Express & Star
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164,989
Followers
3,698
Following
225,972
Tweets
4.1
Avg Engagement
945
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @ExpressandStar's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-11-04
- Verification:No
- Location:Wolverhampton
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:2.5
- Avg Retweets per Tweet:1.6
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account maintains a steady level of engagement, with tweets averaging 140 likes and 20 retweets. However, the lack of verification may limit its perceived authority and interaction rates.
2.5
Avg Likes/Tweet
1.6
Avg Retweets/Tweet
8,053
Total Likes
5,334
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
4
75th Percentile
684
Top Tweet
0.02
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
95.9%
Original
0.9%
Replies
3.1%
Retweets
0.2%
Quotes
0.0%
Threads
0.6%
With Media
97.4%
With Links
4.8%
With #Tags
6.4%
With @Mentions
4.4%
With Emojis
144
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.01
Reply/Original Ratio
0.05
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
78.0%
Weekday Posts
22.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 100 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is likely local residents interested in regional news and sports. The use of a free newsletter sign-up suggests a focus on retaining and growing a loyal reader base.
Average
Audience Quality
34.4%
Suspicion Index
52.9%
Low-Quality %
4
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
61.0%
Empty Bio
55.1%
<10 Tweets
5.7%
Mass Following (>2K)
0.0%
New (<90 days)
61.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.0%
No URL
44.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
19,848,593
Total Potential Reach
4
Median Follower Reach
50
75th Percentile Reach
4.0%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
28.1%
Creators
14,043 accounts
16.8%
Consumers
8,388 accounts
55.1%
Dormant
27,569 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
131
Verified Followers
0.13% of total
7,559
Protected Accounts
7.56% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @BeatsByAssassin | 2,261,387 | Multitalented | Actor, Director, Rapper |
| @zlj517 | 1,984,596 | Spokesman | Geopolitics, Diplomacy, Communication |
| @Wolves | 1,196,274 | Sports Team | football, academy, esports |
| 460,948 | Content Curator | Curated content, work, play | |
| @georgegalloway | 460,061 | Politician | Politics, Media, Activism |
| @wefollowbackd | 457,000 | Football Blogger | Football, News, Sport |
| @SamBaileyREAL | 318,151 | Singer | Music, Charity, Running |
| @scottisbell_ | 302,588 | Singer | Pop music, Actor, Michael Jackson |
| @Yubbie007 | 256,418 | Influencer | Fashion, Cool, Culture |
| @charmer1881 | 253,221 | Influencer | Tennis, Sponsorship, Lifestyle |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
35,249
Followers With Bio
64,751
Followers Without Bio
35.25%
% With Bio
64.75%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed1,624
Combined Engagement
855
Total Likes
769
Total Retweets
325
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
40%
With Links
Topical Analysis:
The Prince and Princess of Wales will visit the West Midlands this week. https://t.co/jNqqfp5lJ3
RT @RefugeCharity: If you’re a survivor of #DomesticAbuse with a secret or secondary phone, the government’s new #EmergencyAlerts could rev…
Bob Warman was made an MBE for services to broadcasting and journalism in the West Midlands. https://t.co/dXp4sUPxlx
RT @NathanJudah: Ep 291 - The English Patient - Hospitalisation - Love a bit of Toti - Nunes better without Neves? - Lop to ring the chan…
RT @NathanJudah: Ep 294 - (Almost) home & dry! - Palace debrief - Best signing of the season - That Neves celebration - Raul Jimenez - C…
Key Insights & Takeaways
The content often highlights local events and community figures, which helps build a sense of local identity and relevance. The use of links in tweets suggests a focus on driving traffic to the website or newsletter, which is a key part of their strategy. The mix of news, sports, and opinion content indicates an effort to cater to a broad audience with varied interests.
Strengths
- + Established follower base of 164,989
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @ExpressandStar reveals an growing Twitter presence with 164,989 followers. The account demonstrates a content-creator strategy, averaging 4.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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