HOME DEPARTMENT UP

HOME DEPARTMENT UP

@homeupgov

Official Twitter account of Home Department, Government of UP

Lucknow, India https://t.co/0jAIvHPsBg Joined 2015-08-12 Date of Analysis: Dec 16, 2025

202,181

Followers

53

Following

4,737

Tweets

166.2

Avg Engagement

150

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @homeupgov's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2015-08-12
  • Verification:No
  • Location:Lucknow, India

Data Summary

  • Tweets Analyzed:3,169
  • Avg Likes per Tweet:25.4
  • Avg Retweets per Tweet:140.8
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,169 tweets

The account maintains a steady average of likes and retweets, indicating moderate public interest. Engagement appears to be consistent but not exceptionally high, suggesting a focused rather than viral audience.

25.4

Avg Likes/Tweet

140.8

Avg Retweets/Tweet

80,551

Total Likes

446,046

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

60

Median Retweets

131

75th Percentile

9,771

Top Tweet

0.82

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

37.8%

Original

3.5%

Replies

58.5%

Retweets

0.2%

Quotes

0.0%

Threads

0.1%

With Media

45.3%

With Links

28.4%

With #Tags

81.9%

With @Mentions

0.6%

With Emojis

155

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.09

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

78.3%

Weekday Posts

21.7%

Weekend Posts

Top Hashtags

#upcm (486) #uppolice (121) #uppinnews (96) #welldonecops (47) #missionshakti (36) #uppcares (14) #goodworkupp (12) #covid19 (11) #upcabinet (10) #uphome (10)

Most Mentioned

@uppolice (960) @myogiadityanath (908) @cmofficeup (683) @upgovt (308) @awasthiawanishk (178) @sanjaychapps1 (134) @missionshaktiup (76) @chiefsecyup (62) @narendramodi (58) @noidapolice (32)

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Content Strategy Analysis

Based on 3,169 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,199 (38%)
Replies 112 (4%)
Retweets 1,853 (58%)
Quote Tweets 5 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,853 retweets (58% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,169 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes citizens of Uttar Pradesh, law enforcement personnel, and government officials. It also reaches media outlets and public interest groups interested in security and governance.

Average

Audience Quality

25.3%

Suspicion Index

27.1%

Low-Quality %

10

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

34.6%

Empty Bio

33.8%

<10 Tweets

4.9%

Mass Following (>2K)

0.0%

New (<90 days)

60.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.3%

No URL

19.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

14,122,947

Total Potential Reach

10

Median Follower Reach

48

75th Percentile Reach

3.2%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

33.9%

Creators

16,944 accounts

32.3%

Consumers

16,156 accounts

33.8%

Dormant

16,900 accounts

114

Verified Followers

0.23% of total

5.5%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Uttar Pradesh, India (2,204) Lucknow, India (1,486) India (1,359) New Delhi, India (938) Kanpur, India (489) Varanasi, India (385) Noida, India (340) Allahabad, India (313) Gorakhpur, India (275) Ghaziabad, India (251)

171

Verified Followers

0.17% of total

5,212

Protected Accounts

5.16% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@CMOfficeUP 4,952,250 Government Government, Uttar Pradesh, Chief Minister
@dgpup 1,849,388 Law Enforcement Law enforcement, Uttar Pradesh, Emergency services
@KapilMishra_IND 1,410,703 Politician BJP, Hindu, Unity
@RakeshTikaitBKU 831,178 Farmer Leader Farming, Activism, Spokesperson
@Shehzad_Ind 630,936 Activist Islam, Hindu Culture, Bhartiya Ideology
@SidharthNSingh 520,376 Politician MSME, Investment, Textile
@ranvijaylive 396,819 Journalist Environment, Fitness, Journalism
@RachnaSinghSP 318,114 Politician Politics, Socialism, Kanpur
@dubey_ips 224,975 - -
@OfficialBKU 173,938 Farmer's Union farming, agriculture, activism

Top Keywords in Follower Bios

student (4,261) social (2,074) indian (1,897) india (1,828) life (1,632) love (1,621) news (1,608) jai (1,184) worker (1,064) engineer (1,032)

Top Hashtags in Follower Bios

#र (108) #म (78) #स (67) #ह (64) #भ (62) #ब (59) #student (59) #ज (57) #प (55) #indian (55)

65,788

Followers With Bio

35,203

Followers Without Bio

65.14%

% With Bio

34.86%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,169 analyzed

33,690

Combined Engagement

0

Total Likes

33,690

Total Retweets

6,738

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

40%

With Links

Topical Analysis:

Public Safety Law Enforcement Administrative Reforms Anti-Terrorism Government Communication
HOME DEPARTMENT UP
@homeupgov

RT @myogiadityanath: जनपद कानपुर में 'कर्तव्य पथ' पर अपना सर्वस्व न्योछावर करने वाले 08 पुलिसकर्मियों को भावभीनी श्रद्धांजलि। शहीद पुलिसक…

2020-07-08
Retweets: 9,771 Likes: 0 Engagement: 9,771
HOME DEPARTMENT UP
@homeupgov

RT @myogiadityanath: छठी मइया के किरपा से हमरे प्रदेश में, सबके जीवन में सुख आ खुशहाली बनल रहे, इहे प्रार्थना बा। जय जय छठी मइया! https://…

2022-10-29
Retweets: 8,455 Likes: 0 Engagement: 8,455
HOME DEPARTMENT UP
@homeupgov

RT @narendramodi: Addressing Chintan Shivir of Home Ministers of states being held in Haryana. https://t.co/LIMv4dfhWv

2022-10-28
Retweets: 5,858 Likes: 0 Engagement: 5,858
HOME DEPARTMENT UP
@homeupgov

RT @MEAIndia: A dedicated Twitter handle has been set up to assist in the evacuation of Indians from Ukraine ➡️ OpGanga Helpline. Please…

2022-02-28
Retweets: 5,575 Likes: 0 Engagement: 5,575
HOME DEPARTMENT UP
@homeupgov

RT @CMOfficeUP: मुख्यमंत्री श्री @myogiadityanath जी के 'चीनी' मुक्‍त दीपावली प्‍लान पर काम शुरू, लक्ष्मी-गणेश की मूर्ति और दीये बनाने को…

2020-06-08
Retweets: 4,031 Likes: 0 Engagement: 4,031

Key Insights & Takeaways

The account emphasizes security and anti-terrorism initiatives, reflecting the government's focus on public safety. It highlights administrative reforms, such as the appointment of sub-inspectors as station heads, indicating a push for efficiency in law enforcement. The content often ties local incidents to broader government actions, reinforcing the authority's role in addressing security concerns.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 202,181
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @homeupgov reveals an well-established Twitter presence with 202,181 followers. The account demonstrates a content-creator strategy, averaging 166.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025