ICT Authority
Our vision is be the leader in transforming Kenya into a regional ICT hub and a globally competitive digital economy
100,156
Followers
3,487
Following
10,252
Tweets
18.0
Avg Engagement
173
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @ICTAuthorityKE's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-02-23
- Verification:No
- Location:Nairobi, Kenya
Data Summary
- Tweets Analyzed:3,215
- Avg Likes per Tweet:5.6
- Avg Retweets per Tweet:12.4
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,215 tweetsOn average, tweets receive 112 likes and 59 retweets, indicating moderate engagement. The account's verified status is low, suggesting a mix of public and private engagement.
5.6
Avg Likes/Tweet
12.4
Avg Retweets/Tweet
18,129
Total Likes
39,847
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
6
Median Retweets
26
75th Percentile
966
Top Tweet
0.18
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
52.6%
Original
19.9%
Replies
24.2%
Retweets
3.4%
Quotes
0.0%
Threads
0.2%
With Media
61.8%
With Links
67.7%
With #Tags
55.5%
With @Mentions
3.5%
With Emojis
162
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.38
Reply/Original Ratio
0.14
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
94.6%
Weekday Posts
5.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,215 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 777 retweets (24% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,215 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience likely includes government officials, tech professionals, and citizens interested in Kenya's digital development. They are engaged with updates on public projects and national strategies.
Average
Audience Quality
23.5%
Suspicion Index
25.7%
Low-Quality %
57
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.3%
Empty Bio
28.0%
<10 Tweets
14.1%
Mass Following (>2K)
0.0%
New (<90 days)
45.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
85.1%
No URL
16.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
20,118,899
Total Potential Reach
57
Median Follower Reach
215
75th Percentile Reach
7.5%
>1K followers
1.1%
>10K followers
0.3%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40.9%
Creators
4,086 accounts
31.1%
Consumers
3,114 accounts
28.0%
Dormant
2,800 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
57
Verified Followers
0.57% of total
658
Protected Accounts
6.58% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @MigunaMiguna | 2,429,111 | Lawyer | Integrity, Fearlessness, Revolution |
| @SafaricomPLC | 1,928,757 | Telecommunications | communication, solutions, Kenya |
| @bonifacemwangi | 1,845,147 | Activist | Activism, Social Justice, Filmmaking |
| @Safaricom_Care | 1,644,221 | Customer Service | Customer service, Support, Assistance |
| @Kenyans | 1,390,807 | Media | News, Kenya, Media |
| @orengo_james | 1,359,728 | Politician | Politics, Law, Leadership |
| @UlrichJvV | 1,154,796 | Activist | Digital media, Global development, Gardening and sustainability |
| @gabrieloguda | 612,805 | Writer | Mountains, Wisdom, Maori |
| @IamMzilikazi | 550,372 | Musician | Pan-African music, Album, Rise |
| @ShaffieWeru | 461,838 | Radio Host | Personality, Dad, TV/Radio-Host |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,474
Followers With Bio
3,526
Followers Without Bio
64.74%
% With Bio
35.26%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,215 analyzed2,069
Combined Engagement
407
Total Likes
1,662
Total Retweets
414
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
RT @Kenyajudiciary: Justice Hannah Okwengu has just delivered 57 judgments and rulings of the Court of Appeal via video link. All decisions rendered today will be available on the eKLR website within the next 48 hours. https://t.co/ayzBLfCpDF
RT @mucheru: In other news.. https://t.co/jR0nDToqFy
Please register! https://t.co/caGSdQJeuY
RT @KenyaRailways_: Passengers boarding the train ahead of the Presidential flag off #MadarakaExpress #GoKdelivers https://t.co/pUFN5ASziV
All set for the launch of the free public WiFi services by @EliudOwalo today at city market at 2 pm. https://t.co/QaH0srRMT3
Key Insights & Takeaways
The account frequently highlights public WiFi launches and digital infrastructure projects, showing a focus on accessibility and connectivity. It promotes national strategies like the Kenya National Digital Master Plan, indicating a strategic emphasis on long-term planning. The use of event announcements and calls to action suggests an intent to drive public participation and awareness.
Strengths
- + Established follower base of 100,156
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @ICTAuthorityKE reveals an growing Twitter presence with 100,156 followers. The account demonstrates a content-creator strategy, averaging 18.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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