Editora Rocco
Uma seleção de boas histórias com obras de referência em ficção e não-ficção.
170,142
Followers
509
Following
46,357
Tweets
43.8
Avg Engagement
1,120
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @editorarocco's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-05-10
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,208
- Avg Likes per Tweet:35.0
- Avg Retweets per Tweet:8.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,208 tweetsThe account has a steady average of likes and retweets, indicating a loyal and interactive audience. It frequently uses hashtags to increase visibility and connect with readers.
35.0
Avg Likes/Tweet
8.8
Avg Retweets/Tweet
112,390
Total Likes
28,118
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
15
Median Likes
1
Median Retweets
36
75th Percentile
6,478
Top Tweet
0.26
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
60.3%
Original
36.4%
Replies
1.6%
Retweets
1.7%
Quotes
0.0%
Threads
0.0%
With Media
84.2%
With Links
44.8%
With #Tags
19.2%
With @Mentions
19.8%
With Emojis
177
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.6
Reply/Original Ratio
1.1
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.6%
Weekday Posts
17.4%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,208 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 50 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,208 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely book lovers and readers interested in fiction and non-fiction. They are engaged with literary discussions and content related to published works.
Good
Audience Quality
17.1%
Suspicion Index
19.4%
Low-Quality %
41
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
26.2%
Empty Bio
19.5%
<10 Tweets
6.9%
Mass Following (>2K)
0.0%
New (<90 days)
38.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
80.4%
No URL
12.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
37,028,852
Total Potential Reach
41
Median Follower Reach
212
75th Percentile Reach
7.8%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
62.9%
Creators
31,460 accounts
17.6%
Consumers
8,812 accounts
19.5%
Dormant
9,728 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
85
Verified Followers
0.08% of total
16,472
Protected Accounts
16.31% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @HugoGloss | 5,326,064 | Entertainment Blogger | Entertainment, Beyoncé, Brazil |
| @CAPRICHO | 2,639,371 | Magazine | Astrology, Mystical, Culture |
| @FrasesDeRenato | 2,295,572 | - | - |
| @6BillionPeople | 2,033,369 | - | - |
| @KameronBennett | 1,820,944 | DJ | Music, DJing, Booking |
| @omelete | 1,777,808 | Entertainment | Cinema, TV series, Comics |
| @textoscrueis | 1,682,120 | Escritor | Livros, Escrita, Poesia |
| @MariaRita | 1,323,238 | Singer | music, producer, mother |
| @SeriesBrasil | 1,260,396 | Entertainment | Séries, Filmes, Cultura Pop |
| @maisbrasil | 1,231,090 | Cultural Promoter | Culture, Brazil, Valorization |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
72,850
Followers With Bio
28,147
Followers Without Bio
72.13%
% With Bio
27.87%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,208 analyzed21,716
Combined Engagement
8,342
Total Likes
13,374
Total Retweets
4,343
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
No capítulo 6 do "Mulheres que correm com os lobos", Clarissa Pinkola Estés usa os arquétipos do conto do Patinho Feio para mostrar que não precisamos deixar de ser quem somos para sermos aceitos. Você vai encontrar sua turma. <3 @FreireJuliette https://t.co/MEGaYMUZDU
RT @SeriesBrasil: 🚨 CONFIRMADO: Love Quinn está viva e voltará na 2ª parte da 4ª temporada de ‘YOU’. https://t.co/u9aoqwvIAs
RT @FantasticBeasts: Return to the magic. Fantastic Beasts: The Secrets of Dumbledore only in theaters April 15, 2022. #SecretsOfDumbledore…
VEM MUITO AÍ e eu estou MUITO animada! Uma dica: é uma das perguntas que mais recebo nas redes sociais. Tem novidade chegando em breve no mundo da nossa rainha Alice Oseman. #umanosolitario #solitaire #aliceoseman #heartstopper #netflix #rocco #livros #romance #literatura https
RT @wizardingworld: Watch the new trailer for Fantastic Beasts: The Secrets of Dumbledore only in theaters April 15. #SecretsOfDumbledore h…
Key Insights & Takeaways
The account often shares insights from well-known books and authors, which adds value to its content. It uses hashtags effectively to reach a broader audience and encourage interaction. The content is tailored to engage readers and answer common questions about literature.
Strengths
- + Established follower base of 170,142
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @editorarocco reveals an growing Twitter presence with 170,142 followers. The account demonstrates a content-creator strategy, averaging 43.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access