Ed O'Keefe
@CBSNews Senior White House & Political Correspondent. @AmericanU alum. @nahj. Proudly #Latino & #Irish 🇬🇹 🇮🇪 https://www.facebook.com/unsupportedbrowser
123,604
Followers
22,699
Following
68,051
Tweets
495.7
Avg Engagement
3,038
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @edokeefe's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-10-23
- Verification:No
- Location:Washington, D.C.
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:69.3
- Avg Retweets per Tweet:426.3
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe tweets show high engagement, indicating a loyal and active audience. The content often sparks interest and discussion, especially around major political events.
69.3
Avg Likes/Tweet
426.3
Avg Retweets/Tweet
225,358
Total Likes
1,385,517
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
6
Median Likes
9
Median Retweets
64
75th Percentile
212,683
Top Tweet
4.01
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
30.9%
Original
17.8%
Replies
39.2%
Retweets
12.1%
Quotes
0.0%
Threads
0.7%
With Media
45.7%
With Links
10.8%
With #Tags
80.6%
With @Mentions
2.8%
With Emojis
161
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.58
Reply/Original Ratio
0.31
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
83.4%
Weekday Posts
16.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,273 retweets (39% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience primarily consists of politically interested individuals and followers of CBS News. They are likely engaged with current events, politics, and notable public figures.
Average
Audience Quality
25.8%
Suspicion Index
21.5%
Low-Quality %
128
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
33.8%
Empty Bio
14.4%
<10 Tweets
36.0%
Mass Following (>2K)
0.0%
New (<90 days)
48.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.7%
No URL
9.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
164,859,120
Total Potential Reach
128
Median Follower Reach
546
75th Percentile Reach
17.0%
>1K followers
3.0%
>10K followers
0.8%
>50K followers
0.5%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
72.0%
Creators
36,011 accounts
13.6%
Consumers
6,809 accounts
14.4%
Dormant
7,180 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,549
Verified Followers
1.53% of total
13,688
Protected Accounts
13.55% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,228 | Wrestler | Wrestling, Motivation, Self-promotion |
| @CBSNews | 8,920,799 | News outlet | News, Reporting, Trusted |
| @candundaradasi | 5,581,874 | Journalist | Journalism, Activism, Turkey |
| @KellyannePolls | 3,546,621 | Political Strategist | Mom, Patriot, Catholic |
| @questlove | 3,370,897 | Musician | music, drums, food |
| @kayleighmcenany | 3,323,900 | Political Commentator | Politics, News, Media |
| @ProjectLincoln | 2,749,377 | Political Strategist | Politics, Activism, Leadership |
| @ava | 2,625,298 | - | - |
| @Channel4News | 2,471,790 | Journalist | News, Stories, Inspire |
| @PressSec | 2,342,713 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
69,682
Followers With Bio
31,315
Followers Without Bio
68.99%
% With Bio
31.01%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed614,391
Combined Engagement
38,791
Total Likes
575,600
Total Retweets
122,878
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
RT @BBCBreaking: Queen Elizabeth II, the UK’s monarch for the past 70 years, has died aged 96 https://t.co/nuFdc3PV49
RT @paddingtonbear: Thank you Ma’am, for everything.
RT @RoyalFamily: A statement from His Majesty The King: https://t.co/AnBiyZCher
RT @FabrizioRomano: Fútbol. https://t.co/114mA9NjxM
FRONT ROW VIEW… of @BTS_twt, appearing in the press briefing room ahead of their meeting with @POTUS Biden at the end of #AAPIHeritageMonth. https://t.co/Gck6UaXOqp
Key Insights & Takeaways
The user frequently covers major political events and public figures, which drives engagement. They leverage their position to provide exclusive or front-row access to significant moments. Their content often includes multimedia links, which may contribute to higher engagement rates.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 123,604
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @edokeefe reveals an well-established Twitter presence with 123,604 followers. The account demonstrates a content-creator strategy, averaging 495.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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