Geoffrey York
Africa correspondent for The Globe and Mail (Canada). Based in Johannesburg; formerly in Moscow & Beijing. IG: geoffrey_york Email: [email protected]
293,035
Followers
14,022
Following
74,365
Tweets
217.9
Avg Engagement
1,400
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @geoffreyyork's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-05-27
- Verification:No
- Location:Johannesburg
Data Summary
- Tweets Analyzed:3,235
- Avg Likes per Tweet:8.6
- Avg Retweets per Tweet:209.3
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,235 tweetsYork's tweets typically receive a moderate level of engagement, with an average of 474 likes and 534 retweets. His content is well-received and often shared within relevant communities.
8.6
Avg Likes/Tweet
209.3
Avg Retweets/Tweet
27,882
Total Likes
677,103
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
12
Median Retweets
67
75th Percentile
57,437
Top Tweet
0.74
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
5.9%
Original
15.4%
Replies
67.5%
Retweets
11.2%
Quotes
0.0%
Threads
0.7%
With Media
23.6%
With Links
18.2%
With #Tags
80.7%
With @Mentions
2.6%
With Emojis
153
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
2.62
Reply/Original Ratio
0.17
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
79.4%
Weekday Posts
20.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,235 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 2,185 retweets (68% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,235 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis followers are likely interested in African politics, international relations, and current affairs. The audience may include journalists, policymakers, and global affairs enthusiasts.
Average
Audience Quality
30.5%
Suspicion Index
39.7%
Low-Quality %
31
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
46.7%
Empty Bio
41.9%
<10 Tweets
17.1%
Mass Following (>2K)
0.0%
New (<90 days)
52.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
87.1%
No URL
32.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
133,070,566
Total Potential Reach
31
Median Follower Reach
313
75th Percentile Reach
12.7%
>1K followers
2.2%
>10K followers
0.6%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
43.7%
Creators
21,867 accounts
14.4%
Consumers
7,200 accounts
41.9%
Dormant
20,933 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
305
Verified Followers
0.3% of total
4,187
Protected Accounts
4.15% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,102,338 | Wrestler | Wrestling, Motivation, Self-promotion |
| @News24 | 5,391,616 | News outlet | politics, current affairs, breaking news |
| @Alyssa_Milano | 3,500,543 | - | - |
| @ShehuSani | 3,069,330 | Politician | Human Rights, Author, PanAfricanist |
| @SABCNews | 2,638,156 | News Outlet | News, South Africa, Broadcasting |
| @MigunaMiguna | 2,398,848 | Lawyer | Integrity, Fearlessness, Revolution |
| @johndumelo | 2,004,598 | Actor | actor, entrepreneur, philanthropist |
| @DrTedros | 1,945,475 | Doctor | Health, Global, Leadership |
| @ThuliMadonsela3 | 1,739,879 | Advocate | Social Justice, Advocate, Governance |
| @zittokabwe | 1,656,302 | Politician | Politics, Democracy, Leadership |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
37,678
Followers With Bio
63,321
Followers Without Bio
37.31%
% With Bio
62.69%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,235 analyzed145,903
Combined Engagement
0
Total Likes
145,903
Total Retweets
29,181
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
0%
With Links
Topical Analysis:
RT @QasimRashid: Keenan Anderson—a 31-year-old high school teacher & father—stopped LA police for help after an accident. They instead cuff…
RT @ShannonRSingh: Yesterday was my last day at Twitter: the entire Human Rights team has been cut from the company. I am enormously proud…
RT @JustinTrudeau: The people of Brazil have spoken. I’m looking forward to working with @LulaOficial to strengthen the partnership between…
RT @mbk_center: Russia🇷🇺 is most likely the first and only country in the world where people flee not because someone invaded their country…
RT @JustinTrudeau: Update: People can no longer buy, sell, or transfer handguns within Canada – and they cannot bring newly acquired handgu…
Key Insights & Takeaways
York frequently shares reports and analyses on South African politics and international diplomacy. He highlights the contrast between different perspectives on global issues, such as Russia's influence in Africa. His tweets often reference official statements and diplomatic interactions, providing a factual and balanced view.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 293,035
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @geoffreyyork reveals an well-established Twitter presence with 293,035 followers. The account demonstrates a conversation-first approach, averaging 217.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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