Deloitte Insights
This account is going away. Follow @Deloitte for the latest news & and #research. You can also find our latest thought leadership in LinkedIn.
55,294
Followers
1,229
Following
20,838
Tweets
2.5
Avg Engagement
1,270
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @DeloitteInsight's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2012-05-23
- Verification:No
- Location:United States
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:1.9
- Avg Retweets per Tweet:0.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsThe account has moderate engagement with an average of 11 likes and 5 retweets per tweet. It leverages hashtags like #WomenInTech and #DIMag to drive interaction.
1.9
Avg Likes/Tweet
0.6
Avg Retweets/Tweet
6,019
Total Likes
1,991
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
4
75th Percentile
23
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Consistent
Engagement Pattern
Steady engagement across posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
98.5%
Original
0.0%
Replies
1.5%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
100.0%
With Links
88.9%
With #Tags
4.4%
With @Mentions
1.7%
With Emojis
193
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
73.6%
Weekday Posts
26.4%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 49 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes business leaders, HR professionals, and those interested in DEI initiatives. It also targets individuals passionate about health equity and gender equality.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
25
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
79.9%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,562,625
Total Potential Reach
25
Median Follower Reach
129
75th Percentile Reach
5.3%
>1K followers
0.7%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
1,465
Protected Accounts
14.65% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,091,819 | Wrestler | Wrestling, Motivation, Self-promotion |
| @TimModise | 266,415 | Journalist | Politics, Economic Development, Culture |
| @MindfulOnline | 207,115 | Mindfulness Expert | mindfulness, magazine, events |
| @BillMoore20 | 143,150 | Entrepreneur | #Twitter, #homebiz, automate |
| @jamesvgingerich | 127,298 | Automation Expert | RPA, Digital Transformation, InsurTech |
| @satejp | 101,637 | Politician | Urban development, Housing, IT |
| @andy_fitze | 90,920 | AI Advisor | AI, Digital Transformation, Speaker |
| @zhsfirm | 68,810 | Accountant | Assurance, Accounting, Tax |
| @RepDeanPhillips | 64,358 | Politician | Common sense, cooperation, principles |
| @INFLUENCERandre | 59,320 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,946
Followers With Bio
4,054
Followers Without Bio
59.46%
% With Bio
40.54%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed86
Combined Engagement
60
Total Likes
26
Total Retweets
17
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Health equity is the opportunity for every individual to achieve their full potential in all aspects of health and well-being. See how to help activate #healthequity in our new report. https://t.co/VzqeVr86uG
More #WomenInTech means more than recruitment. Retention is key to #GenderEquality. Our new DEI for Tech Leaders report delivers actionable strategies to bridge the gap. https://t.co/jv1vuPd7qs
In our new must-read #DEI for Tech Leaders report, we outline proven strategies for supporting #WomenInTech such as returnships, train-to-hire, and mentorship programs. https://t.co/RdKGV7QlNJ
How does a CEO approach decision-making in disruptive times? Emotional fortitude may be the key. Learn more in #DIMag. https://t.co/t062Qvh3tw
We’ve revamped our mid-year reading guide to bring you the top 10 most read pieces from our portfolio. Introducing the #DeloitteInsightsTop10: https://t.co/zq6aRvBudq https://t.co/OQJxhPvrN7
Key Insights & Takeaways
Health equity is the opportunity for every individual to achieve their full potential in all aspects of health and well-being. How does a CEO approach decision-making in disruptive times? Emotional fortitude may be the key. More #WomenInTech means more than recruitment. Retention is key to #GenderEquality.
Strengths
- + Established follower base of 55,294
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @DeloitteInsight reveals an growing Twitter presence with 55,294 followers. The account demonstrates a content-creator strategy, averaging 2.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access