GMA Public Affairs
This is the official Twitter account of GMA Public Affairs. Follow us on Facebook and IG: GMAPublicAffairs
250,812
Followers
189
Following
68,151
Tweets
39.3
Avg Engagement
241
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @GMA_PA's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2015-05-26
- Verification:No
- Location:National Capital Region
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:20.4
- Avg Retweets per Tweet:18.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,247 tweetsThe account shows moderate engagement with an average of 1,280 likes and 576 retweets per tweet. It actively uses hashtags and links to drive interaction and visibility.
20.4
Avg Likes/Tweet
18.9
Avg Retweets/Tweet
66,165
Total Likes
61,440
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
4
Median Retweets
22
75th Percentile
4,173
Top Tweet
0.16
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
44.9%
Original
22.6%
Replies
31.4%
Retweets
1.1%
Quotes
0.0%
Threads
0.6%
With Media
77.0%
With Links
72.6%
With #Tags
42.6%
With @Mentions
21.6%
With Emojis
159
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.5
Reply/Original Ratio
0.04
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
72.5%
Weekday Posts
27.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,018 retweets (31% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes Filipinos interested in news, politics, and entertainment, especially K-pop fans and those following local events. It also targets a broader audience through its public affairs focus.
Below Average
Audience Quality
42.7%
Suspicion Index
59.8%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
60.7%
Empty Bio
73.1%
<10 Tweets
1.1%
Mass Following (>2K)
0.0%
New (<90 days)
88.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
97.0%
No URL
58.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,469,951
Total Potential Reach
1
Median Follower Reach
4
75th Percentile Reach
0.4%
>1K followers
0.1%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
11.7%
Creators
5,828 accounts
15.3%
Consumers
7,635 accounts
73.1%
Dormant
36,537 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
22
Verified Followers
0.02% of total
11,548
Protected Accounts
11.43% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,465 | Wrestler | Wrestling, Motivation, Self-promotion |
| @kuyakim_atienza | 4,104,361 | Athlete | Believer, Ironman triathlete, marathon runner |
| @PEPalerts | 1,502,911 | Entertainment | Entertainment, Showbiz, Philippines |
| @Rurumadrid8 | 453,381 | Influencer | Madrid, Action, Man |
| @apangilinan | 178,679 | Motivational Speaker | Family, Legacy, Fatherhood |
| @TheManilaTimes | 128,794 | News outlet | News, Philippines, Journalism |
| @noivcalderon | 127,090 | Photographer | Travel, Food, Adventure |
| @ryanviray17 | 120,319 | Influencer | Vlogs, Tiktok, Instagram |
| @papijuanmarco | 119,624 | Accountant | Gym, Travel, Food |
| @kkydsnts | 114,093 | Actor | acting, music, travel |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
48,211
Followers With Bio
52,778
Followers Without Bio
47.74%
% With Bio
52.26%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed15,515
Combined Engagement
7,367
Total Likes
8,148
Total Retweets
3,103
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
40%
With @Mentions
60%
With Links
Topical Analysis:
Sa kulturang Pilipino, hindi gaanong napag-uusapan ang sex. Madalas itong pagtawanan at ikahiya ng karamihan. Pero sa loob ng mga kwarto at likod ng mga telepono, may mga Pilipinong ginagawang trabaho ang paggawa ng “sexually explicit content” sa internet. (1/3) https://t.co/3U0C
Now happening: #GulfInManila2022! https://t.co/BL78zIvZj9
RT @gmanetwork: Let's volt in to the new year as we proudly present the highly-anticipated #V5LegacyMegaTrailer of #VoltesVLegacy! Get rea…
LOOK: Dance break of BGYO’s #Baddest! https://t.co/Lw77M0VYBz
RT @pulpliveworld: #JAYBinMANILA2022 Soundcheck underway 🥹🙌 It really is a Holyday because Jay B is blessing us with his glorious voice. h…
Key Insights & Takeaways
The account highlights cultural topics that are often sensitive in Filipino society, such as sex, which are discussed in a more private context. It promotes major events like the Gulf in Manila 2022 and K-pop concerts, indicating a focus on entertainment and public gatherings. The use of humor and casual language, such as 'Walang lipatan ng upuan! 🤣', helps to engage younger and more casual audiences.
Strengths
- + Established follower base of 250,812
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @GMA_PA reveals an growing Twitter presence with 250,812 followers. The account demonstrates a content-creator strategy, averaging 39.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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