Festival de Viña del Mar

Festival de Viña del Mar

@elfestival

Bienvenidos a la cuenta oficial del Festival de Viña del Mar. #Viña2024 del 25 de febrero al 1 de Marzo de 2024 por @tvn @canal13 y @starplusla 🎶⭐️🤩.

Viña del Mar, Chile https://www.facebook.com/unsupportedbrowser Joined 2010-05-10 Date of Analysis: Dec 16, 2025

418,099

Followers

27,527

Following

12,516

Tweets

183.5

Avg Engagement

572

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @elfestival's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-05-10
  • Verification:No
  • Location:Viña del Mar, Chile

Data Summary

  • Tweets Analyzed:3,170
  • Avg Likes per Tweet:129.2
  • Avg Retweets per Tweet:54.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,170 tweets

The account maintains a steady level of engagement with an average of 7,312 likes and 1,853 retweets per tweet. It encourages interaction through polls, competitions, and questions about favorite songs.

129.2

Avg Likes/Tweet

54.3

Avg Retweets/Tweet

409,530

Total Likes

172,105

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

33

Median Likes

12

Median Retweets

129

75th Percentile

22,365

Top Tweet

0.44

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

78.7%

Original

2.1%

Replies

17.1%

Retweets

2.0%

Quotes

0.0%

Threads

0.0%

With Media

85.3%

With Links

76.9%

With #Tags

52.9%

With @Mentions

50.2%

With Emojis

167

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.03

Reply/Original Ratio

0.12

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

74.4%

Weekday Posts

25.6%

Weekend Posts

Top Hashtags

#viña2018 (954) #viña2019 (857) #viña2020 (86) #festivaldeviña (76) #viña2023 (60) #competenciainternacional (37) #momentoviña (35) #competenciafolclórica (30) #viña2017 (27) #lagalachv (23)

Most Mentioned

@elfestival (244) @chilevision (126) @puntoticket (108) @backstreetboys (96) @s (72) @cotyreginato (59) @raphaelartista (58) @sebastianyatra (55) @davidbisbal (51) @marialuisagodoy (50)

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Content Strategy Analysis

Based on 3,170 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,496 (79%)
Replies 67 (2%)
Retweets 543 (17%)
Quote Tweets 64 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 543 retweets (17% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,170 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience consists of music and cultural enthusiasts, particularly fans of the Viña del Mar Festival. The account also targets broader audiences through partnerships with TV networks and social media platforms.

Average

Audience Quality

25.8%

Suspicion Index

32.1%

Low-Quality %

16

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

43.2%

Empty Bio

31.9%

<10 Tweets

7.3%

Mass Following (>2K)

0.0%

New (<90 days)

56.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.4%

No URL

21.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

72,283,807

Total Potential Reach

16

Median Follower Reach

101

75th Percentile Reach

4.2%

>1K followers

0.5%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

46.6%

Creators

23,304 accounts

21.5%

Consumers

10,770 accounts

31.9%

Dormant

15,926 accounts

94

Verified Followers

0.19% of total

2.6%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Chile (1,676) Santiago, Chile (1,437) Viña del Mar, Chile (474) Lima, Peru (276) Santiago (257) Venezuela (252) Valparaíso, Chile (252) chile (215) Ecuador (205) Santiago de Chile (195)

166

Verified Followers

0.16% of total

11,081

Protected Accounts

10.97% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@AlejandroSanz 19,784,699 Singer Music, Singer, Songwriter
@billboard 14,106,125 Media music, charts, news
@24HorasTVN 4,250,119 News Outlet Actualidad, señales en vivo, noticias
@T13 3,982,126 Media Relations Not specified.
@TVN 3,422,848 Media TV, noticias, entretenimiento
@meganoticiascl 2,909,318 News Outlet News, Information, Reporting
@jguaido 2,661,031 Politician politics, Venezuela, engineering
@canal13 2,615,944 Media TV, programas, entretenimiento
@SilvestreFDC 2,598,027 Footballer Football, Sports, Fitness
@C1audioBravo 2,143,750 Footballer Football, Humility, Loyalty

Top Keywords in Follower Bios

vida (3,893) amo (2,397) musica (2,152) amante (1,852) dios (1,767) feliz (1,678) chile (1,585) familia (1,477) gusta (1,392) siempre (1,358)

Top Hashtags in Follower Bios

#apruebo (87) #rechazo (55) #cncowner (50) #soydonante (41) #cnco (40) #chile (37) #doglover (32) #1 (29) #yoapruebo (28) #catlover (27)

55,230

Followers With Bio

45,769

Followers Without Bio

54.68%

% With Bio

45.32%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,170 analyzed

65,627

Combined Engagement

52,611

Total Likes

13,016

Total Retweets

13,125

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Music Festivals Cultural Events Media Collaborations Competitions Fan Engagement Event Promotion
Festival de Viña de…
@elfestival

GANADOR COMPETENCIA FOLCLÓRICA País: Perú 🇵🇪 / Canción: "Warmisitay" / Intérprete: Milena Warthon ¡Felicitamos a Milena, y deseamos que el vuelo de esta Gaviota de Plata la lleve a nuevos horizontes! https://t.co/DfzAl2jauq

2023-02-24
Retweets: 2,758 Likes: 19,607 Engagement: 22,365
Festival de Viña de…
@elfestival

.@CNCOmusic ha sido un éxito mundial y estamos ansiosos de verlos en la Quinta en #Viña2018 ¿Cuál es tu canción favorita? https://t.co/vYsGToiDgx https://t.co/6RBZOr0gLh

2018-01-12
Retweets: 4,652 Likes: 11,442 Engagement: 16,094
Festival de Viña de…
@elfestival

#Viña2018 está para un reggaetón lento. Confirmamos a @CNCOmusic!!! &gt;&gt; https://t.co/gfb2hWXTPe https://t.co/1rhRAhB0p1

2017-10-10
Retweets: 2,926 Likes: 9,184 Engagement: 12,110
Festival de Viña de…
@elfestival

La realeza del pop llega a #Viña2023!!! Christina Aguilera debuta en Chile e inicia su desembarco definitivo en Latinoamérica desde nuestro Festival... La Quinta Vergara está hipnotizada con una de las mejores voces del pop mundial!!! 💥💥 https://t.co/7FLqrgPqo3

2023-02-24
Retweets: 963 Likes: 7,484 Engagement: 8,447
Festival de Viña de…
@elfestival

En los 60 años del Festival de Viña del Mar, y con un 6.8 de promedio, se lleva la Gaviota de Plata Susan Ochoa, de Perú 🇵🇪. ¡Felicidades, Susan! Ganadora por partida doble en #Viña2019 👏🙏 https://t.co/xR5GVDZIzv

2019-03-01
Retweets: 1,717 Likes: 4,894 Engagement: 6,611

Key Insights & Takeaways

The account uses competitions and giveaways to boost engagement and reward followers. It highlights past and upcoming events, creating a sense of anticipation and excitement. Collaborations with media outlets like TVN and Canal 13 help expand its reach and credibility.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 418,099
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @elfestival reveals an well-established Twitter presence with 418,099 followers. The account demonstrates a content-creator strategy, averaging 183.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025