Invima
Director General: Juan Carlos Arias Escobar Instituto Nacional de Vigilancia de Medicamentos y Alimentos (Invima) Autoridad Sanitaria de Colombia.
56,859
Followers
198
Following
32,914
Tweets
14.7
Avg Engagement
189
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @invimacolombia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-09-16
- Verification:No
- Location:COLOMBIA
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:9.0
- Avg Retweets per Tweet:5.7
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,249 tweetsThe account has a strong engagement rate, with an average of 604 likes and 332 retweets per tweet. The content is well-received, indicating public trust in the information provided.
9.0
Avg Likes/Tweet
5.7
Avg Retweets/Tweet
29,282
Total Likes
18,432
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
2
Median Retweets
13
75th Percentile
7,476
Top Tweet
0.26
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
71.3%
Original
22.0%
Replies
6.6%
Retweets
0.2%
Quotes
0.0%
Threads
0.0%
With Media
89.0%
With Links
62.7%
With #Tags
28.0%
With @Mentions
56.8%
With Emojis
241
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.31
Reply/Original Ratio
0.02
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
89.7%
Weekday Posts
10.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 214 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes healthcare professionals, patients, and the general public in Colombia. The content is tailored to raise awareness about health risks and medication safety.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
30
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
90.6%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
8,377,845
Total Potential Reach
30
Median Follower Reach
139
75th Percentile Reach
5.1%
>1K followers
0.7%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
1,055
Protected Accounts
10.55% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @miguelhotero | 1,935,847 | Journalist | Politics, Journalism, Leadership |
| @claudiapalacios | 518,995 | Journalist | Columnista, Presentadora, Escritora |
| @YolandaRuizCe | 468,323 | Periodista | Periodista, Directora de Noticias, Columnista |
| @hora13noticias | 413,066 | News Outlet | news, Medellín, Antioquia |
| @UdeA | 364,295 | Education | Education, Antioquia, Community |
| @CityNoticiasTv | 309,849 | News Anchor | News, City, Bogotá |
| @Contravia | 193,997 | Journalist | Periodismo, Paz, Premios |
| @InviasOficial | 187,038 | Government Agency | infrastructure, roads, citizen services |
| @cielo_rusinque | 150,599 | Constitutional Lawyer | Constitucionalista, Latinoamericanista, Progresista |
| @UNGRD | 148,885 | Government | Disaster management, Colombia, Coordination |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,335
Followers With Bio
4,665
Followers Without Bio
53.35%
% With Bio
46.65%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed10,997
Combined Engagement
5,122
Total Likes
5,875
Total Retweets
2,199
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
60%
With @Mentions
80%
With Links
Topical Analysis:
🚨¡Advertencia! ⚠️ ¡Atención!🚨 #AlertaSanitaria sobre “Condones Today con lubricante y espermicida - condón de látex de caucho natural Today” informamos que el lote 2106572316, arrojó un resultado no conforme de acuerdo a un ensayo de detección de orificios. (🧵1/2)⬇️ https://t.co/
RT @FranciaMarquezM: Hoy cumplimos 100 días liderando el cambio de una nación que nos honró con la responsabilidad de convertirla en potencia mundial de la vida. Ya existen resultados concretos y trabajaremos sin pausa, respondiendo a la confianza que 🇨🇴 depositó en nosotros. #1
RT @infopresidencia: ¡Hoy se cumplen #100DíasDeCambio! 🇨🇴 Impulsamos acciones para lograr una Colombia, Potencia Mundial de la Vida. https://t.co/99cUkJ7Wun
RT @infopresidencia: 🔴 #EnDirecto | Rueda de prensa del Presidente Gustavo Petro sobre los #100DíasDeCambio. https://t.co/TBALQebtjz
Realizado por la Oficina de Laboratorios y Control de Calidad, por ello como medida preventiva se ordena el retiro del lote. (🧵2/2) Para mayor información:⬇️ ▶️ https://t.co/iVetqEif9N
Key Insights & Takeaways
The account frequently issues health alerts and recalls, showing its role in public safety. It emphasizes medication safety and the importance of generic drugs. The use of hashtags like #AlertaSanitaria helps in reaching a wider audience quickly.
Strengths
- + Established follower base of 56,859
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @invimacolombia reveals an growing Twitter presence with 56,859 followers. The account demonstrates a content-creator strategy, averaging 14.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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