Ian Lavery MP

Ian Lavery MP

@IanLaveryMP

Proud to be the Labour MP for Wansbeck🌹

Wonderful Wansbeck https://www.ianlavery.co.uk/ Joined 2011-05-18 Date of Analysis: Dec 16, 2025

96,005

Followers

6,086

Following

7,219

Tweets

882.0

Avg Engagement

779

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @IanLaveryMP's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2011-05-18
  • Verification:Yes
  • Location:Wonderful Wansbeck

Data Summary

  • Tweets Analyzed:3,187
  • Avg Likes per Tweet:493.6
  • Avg Retweets per Tweet:388.4
  • Followers Analyzed:10,999

Engagement Analysis

Based on 3,187 tweets

His tweets receive a high average number of likes and retweets, indicating strong audience interaction and interest in his political views.

493.6

Avg Likes/Tweet

388.4

Avg Retweets/Tweet

1,573,147

Total Likes

1,237,792

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

15

Median Likes

81

Median Retweets

718

75th Percentile

33,689

Top Tweet

9.19

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

38.2%

Original

3.1%

Replies

47.2%

Retweets

11.5%

Quotes

0.0%

Threads

0.5%

With Media

76.7%

With Links

32.0%

With #Tags

72.1%

With @Mentions

27.6%

With Emojis

201

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.08

Reply/Original Ratio

0.24

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

78.2%

Weekday Posts

21.8%

Weekend Posts

Top Hashtags

#pmqs (53) #northumberland (41) #votelabour (38) #votelabour2019 (29) #standbyyourpost (24) #realchange (22) #strikemapuk (21) #solidarity (19) #fireandrehire (18) #ge2019 (17)

Most Mentioned

@ianlaverymp (259) @borisjohnson (168) @uklabour (142) @jon_trickett (124) @nback20 (121) @unitetheunion (93) @jeremycorbyn (93) @cwunews (79) @laurasmithcrewe (79) @rmtunion (69)

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Content Strategy Analysis

Based on 3,187 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,216 (38%)
Replies 98 (3%)
Retweets 1,505 (47%)
Quote Tweets 368 (12%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,505 retweets (47% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,187 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,999 followers

His audience includes supporters of the Labour Party and individuals interested in UK politics and public services.

Average

Audience Quality

22.1%

Suspicion Index

22.7%

Low-Quality %

110

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

34.1%

Empty Bio

17.3%

<10 Tweets

25.3%

Mass Following (>2K)

0.0%

New (<90 days)

38.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.5%

No URL

11.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

10,947,477

Total Potential Reach

110

Median Follower Reach

469

75th Percentile Reach

14.5%

>1K followers

1.1%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

65.7%

Creators

7,224 accounts

17.1%

Consumers

1,877 accounts

17.3%

Dormant

1,898 accounts

76

Verified Followers

0.69% of total

7.5%

Professional Bios

founder, dev, analyst, etc.

0.15

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (309) United Kingdom (203) London (147) England, United Kingdom (123) UK (111) Manchester, England (72) Liverpool, England (66) North East, England (56) Newcastle Upon Tyne, England (51) Scotland, United Kingdom (46)

76

Verified Followers

0.69% of total

827

Protected Accounts

7.52% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SinghLions 1,330,596 Restaurateur Food, Travel, Influencer
@MisterSalesman 388,304 Author Books, Writing, Hosting
@ProfKarolSikora 329,042 Oncologist Oncology, Proton Beam Therapy, Medical Education
@conquerer1 236,214 Entertainer MUSIC, AWARDS, CELEBRITIES
@natalieben 184,944 Politician Green politics, environmental activism, social justice
@IAMCouncil 165,258 Advocacy advocacy, peace, justice
@JYH7 143,754 Footballer Football, Philippines, United Kingdom
@MeatballMolly 135,092 MMA Fighter UFC, Flyweight, NextGenerationMMA
@SocialistNHS 131,552 - -
@RoiLopezRivas 119,730 Geologist Gobierno, URSS, Chavista

Top Keywords in Follower Bios

socialist (466) love (395) views (326) labour (306) tories (274) life (243) proud (233) member (225) music (224) politics (209)

Top Hashtags in Follower Bios

#gtto (153) #fbpe (121) #enoughisenough (40) #toriesout (36) #blm (28) #nhs (26) #generalelectionnow (21) #rejoineu (20) #socialist (18) #freepalestine (18)

7,249

Followers With Bio

3,750

Followers Without Bio

65.91%

% With Bio

34.09%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,187 analyzed

122,041

Combined Engagement

80,699

Total Likes

41,342

Total Retweets

24,408

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

40%

With Links

Topical Analysis:

Labour Party Public Ownership Healthcare Political Commentary

Key Insights & Takeaways

He frequently aligns with prominent Labour figures like Jeremy Corbyn He emphasizes the importance of public ownership in sectors like rail, energy, and water He highlights the challenges faced by healthcare workers during the pandemic

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 96,005
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @IanLaveryMP reveals an well-established Twitter presence with 96,005 followers. The account demonstrates a content-creator strategy, averaging 882.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025