Ireland AM

Ireland AM

@IrelandAMVMTV

Monday-Friday from 7.00am to 10.00am & weekends from 9.00am to 12:00pm on Virgin Media One. Email: [email protected] #IrelandAM

Ballymount, Dublin. https://www.virginmediatelevision.ie/competitions/article/1157/Virgin-Media-Television-Competition-T Joined 2010-02-16 Date of Analysis: Dec 16, 2025

78,635

Followers

2,967

Following

60,258

Tweets

11.9

Avg Engagement

236

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @IrelandAMVMTV's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-02-16
  • Verification:No
  • Location:Ballymount, Dublin.

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:10.4
  • Avg Retweets per Tweet:1.5
  • Followers Analyzed:9,998

Engagement Analysis

Based on 3,250 tweets

The account maintains a steady level of engagement with its followers, indicating a loyal and active audience. The content is well-received, with a balance of likes and retweets.

10.4

Avg Likes/Tweet

1.5

Avg Retweets/Tweet

33,752

Total Likes

4,816

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

0

Median Retweets

10

75th Percentile

1,635

Top Tweet

0.15

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

90.0%

Original

4.8%

Replies

4.5%

Retweets

0.7%

Quotes

0.0%

Threads

0.5%

With Media

95.6%

With Links

76.4%

With #Tags

37.5%

With @Mentions

56.9%

With Emojis

180

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.05

Reply/Original Ratio

0.16

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

60.1%

Weekday Posts

39.9%

Weekend Posts

Top Hashtags

#irelandam (2329) #irlam (29) #loveisland (20) #irelanam (12) #derrygirls (7) #insidethehospice (6) #bridgerton (6) #budget2023 (6) #pride2022 (6) #dublinpride (6)

Most Mentioned

@irelandamvmtv (130) @deric_tv (52) @elainecrowley (52) @tommybowe (47) @muireanno_c (37) @very_ireland (32) @simondelaneyesq (29) @itspaulryder (29) @virginmedia_tv (20) @suzannekanefm (19)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,925 (90%)
Replies 156 (5%)
Retweets 146 (4%)
Quote Tweets 23 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 146 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,998 followers

The audience is likely interested in news, current affairs, and public figures, with a focus on Irish media and politics. The content appeals to a broad demographic, including those interested in social issues and personal stories.

Average

Audience Quality

31.2%

Suspicion Index

45.6%

Low-Quality %

18

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

58.2%

Empty Bio

43.1%

<10 Tweets

10.5%

Mass Following (>2K)

0.0%

New (<90 days)

56.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.1%

No URL

32.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

12,676,137

Total Potential Reach

18

Median Follower Reach

123

75th Percentile Reach

7.9%

>1K followers

1.5%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

37.2%

Creators

3,717 accounts

19.7%

Consumers

1,969 accounts

43.1%

Dormant

4,312 accounts

51

Verified Followers

0.51% of total

6.8%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Ireland (541) Dublin City, Ireland (442) Dublin (192) Cork, Ireland (120) Dublin, Ireland (116) Galway, Ireland (78) Limerick, Ireland (76) South Dublin, Ireland (58) Kildare, Ireland (55) Donegal, Ireland (49)

52

Verified Followers

0.52% of total

972

Protected Accounts

9.72% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@scott_mills 1,257,640 Radio Host Entertainment, Music, Radio
@1pcornwell 1,180,423 Author crime, mystery, writing
@KevinandTrevor 694,731 - -
@RealDeniseWelch 556,963 Author Books, Acting, Writing
@IamMzilikazi 553,018 Musician Pan-African music, Album, Rise
@zammit_marc 385,739 Filmmaker Film, Acting, Producing
@thomaslennon 347,134 - -
@shayneTward 342,374 Actor Management, Acting, Agent
@ConorSketches 258,720 Impressionist GOLF, FOOTBALL, GAA
@GylesB1 206,295 Writer Writing, Broadcasting, Podcasting

Top Keywords in Follower Bios

ireland (262) irish (260) love (249) life (189) views (181) dublin (152) music (151) lover (97) health (91) living (89)

Top Hashtags in Follower Bios

#1 (8) #bitcoin (6) #ireland (6) #mentalhealth (6) #mufc (5) #humanrights (5) #longcovid (4) #lovedublin (3) #wellbeing (3) #freepalestine (3)

4,178

Followers With Bio

5,822

Followers Without Bio

41.78%

% With Bio

58.22%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

5,834

Combined Engagement

4,838

Total Likes

996

Total Retweets

1,167

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Social Issues Current Events Public Figures Personal Stories Media Broadcasting

Key Insights & Takeaways

The account frequently shares content related to social issues and public figures, indicating a focus on current events and community impact. It includes a mix of news, interviews, and personal stories, which helps to maintain audience interest and engagement. The use of verified email and a structured broadcast schedule suggests a professional and organized approach to content delivery.

Strengths

  • + Established follower base of 78,635
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @IrelandAMVMTV reveals an growing Twitter presence with 78,635 followers. The account demonstrates a content-creator strategy, averaging 11.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025