Humza Yousaf
🏴 First Minister of Scotland. SNP Leader. Glasgow Pollok MSP. ℹ️ Promoted by Humza Yousaf, SNP, 3 Jackson's Entry,Edinburgh, EH8 8PJ.
260,927
Followers
6,010
Following
42,824
Tweets
628.2
Avg Engagement
1,006
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @HumzaYousaf's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-03-12
- Verification:Yes
- Location:Not specified
Data Summary
- Tweets Analyzed:3,241
- Avg Likes per Tweet:215.0
- Avg Retweets per Tweet:413.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,241 tweetsHis tweets receive a moderate to high level of engagement, with an average of 12,615 likes and 1,629 retweets per tweet. This suggests a dedicated and active audience.
215.0
Avg Likes/Tweet
413.2
Avg Retweets/Tweet
696,939
Total Likes
1,339,155
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
40
Median Retweets
338
75th Percentile
162,232
Top Tweet
2.41
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
15.3%
Original
14.3%
Replies
52.6%
Retweets
17.8%
Quotes
0.0%
Threads
0.1%
With Media
40.4%
With Links
22.7%
With #Tags
72.5%
With @Mentions
17.5%
With Emojis
189
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.93
Reply/Original Ratio
0.34
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
76.4%
Weekday Posts
23.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,241 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,704 retweets (53% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,241 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis followers likely include Scottish citizens, political supporters, and media outlets. The audience is primarily interested in Scottish politics and public policy.
Average
Audience Quality
20.3%
Suspicion Index
24.4%
Low-Quality %
56
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
38.3%
Empty Bio
16.8%
<10 Tweets
11.2%
Mass Following (>2K)
0.0%
New (<90 days)
45.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
87.2%
No URL
10.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
87,004,452
Total Potential Reach
56
Median Follower Reach
227
75th Percentile Reach
8.9%
>1K followers
1.4%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
64.4%
Creators
32,194 accounts
18.8%
Consumers
9,384 accounts
16.8%
Dormant
8,422 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,102
Verified Followers
1.09% of total
10,738
Protected Accounts
10.64% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,099,823 | Wrestler | Wrestling, Motivation, Self-promotion |
| @fawadchaudhry | 6,303,794 | Politician | - |
| @FaisalJavedKhan | 3,856,260 | Politician | Politics, Climate Change, InfoTech |
| @zartajgulwazir | 3,758,506 | Politician | Climate Change, Politics, Pakistan |
| @SaleemKhanSafi | 3,424,384 | Journalist | Politics, Journalism, Analysis |
| @BakhtawarBZ | 3,319,045 | Politician | Politics, Education, Music |
| @nadeemmalik | 3,141,462 | Journalist | Current Affairs, Pakistan, News |
| @ShehuSani | 3,071,887 | Politician | Human Rights, Author, PanAfricanist |
| @ARYSabirShakir | 3,013,788 | Journalist | Journalism, News, Hosting |
| @IlhanMN | 3,005,261 | Congresswoman | Mom, Refugee, Progressive |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
64,058
Followers With Bio
36,881
Followers Without Bio
63.46%
% With Bio
36.54%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,241 analyzed471,100
Combined Engagement
56,648
Total Likes
414,452
Total Retweets
94,220
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
80%
With @Mentions
40%
With Links
Topical Analysis:
RT @MarcusRashford: https://t.co/bs9lksGM4q
RT @OfficialTM_3: You don’t get to stoke the fire at the beginning of the tournament by labelling our anti-racism message as ‘Gesture Polit…
My family and I spending our first night in Bute House after today's parliamentary vote. A special moment leading my family in prayer in Bute House as is customary after breaking fast together. https://t.co/yjPY1vpJMB
RT @EURO2020: Following the medical emergency involving Denmark's player Christian Eriksen, a crisis meeting has taken place with both team…
RT @RNLI: We're proud of the lifesaving work our volunteers do in the Channel – we make no apology for it. Those we rescue are vulnerable p…
Key Insights & Takeaways
His tweets often focus on policy announcements and leadership updates, indicating a strategic communication approach. He frequently mentions his family and personal moments, which humanizes his public persona. Engagement metrics suggest a loyal following that values his political insights and leadership role.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 260,927
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @HumzaYousaf reveals an well-established Twitter presence with 260,927 followers. The account demonstrates a content-creator strategy, averaging 628.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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