HubSpot Brasil

HubSpot Brasil

@HubSpotBrasil

Nossos softwares de CRM, marketing, vendas, serviço, operações e CMS ajudam sua empresa a crescer melhor!

Brasil https://br.hubspot.com/ Joined 2011-02-23 Date of Analysis: Dec 16, 2025

16,832

Followers

174

Following

6,216

Tweets

2.2

Avg Engagement

145

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @HubSpotBrasil's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2011-02-23
  • Verification:No
  • Location:Brasil

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:1.7
  • Avg Retweets per Tweet:0.5
  • Followers Analyzed:17,025

Engagement Analysis

Based on 3,250 tweets

The account has average engagement with around 13 likes and 6 retweets per tweet. The engagement seems to be more about content sharing rather than direct interaction.

1.7

Avg Likes/Tweet

0.5

Avg Retweets/Tweet

5,477

Total Likes

1,655

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

3

75th Percentile

80

Top Tweet

0.13

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

90.9%

Original

8.9%

Replies

0.1%

Retweets

0.2%

Quotes

0.0%

Threads

0.0%

With Media

99.0%

With Links

6.7%

With #Tags

13.7%

With @Mentions

1.4%

With Emojis

139

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.1

Reply/Original Ratio

3.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

97.0%

Weekday Posts

3.0%

Weekend Posts

Top Hashtags

#inbound22 (21) #latamnoinbound22 (17) #crm (16) #metaverso (11) #tiktok (8) #hubspot (8) #inboundmarketing (8) #marketingdigital (7) #marketing (7) #vendas (6)

Most Mentioned

@rigso (100) @rakkycurvelo (63) @neilpatel (33) @viverdeblog (32) @romuloc (31) @tcorreia12 (30) @p_o_rios (24) @anaisabelsorfer (22) @rudijr (13) @rodmartucci (7)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,954 (91%)
Replies 288 (9%)
Retweets 2 (0%)
Quote Tweets 6 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 2 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 17,025 followers

The primary audience is likely business professionals, entrepreneurs, and marketing teams looking for tools and inspiration. They are interested in digital marketing, sales, and operational efficiency.

Good

Audience Quality

17.8%

Suspicion Index

26.7%

Low-Quality %

112

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

46.5%

Empty Bio

14.7%

<10 Tweets

12.7%

Mass Following (>2K)

0.0%

New (<90 days)

27.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

77.8%

No URL

6.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

29,578,972

Total Potential Reach

112

Median Follower Reach

299

75th Percentile Reach

5.7%

>1K followers

0.5%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

60.1%

Creators

10,224 accounts

25.3%

Consumers

4,303 accounts

14.7%

Dormant

2,498 accounts

23

Verified Followers

0.14% of total

3.5%

Professional Bios

founder, dev, analyst, etc.

0.17

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Brasil (619) Sao Paulo, Brazil (324) Brazil (300) São Paulo, Brasil (274) São Paulo (231) Rio de Janeiro (162) Rio de Janeiro, Brazil (161) Rio de Janeiro, Brasil (131) Belo Horizonte (73) brasil (66)

23

Verified Followers

0.14% of total

1,881

Protected Accounts

11.05% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,106,543 Wrestler Wrestling, Motivation, Self-promotion
@verified 4,201,258 - -
@rogerhamilton 929,919 Entrepreneur education, entrepreneurship, futurism
@HubSpot 828,945 Marketing Customer experiences, CRM platform, GrowBetter
@drangelocarbone 736,310 Lawyer Legal, Consulting, WhatsApp
@commun_it 411,037 Social Media Manager Twitter, Growth, Engagement
@vagas 388,079 Recruitment emprego, carreiras, parceria
@AfroReggae 181,222 Musician Music, Culture, Brazil
@FCdoCARBONE 178,954 Lawyer -
@mundodmarketing 174,906 Marketing Carreira, Tendências, Cases

Top Keywords in Follower Bios

marketing (833) nao (615) digital (532) vida (447) deus (386) voce (289) tudo (276) sempre (221) pra (196) mundo (191)

Top Hashtags in Follower Bios

#marketing (32) #marketingdigital (27) #inboundmarketing (17) #socialmedia (17) #digitalmarketing (16) #seo (15) #timbeta (12) #forabolsonaro (10) #hubspot (9) #inbound (9)

9,109

Followers With Bio

7,916

Followers Without Bio

53.5%

% With Bio

46.5%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

160

Combined Engagement

61

Total Likes

99

Total Retweets

32

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

60%

With @Mentions

80%

With Links

Topical Analysis:

Digital Marketing Business Growth Crm Education Entrepreneurship Sales Operations

Key Insights & Takeaways

The account shares educational and inspirational content like TED Talks and blog recommendations It promotes free courses and resources to attract and engage its audience It focuses on business growth and digital transformation through its software solutions

Strengths

  • + Established follower base of 16,832
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @HubSpotBrasil reveals an growing Twitter presence with 16,832 followers. The account demonstrates a content-creator strategy, averaging 2.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025