Digital India

Digital India

@_DigitalIndia

This is the Official Twitter Account of Digital India, a flagship programme of the Government of India.

New Delhi, Delhi https://www.digitalindia.gov.in/ Joined 2014-07-28 Date of Analysis: Dec 16, 2025

2,060,096

Followers

350

Following

27,648

Tweets

77.8

Avg Engagement

1,760

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @_DigitalIndia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2014-07-28
  • Verification:No
  • Location:New Delhi, Delhi

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:33.0
  • Avg Retweets per Tweet:44.8
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a steady engagement rate, with most tweets receiving around 337 likes and 195 retweets on average. Verified accounts make up only 0.3% of its followers, indicating a broad but not highly verified audience.

33.0

Avg Likes/Tweet

44.8

Avg Retweets/Tweet

107,269

Total Likes

145,708

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

25

Median Likes

8

Median Retweets

58

75th Percentile

10,893

Top Tweet

0.04

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

75.2%

Original

14.4%

Replies

10.2%

Retweets

0.2%

Quotes

0.0%

Threads

0.1%

With Media

82.2%

With Links

89.0%

With #Tags

76.2%

With @Mentions

16.2%

With Emojis

226

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.19

Reply/Original Ratio

0.02

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

80.5%

Weekday Posts

19.5%

Weekend Posts

Top Hashtags

#digitalindia (1250) #g20india (372) #diw2022 (346) #indiastechade (260) #cybersecurity (214) #staysafeonline (193) #g20dewg (183) #indiastack (168) #amritmahotsav (154) #indiatechade (90)

Most Mentioned

@goi_meity (797) @rajeev_goi (403) @narendramodi (359) @ashwinivaishnaw (323) @alkesh12sharma (192) @g20org (190) @negd_goi (150) @nicmeity (137) @indiancert (105) @abhish18 (89)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,444 (75%)
Replies 468 (14%)
Retweets 330 (10%)
Quote Tweets 8 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 330 retweets (10% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes citizens, entrepreneurs, and stakeholders interested in digital transformation. The content is tailored to inform and inspire engagement with government-led initiatives.

Below Average

Audience Quality

36.5%

Suspicion Index

47.0%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

56.4%

Empty Bio

54.6%

<10 Tweets

2.8%

Mass Following (>2K)

0.0%

New (<90 days)

80.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.4%

No URL

37.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

8,045,450

Total Potential Reach

4

Median Follower Reach

17

75th Percentile Reach

1.1%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

18.7%

Creators

9,373 accounts

26.6%

Consumers

13,317 accounts

54.6%

Dormant

27,310 accounts

180

Verified Followers

0.36% of total

5.0%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

India (1,418) New Delhi, India (853) Mumbai, India (434) Uttar Pradesh, India (356) Bengaluru, India (303) Hyderabad, India (290) Kolkata, India (229) Patna, India (220) Pune, India (217) Bihar, India (211)

277

Verified Followers

0.28% of total

6,594

Protected Accounts

6.59% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,625 Wrestler Wrestling, Motivation, Self-promotion
@business_today 1,166,405 Business Magazine Business, Economy, Magazine Features
@LeBronJames 1,005,482 - -
@RVCJ_FB 631,221 Media Entertainment, Humor, Viral
@IamMzilikazi 543,701 Musician Pan-African music, Album, Rise
@bihar_police 313,470 Law Enforcement Law enforcement, Safety, Security
@dineshdasa1 291,313 Chairman Government, Service, Commission
@AIRNewsHindi 278,242 News Reporter News, Hindi, Updates
@4realJasonB 199,272 Author AlphaAdventurer, Aesthete, Author
@IndianEmbRiyadh 152,447 Diplomat India, Saudi Arabia, Embassy

Top Keywords in Follower Bios

student (2,247) indian (1,454) life (1,452) india (1,393) love (1,249) engineer (1,009) social (952) proud (770) business (658) digital (649)

Top Hashtags in Follower Bios

#indian (55) #student (35) #र (28) #engineer (27) #india (26) #stufflistingsarmy (21) #भ (21) #digitalmarketing (19) #business (19) #ज (18)

42,556

Followers With Bio

57,444

Followers Without Bio

42.56%

% With Bio

57.44%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

37,894

Combined Engagement

0

Total Likes

37,894

Total Retweets

7,579

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

100%

With @Mentions

0%

With Links

Topical Analysis:

Digital Transformation Startups Government Initiatives Innovation Youth Empowerment Technology Accessibility

Key Insights & Takeaways

The account frequently highlights youth innovation and grassroots tech solutions. It leverages major events like #DIW2022 to drive engagement and visibility. Content often includes official announcements and collaborations with government leaders.

Strengths

  • + Established follower base of 2,060,096
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @_DigitalIndia reveals an growing Twitter presence with 2,060,096 followers. The account demonstrates a content-creator strategy, averaging 77.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025