Matt Hasselbeck
It's called Twittah where I'm from.
248,643
Followers
939
Following
16,405
Tweets
325.5
Avg Engagement
2,980
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Hasselbeck's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-04-02
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:62.5
- Avg Retweets per Tweet:262.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,246 tweetsHis tweets receive a high number of likes and retweets, showing strong audience interaction. The consistent engagement suggests a loyal and active community.
62.5
Avg Likes/Tweet
262.9
Avg Retweets/Tweet
202,985
Total Likes
853,463
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
0
Median Retweets
47
75th Percentile
117,083
Top Tweet
1.31
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
11.0%
Original
61.5%
Replies
20.7%
Retweets
6.7%
Quotes
0.0%
Threads
0.6%
With Media
21.3%
With Links
17.2%
With #Tags
86.5%
With @Mentions
37.0%
With Emojis
76
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
5.58
Reply/Original Ratio
0.33
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
65.2%
Weekday Posts
34.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 673 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis followers are likely football enthusiasts and fans of his personal style. The audience seems to appreciate in-depth analysis and emotional storytelling.
Below Average
Audience Quality
35.6%
Suspicion Index
49.0%
Low-Quality %
6
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
58.9%
Empty Bio
48.9%
<10 Tweets
9.5%
Mass Following (>2K)
0.0%
New (<90 days)
72.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.0%
No URL
39.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
84,724,486
Total Potential Reach
6
Median Follower Reach
74
75th Percentile Reach
3.7%
>1K followers
1.0%
>10K followers
0.4%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
35.8%
Creators
17,903 accounts
15.3%
Consumers
7,647 accounts
48.9%
Dormant
24,450 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
328
Verified Followers
0.33% of total
6,077
Protected Accounts
6.08% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,197 | Wrestler | Wrestling, Motivation, Self-promotion |
| @wojespn | 5,895,545 | Sports Journalist | NBA, Insider, Podcasting |
| @PatrickMahomes | 2,485,695 | Athlete | Football, Family, Golf |
| @RSherman_25 | 2,035,183 | Football Player | Football, Stanford, Confidence |
| @6BillionPeople | 2,034,933 | - | - |
| @SInow | 1,858,730 | Sports Media | Sports, TikTok, Instagram |
| @KameronBennett | 1,813,976 | DJ | Music, DJing, Booking |
| @KirkHerbstreit | 1,654,402 | Sports Analyst | College Football, Ohio State, Sports Broadcasting |
| @deshaunwatson | 1,427,773 | Football Player | Football, Marketing, Inquiries |
| @MichelleDBeadle | 1,363,558 | Sports Commentator | Sports, Entertainment, Pop Culture |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
33,086
Followers With Bio
66,914
Followers Without Bio
33.09%
% With Bio
66.91%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed350,780
Combined Engagement
0
Total Likes
350,780
Total Retweets
70,156
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @TomBrady: Truly grateful on this day. Thank you 🙏🏻❤️ https://t.co/j2s2sezvSS
RT @Joe_Burrow10: The black community needs our help. They have been unheard for far too long. Open your ears, listen, and speak. This isn’…
RT @BubbaWallace: Together https://t.co/D4zW3jA5y5
RT @Emergidoc: Crazy event at ORD. Heads up safety move by a ramp worker! https://t.co/SQi5zB0Ooz
RT @RexChapman: Watch what happens when this young Dracula discovers an empty candy bowl on Halloween. This is the Twitter content I’m he…
Key Insights & Takeaways
Hasselbeck often shares personal experiences and opinions, which resonate with his audience. He uses emotional language and emojis to connect with followers. His content is both analytical and expressive, blending football knowledge with personal flair.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 248,643
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Hasselbeck reveals an well-established Twitter presence with 248,643 followers. The account demonstrates a conversation-first approach, averaging 325.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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