Gary R. Herbert

Gary R. Herbert

@GovHerbert

17th governor of the great state of Utah. Facebook: https://www.facebook.com/unsupportedbrowser #utpol

Utah https://www.uvu.edu/herbertinstitute/ Joined 2009-07-27 Date of Analysis: Dec 16, 2025

61,589

Followers

494

Following

7,468

Tweets

105.4

Avg Engagement

951

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @GovHerbert's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-07-27
  • Verification:No
  • Location:Utah

Data Summary

  • Tweets Analyzed:3,167
  • Avg Likes per Tweet:73.2
  • Avg Retweets per Tweet:32.3
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,167 tweets

His tweets typically receive an average of 3,437 likes and 771 retweets, indicating a moderately engaged audience.

73.2

Avg Likes/Tweet

32.3

Avg Retweets/Tweet

231,698

Total Likes

102,137

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

20

Median Likes

4

Median Retweets

67

75th Percentile

35,882

Top Tweet

1.71

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

55.4%

Original

16.9%

Replies

18.6%

Retweets

9.2%

Quotes

0.0%

Threads

0.3%

With Media

62.2%

With Links

48.9%

With #Tags

44.7%

With @Mentions

0.8%

With Emojis

176

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.31

Reply/Original Ratio

0.49

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

92.1%

Weekday Posts

7.9%

Weekend Posts

Top Hashtags

#utpol (892) #uted (85) #utah (76) #govkued (76) #utcovid19 (54) #utleg (54) #sots (29) #utecon (27) #operationriogrande (24) #brianheadfire (23)

Most Mentioned

@govherbert (336) @spencerjcox (91) @kued (60) @utahdepofhealth (39) @potus (39) @secretaryzinke (34) @tpyfer (33) @mikelmower (31) @jobsut (29) @utahreps (28)

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Content Strategy Analysis

Based on 3,167 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,753 (55%)
Replies 536 (17%)
Retweets 588 (19%)
Quote Tweets 290 (9%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 588 retweets (19% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,167 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

His audience includes Utah residents, political observers, and individuals interested in state-level governance and public health issues.

Average

Audience Quality

28.0%

Suspicion Index

35.2%

Low-Quality %

14

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

43.2%

Empty Bio

38.4%

<10 Tweets

9.0%

Mass Following (>2K)

0.0%

New (<90 days)

57.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.6%

No URL

27.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

23,387,806

Total Potential Reach

14

Median Follower Reach

83

75th Percentile Reach

4.6%

>1K followers

0.8%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

39.8%

Creators

3,976 accounts

21.8%

Consumers

2,181 accounts

38.4%

Dormant

3,843 accounts

92

Verified Followers

0.92% of total

7.0%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Salt Lake City, UT (416) Utah, USA (354) Utah (162) United States (161) Salt Lake City, Utah (61) Provo, UT (53) Salt Lake City (49) Ogden, UT (39) USA (37) Washington, DC (37)

92

Verified Followers

0.92% of total

953

Protected Accounts

9.53% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,075,038 Wrestler Wrestling, Motivation, Self-promotion
@maggieNYT 1,652,005 Journalist Politics, Journalism, Analysis
@ScottBaio 828,815 Actor Movies, TV shows, Family
@mkraju 637,141 Journalist Politics, Chicago sports, Wisconsin Badgers
@SecretaryPete 534,587 Politician Transportation, Safety, Climate Change
@zhang_heqing 334,438 Counsellor Counselling, Director, Personal
@ApoloOhno 247,505 Athlete entrepreneur, ironman, health
@amandacarpenter 226,997 Columnist Politics, Columnist, Voting Rights
@andersonDrLJA 198,501 Doctor Patriotism, Family, Christianity
@JeffJacksonNC 187,314 Politician Politics, Family, Military

Top Keywords in Follower Bios

love (471) utah (395) life (282) mom (239) husband (211) father (203) wife (174) lover (172) family (149) god (139)

Top Hashtags in Follower Bios

#blacklivesmatter (16) #takenote (15) #blm (14) #maga (13) #1 (11) #resist (10) #utpol (7) #trump2024 (6) #utahjazz (6) #1a (5)

5,679

Followers With Bio

4,321

Followers Without Bio

56.79%

% With Bio

43.21%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,167 analyzed

79,755

Combined Engagement

19,113

Total Likes

60,642

Total Retweets

15,951

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

60%

With @Mentions

40%

With Links

Topical Analysis:

Public Health Political Commentary State Governance

Key Insights & Takeaways

He frequently highlights public health crises and the impact on healthcare systems. He often criticizes political opponents and promotes Utah values. He uses Twitter to communicate with constituents and share updates on state issues.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 61,589
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @GovHerbert reveals an well-established Twitter presence with 61,589 followers. The account demonstrates a content-creator strategy, averaging 105.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025