IOC MEDIA
Keep updated with all the latest news from the International Olympic Committee (IOC).
161,878
Followers
830
Following
11,645
Tweets
53.2
Avg Engagement
2,136
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @iocmedia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2011-01-05
- Verification:Yes
- Location:Lausanne. Switzerland
Data Summary
- Tweets Analyzed:3,199
- Avg Likes per Tweet:27.0
- Avg Retweets per Tweet:26.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,199 tweetsThe account averages 2,552 likes and 803 retweets per tweet, indicating strong audience interaction. Verified accounts make up 0.7% of its followers, suggesting a mix of public and official engagement.
27.0
Avg Likes/Tweet
26.2
Avg Retweets/Tweet
86,464
Total Likes
83,824
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
8
Median Retweets
36
75th Percentile
14,565
Top Tweet
0.33
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
40.4%
Original
6.5%
Replies
51.0%
Retweets
2.1%
Quotes
0.0%
Threads
0.5%
With Media
50.3%
With Links
40.5%
With #Tags
74.3%
With @Mentions
25.2%
With Emojis
184
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.16
Reply/Original Ratio
0.04
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.6%
Weekday Posts
14.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,199 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,630 retweets (51% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,199 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes sports enthusiasts, athletes, and individuals interested in Olympic news. It also reaches media outlets and organizations following IOC announcements.
Average
Audience Quality
24.7%
Suspicion Index
22.6%
Low-Quality %
63
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
31.1%
Empty Bio
21.3%
<10 Tweets
22.2%
Mass Following (>2K)
0.0%
New (<90 days)
52.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
80.0%
No URL
14.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
122,204,137
Total Potential Reach
63
Median Follower Reach
300
75th Percentile Reach
10.8%
>1K followers
2.0%
>10K followers
0.6%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
59.5%
Creators
29,759 accounts
19.1%
Consumers
9,575 accounts
21.3%
Dormant
10,666 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
670
Verified Followers
0.66% of total
11,073
Protected Accounts
10.96% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,911 | Wrestler | Wrestling, Motivation, Self-promotion |
| @LoganPaul | 6,810,108 | Influencer | Vlogging, Comedy, Fitness |
| @FelipeCalderon | 6,082,335 | Politician | Politics, Climate Change, Sustainable Development |
| @intel | 4,964,911 | Technology | tech innovation, news, events |
| @UNESCO | 3,684,220 | Organization | Education, Sciences, Culture |
| @Benayadachraf | 3,499,154 | Unknown | Technology, Innovation, Entrepreneurship |
| @Pvsindhu1 | 3,120,144 | Athlete | Badminton, Olympics, India |
| @ShehuSani | 3,075,333 | Politician | Human Rights, Author, PanAfricanist |
| @Refugees | 2,820,665 | Humanitarian | refugees, asylum-seekers, protection |
| @Pajaropolitico | 2,682,128 | Journalist | víctimas, corrupción, historias |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
63,357
Followers With Bio
37,636
Followers Without Bio
62.73%
% With Bio
37.27%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,199 analyzed29,562
Combined Engagement
20,753
Total Likes
8,809
Total Retweets
5,912
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
40%
With @Mentions
60%
With Links
Topical Analysis:
BRISBANE 2032 ELECTED AS HOST OF THE GAMES OF THE XXXV OLYMPIAD! CONGRATULATIONS! https://t.co/h66C9pHxcG
IOC Executive Board recommends no participation of Russian and Belarusian athletes and officials https://t.co/XZyLIi11XR
"Congratulations on an outstanding Olympic career. You are a true Olympic champion. Good luck for the next steps in your skating career. We will keep following you and look forward to seeing you again." – Thomas Bach, IOC President #HanyuYuzuru @skatingjapan I @ISU_Figure https
RT @KingJames: Yessir!!! Going to be a SPECIAL 1!!! @DwyaneWade 🥇🥇
The IOC and Tokyo 2020 have spoken to Krystsina Tsymanouskaya directly tonight. She is with the authorities at Haneda airport and is currently accompanied by a staff member of Tokyo 2020. She has told us that she feels safe. /1
Key Insights & Takeaways
The account frequently shares major Olympic announcements and decisions, such as host city selections and athlete participation policies. It emphasizes transparency and direct communication with stakeholders, including athletes and officials. The content is highly focused on IOC-related news, making it a reliable source for Olympic updates.
Strengths
- + Established follower base of 161,878
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @iocmedia reveals an growing Twitter presence with 161,878 followers. The account demonstrates a content-creator strategy, averaging 53.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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