HuffPost Brasil
OBRIGADO! Foram quase 7 anos de cobertura intensa da política brasileira, de direitos das mulheres e de LGBTs, de saúde mental e do melhor do entretenimento.
99,034
Followers
23
Following
88,206
Tweets
16.2
Avg Engagement
869
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @huffpostbrasil's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-09-17
- Verification:No
- Location:São Paulo, Brasil
Data Summary
- Tweets Analyzed:3,184
- Avg Likes per Tweet:13.6
- Avg Retweets per Tweet:2.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,184 tweetsThe account has a steady engagement rate with an average of 756 likes and 117 retweets per tweet. However, the engagement appears to be relatively low compared to other accounts in similar niches.
13.6
Avg Likes/Tweet
2.6
Avg Retweets/Tweet
43,449
Total Likes
8,268
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
7
Median Likes
1
Median Retweets
15
75th Percentile
2,540
Top Tweet
0.16
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
97.9%
Original
1.3%
Replies
0.6%
Retweets
0.1%
Quotes
0.0%
Threads
0.0%
With Media
99.7%
With Links
4.1%
With #Tags
2.9%
With @Mentions
1.9%
With Emojis
152
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.01
Reply/Original Ratio
0.2
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
76.0%
Weekday Posts
24.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,184 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 20 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,184 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience likely includes politically aware individuals, activists, and followers of social justice issues. It may also attract entertainment enthusiasts due to its coverage of pop culture.
Average
Audience Quality
22.4%
Suspicion Index
24.8%
Low-Quality %
43
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.3%
Empty Bio
22.1%
<10 Tweets
12.4%
Mass Following (>2K)
0.0%
New (<90 days)
49.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.6%
No URL
14.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
23,321,736
Total Potential Reach
43
Median Follower Reach
182
75th Percentile Reach
7.2%
>1K followers
1.2%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
58.2%
Creators
5,818 accounts
19.7%
Consumers
1,970 accounts
22.1%
Dormant
2,212 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
24
Verified Followers
0.24% of total
1,727
Protected Accounts
17.27% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @folha | 8,887,421 | Jornalismo | politics, journalism, news |
| @alokoficial | 2,760,880 | DJ | Music, DJing, Entertainment |
| @HBOMaxBR | 1,203,776 | - | - |
| @mariadorosario | 555,732 | Politician | Education, Politics, Human Rights |
| @ReutersLatam | 549,585 | News Agency | News, Latin America, Journalism |
| @barbaragancia | 532,168 | Jornalista | Polemics, Available, Copa 2040 |
| @todateen | 461,529 | Magazine | Moda, beleza, famosos |
| @taliriapetrone | 324,272 | Politician | History, Black, Feminism |
| @FaniPacheco | 319,184 | Lawyer | Direito, Medicina, Empoderamento |
| @marinamaral2 | 261,900 | Digital Colorist | history, coffee, digital colorist |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,468
Followers With Bio
3,532
Followers Without Bio
64.68%
% With Bio
35.32%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,184 analyzed6,055
Combined Engagement
5,277
Total Likes
778
Total Retweets
1,211
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Caso você não o conheça, Kaique tem apenas 15 anos. https://t.co/3LchJhKjDt
OBRIGADO! MUITO OBRIGADO! Foram quase 7 anos de cobertura intensa da política brasileira, de direitos das mulheres e de LGBTs, de saúde mental e do melhor do entretenimento. https://t.co/0l8eObx4wP
Com 367 mortes confirmadas nas últimas 24 horas, taxa de letalidade do novo coronavírus fica em 6,9% no Brasil. https://t.co/Nv98vsrwbk
Em áudios obtidos pelo Estadão, Sergio Camargo também diz que esquerda não aceita negro de direita e que vai colocar meta para diretores entregar esquerdistas. "Quem não entregar esquerdista vai sair." https://t.co/1H5dHYFSgz
Negros são vítimas mais frequentes da covid-19, do desemprego e da precariedade no mercado de trabalho. https://t.co/oFSHuxvrsR
Key Insights & Takeaways
The account has a strong focus on social and political issues, which may attract a dedicated and engaged audience. It has a history of covering important topics like women's rights and LGBTQ+ rights, which can drive meaningful conversations. The account's content often includes links to news articles, suggesting it serves as a news aggregator and commentary platform.
Strengths
- + Established follower base of 99,034
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @huffpostbrasil reveals an growing Twitter presence with 99,034 followers. The account demonstrates a content-creator strategy, averaging 16.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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