hyperallergic
Sensitive to Art and Its Discontents. For the latest art news, reviews, and commentary from Hyperallergic, visit ↓
169,407
Followers
654
Following
69,292
Tweets
18.4
Avg Engagement
2,989
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @hyperallergic's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-08-08
- Verification:No
- Location:Brooklyn, NY
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:13.4
- Avg Retweets per Tweet:5.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,246 tweetsThe account maintains a steady level of engagement, with an average of 390 likes and 155 retweets per tweet. The content often sparks discussion, especially on contentious art and policy issues.
13.4
Avg Likes/Tweet
5.0
Avg Retweets/Tweet
43,360
Total Likes
16,207
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
7
Median Likes
2
Median Retweets
18
75th Percentile
1,006
Top Tweet
0.11
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
89.8%
Original
2.2%
Replies
7.7%
Retweets
0.3%
Quotes
0.0%
Threads
4.4%
With Media
92.9%
With Links
6.1%
With #Tags
18.0%
With @Mentions
1.0%
With Emojis
155
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.02
Reply/Original Ratio
0.04
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
84.5%
Weekday Posts
15.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 251 retweets (8% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely interested in contemporary art, cultural criticism, and social justice issues. They are engaged with topics that intersect art with politics and history.
Average
Audience Quality
22.5%
Suspicion Index
22.2%
Low-Quality %
59
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
25.7%
Empty Bio
26.9%
<10 Tweets
17.0%
Mass Following (>2K)
0.0%
New (<90 days)
44.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
67.5%
No URL
18.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
102,416,434
Total Potential Reach
59
Median Follower Reach
337
75th Percentile Reach
12.3%
>1K followers
1.8%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
54.9%
Creators
27,427 accounts
18.3%
Consumers
9,142 accounts
26.9%
Dormant
13,431 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
632
Verified Followers
0.63% of total
9,464
Protected Accounts
9.37% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,540 | Wrestler | Wrestling, Motivation, Self-promotion |
| @dsuperboy | 7,138,759 | Penulis | Penulis, Mancing, Novel |
| @DesignMuseum | 4,094,299 | Museum | design, contemporary design, visit |
| @ava | 2,625,835 | - | - |
| @banuguven | 2,523,088 | Journalist | News, Journalism, YouTube |
| @6BillionPeople | 2,033,364 | - | - |
| @emicida | 1,961,166 | Rapper | Music, Performance, Netflix |
| @miguelhotero | 1,929,702 | Journalist | Politics, Journalism, Leadership |
| @saatchi_gallery | 1,850,972 | Art Gallery | contemporary art, culture, London grads |
| @XBIZ | 1,289,872 | Adult Industry | Adult industry, news, community |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
66,697
Followers With Bio
34,301
Followers Without Bio
66.04%
% With Bio
33.96%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export full follower list with profile details, bios, locations, and follower counts as CSV.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed3,671
Combined Engagement
1,970
Total Likes
1,701
Total Retweets
734
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
20%
With @Mentions
100%
With Links
Topical Analysis:
NYC Mayor Eric Adams slashes school funding by over $200 million, jeopardizing art departments across the city. https://t.co/H2PqguMaXC
SO NY STATE IS MAKING MUSEUMS LABEL ALL NAZI-LOOTED ART ON VIEW BUT THEY SHOULD ALSO LABEL ALL ART LOOTED THROUGH GENOCIDE AND COLONIZATION AND EXPAND HOW THE WORKS ENDED UP IN THE COLLECTION IN THE FIRST PLACE ACTUALLY THEY SHOULD RESTITU- https://t.co/ExCHyt1M2E
RT @PepePierce: Just dropped: my op-ed/essay "Your Land Acknowledgment Is Not Enough" over on @hyperallergic https://t.co/4b5GJ5MyHJ
A leaked draft report reveals that Harvard holds the remains of 7,000 Native Americans and 19 possibly enslaved people. https://t.co/ybguXd7Zoy
“That I was stopped from acting out the very purpose for which these stolen statues were created speaks directly to the reason why Cambodia is demanding their return from The Met.” — Sophiline Cheam-Shapiro https://t.co/Chao0OesBC
Key Insights & Takeaways
The account frequently addresses issues of colonialism and restitution in art collections. It covers a range of topics from museum policies to political figures in the arts. There is a clear focus on social justice and the role of art in public discourse.
Strengths
- + Established follower base of 169,407
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @hyperallergic reveals an growing Twitter presence with 169,407 followers. The account demonstrates a content-creator strategy, averaging 18.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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