hyperallergic

hyperallergic

@hyperallergic

Sensitive to Art and Its Discontents. For the latest art news, reviews, and commentary from Hyperallergic, visit ↓

Brooklyn, NY https://hyperallergic.com/ Joined 2009-08-08 Date of Analysis: Dec 16, 2025

169,407

Followers

654

Following

69,292

Tweets

18.4

Avg Engagement

2,989

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @hyperallergic's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-08-08
  • Verification:No
  • Location:Brooklyn, NY

Data Summary

  • Tweets Analyzed:3,246
  • Avg Likes per Tweet:13.4
  • Avg Retweets per Tweet:5.0
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,246 tweets

The account maintains a steady level of engagement, with an average of 390 likes and 155 retweets per tweet. The content often sparks discussion, especially on contentious art and policy issues.

13.4

Avg Likes/Tweet

5.0

Avg Retweets/Tweet

43,360

Total Likes

16,207

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

2

Median Retweets

18

75th Percentile

1,006

Top Tweet

0.11

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

89.8%

Original

2.2%

Replies

7.7%

Retweets

0.3%

Quotes

0.0%

Threads

4.4%

With Media

92.9%

With Links

6.1%

With #Tags

18.0%

With @Mentions

1.0%

With Emojis

155

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.02

Reply/Original Ratio

0.04

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

84.5%

Weekday Posts

15.5%

Weekend Posts

Top Hashtags

#nyc (28) #losangeles (12) #la (8) #chicago (3) #newyork (3) #powerhousearts (3) #arizona (3) #corecore (2) #art (2) #opportunities (2)

Most Mentioned

@hyperallergic (124) @mattstromberg (36) @hragv (21) @dilisciavalen (14) @reckless_edit (13) @billyanania (11) @isa_segalovich (11) @artcrimeprof (9) @artfcity (8) @kealeyboyd (8)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,246 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,916 (90%)
Replies 70 (2%)
Retweets 251 (8%)
Quote Tweets 9 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 251 retweets (8% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,246 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely interested in contemporary art, cultural criticism, and social justice issues. They are engaged with topics that intersect art with politics and history.

Average

Audience Quality

22.5%

Suspicion Index

22.2%

Low-Quality %

59

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

25.7%

Empty Bio

26.9%

<10 Tweets

17.0%

Mass Following (>2K)

0.0%

New (<90 days)

44.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

67.5%

No URL

18.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

102,416,434

Total Potential Reach

59

Median Follower Reach

337

75th Percentile Reach

12.3%

>1K followers

1.8%

>10K followers

0.4%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

54.9%

Creators

27,427 accounts

18.3%

Consumers

9,142 accounts

26.9%

Dormant

13,431 accounts

486

Verified Followers

0.97% of total

14.4%

Professional Bios

founder, dev, analyst, etc.

0.12

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

New York, NY (643) London, England (497) Los Angeles, CA (488) Brooklyn, NY (465) London (371) United States (269) New York, USA (219) Chicago, IL (209) Washington, DC (206) New York (200)

632

Verified Followers

0.63% of total

9,464

Protected Accounts

9.37% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,540 Wrestler Wrestling, Motivation, Self-promotion
@dsuperboy 7,138,759 Penulis Penulis, Mancing, Novel
@DesignMuseum 4,094,299 Museum design, contemporary design, visit
@ava 2,625,835 - -
@banuguven 2,523,088 Journalist News, Journalism, YouTube
@6BillionPeople 2,033,364 - -
@emicida 1,961,166 Rapper Music, Performance, Netflix
@miguelhotero 1,929,702 Journalist Politics, Journalism, Leadership
@saatchi_gallery 1,850,972 Art Gallery contemporary art, culture, London grads
@XBIZ 1,289,872 Adult Industry Adult industry, news, community

Top Keywords in Follower Bios

art (9,687) artist (6,427) arts (2,339) writer (2,335) love (2,221) sheher (1,992) music (1,941) culture (1,729) design (1,622) life (1,575)

Top Hashtags in Follower Bios

#artbot (444) #art (357) #nft (189) #artist (150) #blm (124) #blacklivesmatter (96) #design (73) #nfts (70) #culture (68) #photography (67)

66,697

Followers With Bio

34,301

Followers Without Bio

66.04%

% With Bio

33.96%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,246 analyzed

3,671

Combined Engagement

1,970

Total Likes

1,701

Total Retweets

734

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

20%

With @Mentions

100%

With Links

Topical Analysis:

Art Criticism Social Justice Cultural Policy Colonialism Restitution Politics In The Arts

Key Insights & Takeaways

The account frequently addresses issues of colonialism and restitution in art collections. It covers a range of topics from museum policies to political figures in the arts. There is a clear focus on social justice and the role of art in public discourse.

Strengths

  • + Established follower base of 169,407
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @hyperallergic reveals an growing Twitter presence with 169,407 followers. The account demonstrates a content-creator strategy, averaging 18.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025