Greenpeace EU

Greenpeace EU

@GreenpeaceEU

Breaking news & comment from the EU advocacy team on energy/climate change, agriculture/food, forests, trade, pollution, lobby transparency, democracy and more

Brussels (EU) https://www.greenpeace.org/eu-unit/ Joined 2010-06-03 Date of Analysis: Dec 16, 2025

49,893

Followers

4,086

Following

11,426

Tweets

76.0

Avg Engagement

1,158

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @GreenpeaceEU's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-06-03
  • Verification:No
  • Location:Brussels (EU)

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:23.2
  • Avg Retweets per Tweet:52.8
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,250 tweets

The account maintains a high average engagement rate with likes and retweets, indicating strong audience interaction. Its tweets often spark discussions and share impactful news.

23.2

Avg Likes/Tweet

52.8

Avg Retweets/Tweet

75,504

Total Likes

171,590

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

9

Median Retweets

51

75th Percentile

12,141

Top Tweet

1.52

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

36.5%

Original

27.2%

Replies

28.7%

Retweets

7.6%

Quotes

0.0%

Threads

0.7%

With Media

92.4%

With Links

74.3%

With #Tags

55.5%

With @Mentions

29.4%

With Emojis

247

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.75

Reply/Original Ratio

0.27

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

97.1%

Weekday Posts

2.9%

Weekend Posts

Top Hashtags

#together4forests (350) #climateemergency (233) #climatecrisis (179) #eutaxonomy (139) #eugreendeal (113) #banfossilads (112) #futureofcap (112) #fossilfreepolitics (90) #euco (85) #covid19 (80)

Most Mentioned

@greenpeaceeu (188) @greenpeace (173) @eu_commission (127) @s_pastorelli (81) @vonderleyen (75) @timmermanseu (73) @fossilfreeeu (52) @sinierajaa (49) @greenpeacefr (44) @europarl_en (43)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,186 (36%)
Replies 885 (27%)
Retweets 932 (29%)
Quote Tweets 247 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 932 retweets (29% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes policymakers, environmental advocates, and the general public interested in EU affairs. It also targets individuals concerned about climate change and corporate accountability.

Below Average

Audience Quality

37.5%

Suspicion Index

100.0%

Low-Quality %

82

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

100.0%

Empty Bio

100.0%

<10 Tweets

0.0%

Mass Following (>2K)

0.0%

New (<90 days)

0.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

73.0%

No URL

100.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

28,479,204

Total Potential Reach

82

Median Follower Reach

413

75th Percentile Reach

13.3%

>1K followers

2.0%

>10K followers

0.5%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

0.0%

Creators

0 accounts

0.0%

Consumers

0 accounts

100.0%

Dormant

10,000 accounts

0

Verified Followers

0.0% of total

0.0%

Professional Bios

founder, dev, analyst, etc.

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Brussels, Belgium (158) Brussels (92) London, England (82) London (65) Paris, France (52) United Kingdom (51) Europe (48) Ireland (42) Berlin (40) Belgium (37)

0

Verified Followers

0.0% of total

813

Protected Accounts

8.13% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,099,083 Wrestler Wrestling, Motivation, Self-promotion
@THE_THEO_FORD 475,937 - -
@RobertBiedron 416,674 Politician Lewica, KobietaDecyduje, Parlament Europejski
@ONUBrasil 382,294 Diplomacy Sustainable Development, Human Rights, Global Goals
@peterndoro 370,064 Journalist Journalism, Broadcasting, Africa
@tveitdal 348,244 Environmental Activist Climate Change, Renewable Energy, Nature
@ClimateHuman 339,752 Climate Scientist Climate science, Degrowth, Fossil fuels
@GoogleExpertUK 263,170 SEO Expert SEO, Cruise, Art
@laurentbaheux 246,451 Photographe Animaux sauvages, Photographie, Engagement
@Cary_Elwes 243,895 Actor Social justice, activism, equality

Top Keywords in Follower Bios

climate (624) views (400) change (250) environmental (246) nature (211) energy (208) policy (197) love (193) world (191) sustainable (188)

Top Hashtags in Follower Bios

#climatechange (46) #sustainability (42) #climate (39) #climatecrisis (34) #climateaction (31) #environment (29) #climatejustice (23) #eu (20) #humanrights (20) #nature (19)

7,137

Followers With Bio

2,863

Followers Without Bio

71.37%

% With Bio

28.63%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

36,562

Combined Engagement

0

Total Likes

36,562

Total Retweets

7,312

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Climate Change Agriculture Energy Democracy Transparency Environmental Activism Eu Policy Fossil Fuels Corporate Accountability
Greenpeace EU
@GreenpeaceEU

RT @UE: REVEALED: How Exxon held back climate action for decades, and is still doing it today. We went undercover with Exxon’s lobbyists to expose the truth. Watch and share. https://t.co/yICeai1Sop

2021-06-30
Retweets: 12,141 Likes: 0 Engagement: 12,141
Greenpeace EU
@GreenpeaceEU

RT @SeanBurkeShow: When Oil companies say they're going green. Sign the petition to help ban misleading fossil fuel ads 👉 https://t.co/55XEvTjdxb #banfossilads https://t.co/iwlXE98pN2

2022-09-02
Retweets: 10,406 Likes: 0 Engagement: 10,406
Greenpeace EU
@GreenpeaceEU

RT @GretaThunberg: The EU discuss its so-called "climate targets" in an event "presented by Shell". It's hard to picture a better way to summarize our current situation. If nothing else, at least it's refreshingly honest. https://t.co/FNHUUdWiMk

2021-09-07
Retweets: 5,895 Likes: 0 Engagement: 5,895
Greenpeace EU
@GreenpeaceEU

RT @GretaThunberg: While media was reporting on "names of vegan hot dogs" the EU Parliament signed away €387bn to a new agricultural policy that basically means surrender on climate &amp;environment. No awareness means no pressure and accountability so the outcome is no surprise.

2020-10-21
Retweets: 4,418 Likes: 0 Engagement: 4,418
Greenpeace EU
@GreenpeaceEU

RT @GretaThunberg: So it’s official. Unless the EU tear up their new #Fitfor55 package, the world will not stand a chance of staying below 1,5°C of global heating. That’s not an opinion, once you include the full picture it’s a scientific fact. #MindTheGap between words and actio

2021-07-15
Retweets: 3,702 Likes: 0 Engagement: 3,702

Key Insights & Takeaways

The account frequently highlights major policy decisions and their implications, such as the rejection of meaningful CAP reforms. It uses real-time events and activism to draw attention to critical issues like fossil fuel support. The content is often concise, impactful, and tailored to raise awareness and drive public discourse.

Strengths

  • + Established follower base of 49,893
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @GreenpeaceEU reveals an growing Twitter presence with 49,893 followers. The account demonstrates a content-creator strategy, averaging 76.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025