Co.Design
Welcome to @FastCompany's @FastCoDesign where business and design collide.
513,368
Followers
520
Following
104,829
Tweets
4.8
Avg Engagement
11,633
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @FastCoDesign's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-06-23
- Verification:No
- Location:New York, NY
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:3.6
- Avg Retweets per Tweet:1.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsOn average, tweets receive around 49 likes and 14 retweets, indicating moderate engagement. Verified accounts make up a small percentage of the followers.
3.6
Avg Likes/Tweet
1.2
Avg Retweets/Tweet
11,743
Total Likes
3,969
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
1
Median Retweets
6
75th Percentile
157
Top Tweet
0.01
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
98.5%
Original
0.5%
Replies
1.0%
Retweets
0.0%
Quotes
0.0%
Threads
0.4%
With Media
99.0%
With Links
0.9%
With #Tags
2.0%
With @Mentions
0.6%
With Emojis
106
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
74.8%
Weekday Posts
25.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 33 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely interested in design, business, and innovation, with a focus on celebrities and entrepreneurs. They are likely professionals or students in related fields.
Average
Audience Quality
23.4%
Suspicion Index
23.9%
Low-Quality %
40
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
28.5%
Empty Bio
28.5%
<10 Tweets
14.4%
Mass Following (>2K)
0.0%
New (<90 days)
48.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
67.0%
No URL
19.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
55,239,121
Total Potential Reach
40
Median Follower Reach
200
75th Percentile Reach
6.8%
>1K followers
0.9%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
48.9%
Creators
24,452 accounts
22.6%
Consumers
11,321 accounts
28.5%
Dormant
14,227 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,228
Verified Followers
1.22% of total
10,560
Protected Accounts
10.46% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,230 | Wrestler | Wrestling, Motivation, Self-promotion |
| @tv_mauricio | 2,091,336 | Journalist | News, Journalism, Broadcasting |
| @pizzahut | 1,695,739 | Restaurant | Pizza, Literacy, Gaming |
| @terrycrews | 1,556,619 | Actor | Family, Faith, Fitness |
| @obyezeks | 1,446,146 | Activist | public good, serving, leading |
| @VLADDO | 1,372,798 | Multifacético | Actualidad, columnista, caricaturista |
| @SinghLions | 1,334,975 | Restaurateur | Food, Travel, Influencer |
| @LollyDaskal | 1,233,366 | Leadership Expert | - |
| @CSuiteConfess | 1,004,894 | Executive Coach | #MeToo, Executives, Navigating |
| @StartupPro | 981,894 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
68,915
Followers With Bio
32,084
Followers Without Bio
68.23%
% With Bio
31.77%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed639
Combined Engagement
219
Total Likes
420
Total Retweets
128
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
RT @ctrlzee: I spent two days on a mountain talking to @tylerthecreator, the sun setting and dust settling on our shoes, and, damn - watch…
Priyanka Chopra and Nick Jonas are making their first fashion investment—but the brand may surprise you https://t.co/03mS7Ug1gt
Scarlett Johansson's founded a skincare startup—but she doesn't want to be the face of it. https://t.co/6W03xJOgVa
RT @FastCompany: Exclusive: @KimKardashian's @skims debuts Adaptive Collection for customers with limited mobility: https://t.co/xtJsuO9fU3
RT @ctrlzee: Part II interview: go inside @tylerthecreator's little blue building on a mountain, as he unpacks the design behind GOLF le FL…
Key Insights & Takeaways
The account highlights high-profile individuals and their ventures, such as Priyanka Chopra and Nick Jonas's fashion investment. It covers a mix of fashion, tech, and entrepreneurship topics, showing a broad interest in innovation. The content often critiques major brands or figures, suggesting a critical and analytical tone.
Strengths
- + Established follower base of 513,368
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @FastCoDesign reveals an growing Twitter presence with 513,368 followers. The account demonstrates a content-creator strategy, averaging 4.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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