GIPHY
Be Animated.
243,784
Followers
1,054
Following
38,769
Tweets
126.8
Avg Engagement
1,220
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @GIPHY's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2012-12-18
- Verification:No
- Location:New York, NY
Data Summary
- Tweets Analyzed:3,245
- Avg Likes per Tweet:37.8
- Avg Retweets per Tweet:89.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,245 tweetsGIPHY's tweets receive a high number of likes and retweets, indicating strong audience interaction. The account effectively uses trending topics and collaborations to boost engagement.
37.8
Avg Likes/Tweet
89.0
Avg Retweets/Tweet
122,576
Total Likes
288,756
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
3
Median Retweets
21
75th Percentile
56,035
Top Tweet
0.52
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
9.6%
Original
38.7%
Replies
49.8%
Retweets
2.0%
Quotes
0.0%
Threads
0.1%
With Media
75.1%
With Links
36.5%
With #Tags
92.3%
With @Mentions
37.7%
With Emojis
97
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
4.05
Reply/Original Ratio
0.04
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
91.6%
Weekday Posts
8.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,245 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 1,616 retweets (50% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,245 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is primarily interested in entertainment, pop culture, and viral content. They are active on social media and enjoy sharing and reacting to GIFs.
Average
Audience Quality
21.0%
Suspicion Index
18.1%
Low-Quality %
87
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
26.4%
Empty Bio
15.1%
<10 Tweets
22.1%
Mass Following (>2K)
0.0%
New (<90 days)
44.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
76.3%
No URL
9.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
409,339,273
Total Potential Reach
87
Median Follower Reach
354
75th Percentile Reach
11.1%
>1K followers
2.1%
>10K followers
0.8%
>50K followers
0.5%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
70.0%
Creators
34,985 accounts
14.9%
Consumers
7,451 accounts
15.1%
Dormant
7,564 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
863
Verified Followers
0.85% of total
13,484
Protected Accounts
13.35% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @jimmyfallon | 50,781,987 | Comedian | Comedy, TV, Music |
| 33,610,414 | Social Media | Love, Connection, Sharing | |
| @LFC | 23,631,509 | Sports Team | Football, Anti-hate, Unity |
| @ParisHilton | 16,821,541 | Entrepreneur | business, updates, media |
| @UN | 16,289,545 | Diplomat | peace, dignity, equality |
| @JohnCena | 14,101,285 | Wrestler | Wrestling, Motivation, Self-promotion |
| @maroon5 | 13,978,892 | Musician | music, band, album |
| @Meta | 13,949,259 | Tech Entrepreneur | Gaming, Metaverse, Social Connection |
| @WHO | 12,189,247 | Healthcare | UnitedNations, HealthForAll, COVID19 |
| @Discovery | 9,250,377 | Media | Travel, Exploration, Education |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
73,381
Followers With Bio
27,612
Followers Without Bio
72.66%
% With Bio
27.34%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,245 analyzed130,939
Combined Engagement
41,680
Total Likes
89,259
Total Retweets
26,188
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
HEY #BTSARMY: DO WE HAVE SOME NEWS FOR YOU @BTS_TWT NOW HAS AN ✨OFFICIAL✨ GIPHY CHANNEL! ➡️ https://t.co/ukxG9r6qqA ⬅️ 💜 #GIPHYxBTS 💜 https://t.co/4KpNjN2eek
RT @PopCrave: Jasmine Masters opening @GIPHY’s #1 GIF of 2019 award for “And I Oop” with 419 MILLION views. ❤️ https://t.co/Z9uG0C72r3
RT @WOMENlSM: https://t.co/IuH81mAu1r
RT @AMAs: Time to pick your favorite @BTS_twt moment from #AMAs. 🤩 Send us yours from https://t.co/hfET9JEEm0! @GIPHY https://t.co/JKE7A3YT…
RT @orchtweets: Congratulations to @bts_bighit for being @GIPHY's most searched page of 2020, and thank you GIPHY for this amazing trophy!…
Key Insights & Takeaways
The account leverages celebrity collaborations to increase visibility and engagement It focuses on trending topics and viral content to maintain relevance It uses multiple links in tweets to drive traffic and promote content
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 243,784
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @GIPHY reveals an well-established Twitter presence with 243,784 followers. The account demonstrates a conversation-first approach, averaging 126.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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