FL Division of Emergency Management
The FL Division of Emergency Management works to ensure that FL is prepared to respond to emergencies, recover from them, and mitigate against their impacts.
106,372
Followers
631
Following
14,512
Tweets
124.5
Avg Engagement
1,698
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @FLSERT's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-09-03
- Verification:Yes
- Location:Florida
Data Summary
- Tweets Analyzed:3,225
- Avg Likes per Tweet:25.1
- Avg Retweets per Tweet:99.4
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,225 tweetsThe account maintains a high average engagement rate with likes and retweets, indicating public trust and interest in its messages. Verified accounts make up a small percentage, suggesting a mix of personal and official followers.
25.1
Avg Likes/Tweet
99.4
Avg Retweets/Tweet
80,945
Total Likes
320,638
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
7
Median Likes
16
Median Retweets
84
75th Percentile
11,224
Top Tweet
1.17
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
51.9%
Original
9.5%
Replies
35.9%
Retweets
2.7%
Quotes
0.0%
Threads
0.5%
With Media
83.8%
With Links
37.8%
With #Tags
55.3%
With @Mentions
28.7%
With Emojis
249
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.18
Reply/Original Ratio
0.07
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
78.2%
Weekday Posts
21.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,225 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,157 retweets (36% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,225 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes residents of Florida, emergency responders, and local authorities. The content is tailored to inform and prepare individuals for potential threats and emergencies.
Average
Audience Quality
24.9%
Suspicion Index
35.2%
Low-Quality %
29
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
50.1%
Empty Bio
28.7%
<10 Tweets
10.2%
Mass Following (>2K)
0.0%
New (<90 days)
47.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.6%
No URL
20.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
22,381,101
Total Potential Reach
29
Median Follower Reach
152
75th Percentile Reach
7.1%
>1K followers
0.9%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
51.3%
Creators
5,128 accounts
20.1%
Consumers
2,005 accounts
28.7%
Dormant
2,867 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
329
Verified Followers
3.29% of total
1,248
Protected Accounts
12.48% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,094,650 | Wrestler | Wrestling, Motivation, Self-promotion |
| @NOH8Campaign | 799,068 | Activism | equality, bullying, discrimination |
| @miketirico | 542,816 | Sports Broadcaster | Sports, Syracuse, NBC Sports |
| @MattSydal | 528,417 | Wrestler | Pro Wrestling, Yoga, Nonsense |
| @EvanKirstel | 347,157 | Tech Influencer | Tech, B2B, Social media |
| @afigue2010 | 269,488 | Sports Journalist | Soccer, Sports, Podcasts |
| @fox35orlando | 247,787 | News broadcaster | news, weather, politics |
| @PoppyIsMyName | 216,654 | Podcaster | Podcast, Music, Entertainment |
| @CARLOSFMEJIA | 203,824 | Politician | Agronomy, Government, Democracy |
| @kvaman | 184,375 | Social Media Influencer | TeamSpirit, 1DDrive, Colombia |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,985
Followers With Bio
5,015
Followers Without Bio
49.85%
% With Bio
50.15%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,225 analyzed36,146
Combined Engagement
8,537
Total Likes
27,609
Total Retweets
7,229
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
80%
With @Mentions
20%
With Links
Topical Analysis:
🚨 STOP: Do not walk out into receding water in Tampa Bay or Charlotte Harbor - the water WILL return through storm surge and poses a life-threatening risk.
RT @GovRonDeSantis: Construction on the Pine Island bridge has been completed today – just three days after construction began. Happy to have the state step in and help get our Pine Island residents back on their feet. https://t.co/a8GqPoHtP1
RT @HealthyFla: Florida has 2 presumptive positive #COVID19 cases: one adult resident of Hillsborough County and one adult resident of Manatee County. Both individuals are isolated and being appropriately cared for.
RT @GovRonDeSantis: #HurricaneIan is making landfall now. Florida is ready to respond. We have fleets of highwater vehicles, 42,000 linemen, 7,000 National Guardsmen and 179 aircraft prepared to help.
RT @GovRonDeSantis: Within 24 hours of Hurricane Nicole making landfall, 95% of customers who lost power have been restored. Thank you to the 22,000 linemen who stood ready and responded in record time.
Key Insights & Takeaways
The account frequently issues urgent safety alerts, especially during natural disasters like hurricanes. It emphasizes the importance of public awareness and preparedness through educational content. The account acknowledges past mistakes and commits to improving the reliability of emergency alerts.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 106,372
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @FLSERT reveals an well-established Twitter presence with 106,372 followers. The account demonstrates a content-creator strategy, averaging 124.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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