Guardian Malaysia
Official Account for Guardian Health and Beauty Malaysia ๐Shop now at Guardian stores, Guardian Online & GuardianMY APP: https://guardian.com.my/promotions/beautyskinspc.html?page=1&utm_campaign=220504_W2beautydays-allmask&utm_source=facebook-ad&utm_medium=paid-media&utm_content=reach
62,332
Followers
289
Following
13,377
Tweets
2.8
Avg Engagement
50
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @GuardianMYS's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2015-06-03
- Verification:Yes
- Location:Kuala Lumpur Federal Territory
Data Summary
- Tweets Analyzed:3,248
- Avg Likes per Tweet:1.8
- Avg Retweets per Tweet:0.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,248 tweetsThe account maintains a moderate level of engagement with an average of 192 likes and 116 retweets per tweet. It uses promotional content and emojis to boost interaction and visibility.
1.8
Avg Likes/Tweet
0.9
Avg Retweets/Tweet
5,995
Total Likes
2,986
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
1
75th Percentile
499
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
36.1%
Original
59.9%
Replies
0.2%
Retweets
3.8%
Quotes
0.0%
Threads
0.0%
With Media
84.8%
With Links
23.4%
With #Tags
12.4%
With @Mentions
70.0%
With Emojis
187
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.66
Reply/Original Ratio
17.57
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.9%
Weekday Posts
14.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,248 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 7 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,248 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is likely Malaysian consumers interested in beauty, skincare, and haircare products. The account targets individuals looking for discounts and promotions on personal care items.
Good
Audience Quality
17.6%
Suspicion Index
22.0%
Low-Quality %
23
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
28.9%
Empty Bio
21.9%
<10 Tweets
1.6%
Mass Following (>2K)
0.0%
New (<90 days)
43.3%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.8%
No URL
15.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
26,730,715
Total Potential Reach
23
Median Follower Reach
119
75th Percentile Reach
2.1%
>1K followers
0.1%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
63.4%
Creators
31,689 accounts
14.8%
Consumers
7,382 accounts
21.9%
Dormant
10,929 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
10
Verified Followers
0.02% of total
26,858
Protected Accounts
43.37% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,729 | Wrestler | Wrestling, Motivation, Self-promotion |
| @verified | 4,201,473 | - | - |
| @jstorres | 401,182 | Banker | Author, Soccer, Blockchain |
| @andychester_ | 381,711 | Science Communicator | Science, Numbers, Atheism |
| @sarimahi | 318,342 | TV Host | Psychology, Fitness, MIASA |
| @saifulapek | 317,194 | Entertainer | MH370, Production, Bigo |
| @blxcknicotine | 238,703 | Influencer | Human error, SG/MY, advertising |
| @MY_Airports | 212,915 | Airport Operations | aviation, travel, customer service |
| @CikStrawberi | 145,153 | Influencer | Fashion, Beauty, Lifestyle |
| @thecgf | 113,344 | Sports Organization | Sport, Commonwealth Games, Movement |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
44,217
Followers With Bio
17,712
Followers Without Bio
71.4%
% With Bio
28.6%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,248 analyzed2,004
Combined Engagement
1,273
Total Likes
731
Total Retweets
401
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
โจ๐๐% ๐๐ ๐ ๐๐๐ ๐๐๐๐๐๐๐๐ & ๐๐๐๐๐๐๐๐๐๐๐๐|๐๐% ๐๐ ๐ ๐๐๐ ๐๐๐๐ ๐๐๐๐๐๐, ๐๐๐๐๐๐๐ & ๐๐๐๐๐๐๐๐๐๐โจ Your hair is in your selfie๐ฅฐ take good care of it! https://t.co/f4fFBVOiFT
๐ฃ๐๐๐๐จ๐ง๐ฌ ๐๐๐ฌ๐ฆ! ๐ฅ๐ฒ๐ฎ๐ฑ๐, ๐๐ฒ๐ ๐ฆ๐ฒ๐, ๐๐ผ!๐๐ผโโ๏ธ๐ Check out your favourite cosmetics, skin care & hair care now! All Cosmetics Save 50% : https://t.co/MzYhJUngZ5 All Skin Care Save 40% : https://t.co/sgNeuwVdxE All Hair Care Save 40% : https://t.co/U0qLcPfg42 https://t.co/hVZURlX62
๐๐๐๐๐จ๐ง๐ฌ ๐๐๐ฌ๐ฆ ๐๐๐ ๐๐ข๐ฆ๐ ๐๐ง๐๐๐ฆ ๐ฑ๐ฌ% ๐ข๐๐โก Your favourite cosmetic sale is back! ๐คชGet your favourite cosmetics at 50% off now! ๐๐ผโโ๏ธ๐ ๐๏ธShop yours at Guardian stores, Guardian Online & Guardian MY APP: https://t.co/tYxRNAmFVD https://t.co/bq9fXEv5Ja
๐ ๐๐ก๐๐ข๐ฌ ๐๐ฅ๐๐๐ง ๐๐๐๐๐ฆ ๐ช๐๐ง๐ ๐๐๐๐จ๐ง๐ฌ ๐๐๐ฌ ๐๐๐๐ฅ ๐๐๐ฅ๐ All shampoo & conditioner at 50% off & 40% Off for All hair color, styling & treatment. ๐Shop now at Guardian stores, Online & Guardian APP: https://t.co/Oi2Rv8S7R2 https://t.co/fSuAwrApW1
๐๐๐๐ง ๐๐๐ ๐ฆ๐๐๐ก ๐๐๐ฅ๐ ๐๐ง ๐ฐ๐ฌ% ๐ข๐๐ ๐ฆ๐๐ฉ๐๐ก๐๐ฆ! | ๐ญ๐ฌ-๐ญ๐ฏ ๐ก๐ข๐ฉ ๐ฎ๐ฌ๐ฎ๐ฎ ๐ Keep your skin glowing with these great skin care offer at 40% off! ๐๏ธShop now at Guardian stores, Guardian Online & Guardian Mobile APP: https://t.co/stQT4bsMy6 https://t.co/AW94NmWITj
Key Insights & Takeaways
The account heavily relies on promotional content and discounts to drive engagement and sales. It uses emojis and catchy phrases to make tweets more appealing and relatable. The focus on beauty and health products suggests a strong emphasis on personal care and self-care.
Strengths
- + Established follower base of 62,332
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @GuardianMYS reveals an growing Twitter presence with 62,332 followers. The account demonstrates a conversation-first approach, averaging 2.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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