Diario de Yucatán

Diario de Yucatán

@DiariodeYucatan

"El periódico de la vida peninsular". Te ofrecemos noticias de Yucatán y el mundo, así como contenidos multimedia. Una marca de Grupo Megamedia.

Mérida, Yucatán https://www.yucatan.com.mx/ Joined 2010-02-09 Date of Analysis: Dec 16, 2025

303,204

Followers

588

Following

439,823

Tweets

3.5

Avg Engagement

1,252

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @DiariodeYucatan's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-02-09
  • Verification:No
  • Location:Mérida, Yucatán

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:2.0
  • Avg Retweets per Tweet:1.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

El perfil tiene un promedio de likes y retweets moderados, lo que sugiere una interacción estable pero no muy activa. Los tweets destacan por incluir enlaces y contenido visual.

2.0

Avg Likes/Tweet

1.4

Avg Retweets/Tweet

6,649

Total Likes

4,626

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

3

75th Percentile

790

Top Tweet

0.01

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

95.7%

Original

0.6%

Replies

3.8%

Retweets

0.0%

Quotes

0.0%

Threads

0.0%

With Media

97.2%

With Links

5.7%

With #Tags

4.2%

With @Mentions

2.2%

With Emojis

116

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

72.3%

Weekday Posts

27.7%

Weekend Posts

Top Hashtags

#dyinforma (48) #yucatán (34) #periodismoindependyente (19) #mérida (11) #plazagrande (10) #laprimeradeldiario (8) #vídeo (8) #pan (7) #progreso (7) #newsletterdy (6)

Most Mentioned

@dirmegamedia (118) @cartonysta (30) @diariodeyucatan (7) @lopezobrador_ (6) @garcimonero (4) @renanbarrera (4) @sspyuc (3) @liboriovidal (2) @gdehoyoswalther (2) @jorgezepedap (2)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,110 (96%)
Replies 18 (1%)
Retweets 122 (4%)
Quote Tweets 0 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 122 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

Su audiencia principal probablemente incluye residentes de Yucatán interesados en noticias locales y nacionales. También podría atraer a lectores que disfrutan de contenido multimedia y actualidad.

Below Average

Audience Quality

40.4%

Suspicion Index

59.5%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

61.4%

Empty Bio

69.0%

<10 Tweets

3.6%

Mass Following (>2K)

0.0%

New (<90 days)

77.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

96.4%

No URL

57.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

11,619,468

Total Potential Reach

1

Median Follower Reach

7

75th Percentile Reach

1.6%

>1K followers

0.2%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

17.1%

Creators

8,534 accounts

14.0%

Consumers

6,978 accounts

69.0%

Dormant

34,488 accounts

57

Verified Followers

0.11% of total

1.5%

Professional Bios

founder, dev, analyst, etc.

0.01

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Mérida, Yucatán (2,396) México (345) Yucatán, México (345) Mexico (334) Quintana Roo, México (104) Campeche, México (97) CDMX (70) Mérida (61) Distrito Federal, México (53) Ciudad de México (52)

104

Verified Followers

0.1% of total

8,913

Protected Accounts

8.91% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@LeonKrauze 1,584,399 Journalist TV, Journalism, Podcasts
@RoyCampos 1,068,564 Pollster politics, sports, jokes
@tcsnoticias 936,609 News Outlet Noticias, Credibilidad, Confianza
@beltrandelrio 882,560 Periodista Periodista, Rockero, Conferencista
@BarringtonMole 769,537 Musician Music, Guitars, Music Production
@Radiohen 735,553 Journalist News, Radio, Journalism
@BeatrizGMuller 703,292 Academic Family, Writer, Researcher
@rulosorio 498,556 - -
@encapsulados 470,046 Media influencer music, sex, technology
@OphCourse 444,846 Physicist Physics, LGBT+, Media

Top Keywords in Follower Bios

vida (2,261) gusta (1,260) musica (974) amo (853) mexico (816) yucatan (803) feliz (760) siempre (709) hola (678) familia (660)

Top Hashtags in Follower Bios

#me (29) #ligadeguerreros (28) #redamlo (26) #yucata (18) #siguemeytesigo (12) #mexico (11) #bitcoin (10) #4t (9) #cruzazul (8) #1 (8)

38,205

Followers With Bio

61,795

Followers Without Bio

38.2%

% With Bio

61.8%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

2,204

Combined Engagement

481

Total Likes

1,723

Total Retweets

441

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Noticias Actualidad Contenido Multimedia Política Sociedad Yucatán

Key Insights & Takeaways

El contenido se centra en noticias relevantes y actualizadas, lo que mantiene a la audiencia informada. La inclusión de enlaces y contenido multimedia refleja una estrategia para mejorar la interacción y el alcance. Los tweets destacan por abordar temas sociales y políticos, lo que puede generar discusión y debate.

Strengths

  • + Established follower base of 303,204
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @DiariodeYucatan reveals an growing Twitter presence with 303,204 followers. The account demonstrates a content-creator strategy, averaging 3.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025