Shelton Boyd-Griffith
fashion editor in a past life — PREV @essence @popsugarfashion I Header Image: O' my body, make of me always a man who questions | Email: [email protected]
12,230
Followers
3,659
Following
107,765
Tweets
458.8
Avg Engagement
87
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @flyrebel's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2012-01-18
- Verification:No
- Location:Brooklyn, NY
Data Summary
- Tweets Analyzed:2,897
- Avg Likes per Tweet:75.2
- Avg Retweets per Tweet:383.6
- Followers Analyzed:11,526
Engagement Analysis
Based on 2,897 tweetsFlyrebel's tweets receive high engagement, with an average of 13,986 likes and 1,015 retweets per tweet, indicating a strong and active community. Their content is both personal and professional, driving interaction.
75.2
Avg Likes/Tweet
383.6
Avg Retweets/Tweet
217,740
Total Likes
1,111,366
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
51
75th Percentile
237,402
Top Tweet
37.51
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
26.8%
Original
44.3%
Replies
25.8%
Retweets
3.1%
Quotes
0.0%
Threads
1.6%
With Media
40.1%
With Links
4.2%
With #Tags
54.0%
With @Mentions
18.4%
With Emojis
97
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.66
Reply/Original Ratio
0.12
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
77.8%
Weekday Posts
22.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 2,897 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 748 retweets (26% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 2,897 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 11,526 followersThe audience includes fashion enthusiasts, culture lovers, and individuals interested in personal style and social commentary. They are likely aged 20-40 and active on social media.
Good
Audience Quality
15.3%
Suspicion Index
13.6%
Low-Quality %
231
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
22.8%
Empty Bio
7.3%
<10 Tweets
21.1%
Mass Following (>2K)
0.0%
New (<90 days)
28.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
65.8%
No URL
4.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
60,186,704
Total Potential Reach
231
Median Follower Reach
779
75th Percentile Reach
20.9%
>1K followers
4.2%
>10K followers
1.2%
>50K followers
0.6%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
83.2%
Creators
9,586 accounts
9.6%
Consumers
1,101 accounts
7.3%
Dormant
839 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
292
Verified Followers
2.53% of total
2,434
Protected Accounts
21.12% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,445 | Wrestler | Wrestling, Motivation, Self-promotion |
| @verified | 4,201,585 | - | - |
| @ThegirlJT | 2,802,065 | - | - |
| @6BillionPeople | 2,038,921 | - | - |
| @JAYVERSACE | 1,648,362 | Entertainer | olorisa, obatalá, afrotunes |
| @andrewchristian | 846,918 | Fashion Designer | Fashion, Discounts, Launches |
| @NOH8Campaign | 802,066 | Activism | equality, bullying, discrimination |
| @yashar | 706,447 | Journalist | Politics, News, Culture |
| @TayeDiggs | 648,886 | Actor | acting, chocolate, hosting |
| @IamMzilikazi | 535,472 | Musician | Pan-African music, Album, Rise |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
8,897
Followers With Bio
2,629
Followers Without Bio
77.19%
% With Bio
22.81%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 2,897 analyzed494,870
Combined Engagement
98,891
Total Likes
395,979
Total Retweets
98,974
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
40%
With Links
Topical Analysis:
RT @MariahCarey: IT’S TIME!!! 🎄☃️ #MariahSZN https://t.co/CtRsxYyLo8
RT @KekePalmer: A great example of colorism is to believe I can be compared to anyone. I’m the youngest talk show host ever. The first Black woman to star in her own show on Nickelodeon, & the youngest & first Black Cinderella on broadway. I’m an incomparable talent. Baby
My niece Zaya, walking Miu Miu today! 🥲🥹 https://t.co/uh2MNWt7iH
RT @KekePalmer: The older I get the more introverted I become. I don’t leave the house unless I have to.
I finally watched that Harry & Meghan doc & baby we gotta get our girl some Black girlfriends! 🥴
Key Insights & Takeaways
Flyrebel often shares personal moments, such as family events and fashion inspiration, which humanizes their brand. They engage with cultural and social issues, such as advocating for Black representation in fashion. Their content highlights collaboration with stylists and designers, showcasing their industry connections and influence.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 12,230
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @flyrebel reveals an well-established Twitter presence with 12,230 followers. The account demonstrates a conversation-first approach, averaging 458.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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