- Avg Retweets per Tweet:12.1
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsThe account has a moderate level of engagement with an average of 1,011 likes and 537 retweets per tweet, suggesting a niche but active audience. The engagement rate is relatively low compared to the follower count, indicating potential for growth or targeted content.
37.8
Avg Likes/Tweet
12.1
Avg Retweets/Tweet
122,814
Total Likes
39,340
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
22
Median Likes
5
Median Retweets
53
75th Percentile
2,924
Top Tweet
0.64
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
64.3%
Original
34.2%
Replies
1.4%
Retweets
0.1%
Quotes
0.0%
Threads
0.1%
With Media
86.8%
With Links
0.6%
With #Tags
4.7%
With @Mentions
2.1%
With Emojis
181
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.53
Reply/Original Ratio
0.07
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.5%
Weekday Posts
14.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 44 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience likely includes journalists, political analysts, and individuals interested in corruption and geopolitical issues. They are likely seeking in-depth analysis and exclusive information on Ukrainian and Russian affairs.
Below Average
Audience Quality
41.0%
Suspicion Index
64.2%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
76.6%
Empty Bio
61.6%
<10 Tweets
2.9%
Mass Following (>2K)
0.0%
New (<90 days)
81.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
95.8%
No URL
51.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
1,249,631
Total Potential Reach
1
Median Follower Reach
8
75th Percentile Reach
1.5%
>1K followers
0.2%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
22.9%
Creators
2,295 accounts
15.4%
Consumers
1,540 accounts
61.6%
Dormant
6,165 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
17
Verified Followers
0.17% of total
452
Protected Accounts
4.52% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Shayan86 | 93,645 | - | - |
| @KimZetter | 92,860 | Journalist | cybersecurity, national security, author |
| @cepa | 62,966 | - | - |
| @necyryl | 55,118 | Military | Military, Special Forces, Technology |
| @DOVBNYAK | 45,789 | Military | Ukrainian military, patriotism, Ukraine |
| @GicAriana | 39,592 | - | - |
| @ZiaLulli1 | 33,127 | - | - |
| @npwcnn | 26,766 | - | - |
| @Gibson44178359 | 26,616 | - | - |
| @DJGEE | 26,581 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
2,343
Followers With Bio
7,657
Followers Without Bio
23.43%
% With Bio
76.57%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed10,634
Combined Engagement
7,110
Total Likes
3,524
Total Retweets
2,127
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
60%
With Links
Topical Analysis:
«Плівки Богуслаєва-2»: Як президент «Мотор Січі» блокував передачу гелікоптера для української армії «Схеми» публікують раніше не оприлюднені записи розмов Богуслаєва з підлеглими, на яких він дає вказівки сховати документи та розібрати гелікоптер на запчастини. 🧵 https://t.co/
Власник «Київстару» та «Моршинської» співпрацює з Росгвардією та охороною Путіна «Схеми» з’ясували, що російський бізнес олігарха Фрідмана співпрацює з військовими та силовиками РФ, які воюють проти України,а ще з підприємством, яке забезпечує армійців РФ формою та харчуванням🧵
Син проросійського діяча Андрія Портнова, 29-річний Ігор Портнов у березні отримав тимчасовий дозвіл на виїзд з України як волонтер, який прямує за гуманітарною допомогою, після чого виїхав у напрямку Польщі і відтоді так і не повернувся. https://t.co/qv1PX22VbO https://t.co/f2
Russia pays its soldiers for fighting the war in Ukraine through Gazprombank. At the same time, it is still not under EU and US sanctions. New investigation from "Schemes" in the thread ⬇️ https://t.co/CYAM3OYWdS
Меню для армії. «Схеми» дістали всі таємні контракти на харчування військових Постачальники закуповують найбільш «ходові» продукти для ЗСУ за цінами, удвічі-тричі нижчими,ніж продають їх війську - їхня маржа на окремих товарах на багатомільярдних контрактах часто досягає 30-70%
Key Insights & Takeaways
The account frequently publishes investigative reports on Ukrainian and Russian political figures and business networks. It highlights connections between Russian oligarchs, state institutions, and military operations. It provides exclusive information on topics such as sanctions evasion and military funding.
Strengths
- + Established follower base of 78,477
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @cxemu reveals an growing Twitter presence with 78,477 followers. The account demonstrates a content-creator strategy, averaging 49.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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