Jamie Oliver
The latest from Jamie & his HQ 👋 Order 5 Ingredients Mediterranean here: https://static.macmillan.com/static/fib/5-ingredients-mediterranean/?utm_source=Twitter&utm_medium=Bio&utm_campaign=5+Med
6,139,421
Followers
4,362
Following
47,305
Tweets
113.4
Avg Engagement
30,728
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @jamieoliver's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-01-06
- Verification:No
- Location:London & Essex
Data Summary
- Tweets Analyzed:3,243
- Avg Likes per Tweet:44.9
- Avg Retweets per Tweet:68.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,243 tweetsHis tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The engagement is driven by personal stories, advocacy, and promotional links.
44.9
Avg Likes/Tweet
68.5
Avg Retweets/Tweet
145,695
Total Likes
222,021
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
0
Median Retweets
50
75th Percentile
162,459
Top Tweet
0.02
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
19.6%
Original
63.1%
Replies
11.9%
Retweets
5.5%
Quotes
0.0%
Threads
0.2%
With Media
42.6%
With Links
30.6%
With #Tags
80.6%
With @Mentions
49.0%
With Emojis
104
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
3.22
Reply/Original Ratio
0.46
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
91.4%
Weekday Posts
8.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,243 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 386 retweets (12% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,243 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis audience includes food enthusiasts, parents, and supporters of his charitable initiatives. The followers are primarily interested in lifestyle, health, and entertainment content.
Average
Audience Quality
32.3%
Suspicion Index
45.4%
Low-Quality %
8
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
54.5%
Empty Bio
47.4%
<10 Tweets
6.5%
Mass Following (>2K)
0.0%
New (<90 days)
63.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
90.6%
No URL
36.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
35,095,524
Total Potential Reach
8
Median Follower Reach
53
75th Percentile Reach
3.7%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
32.6%
Creators
16,324 accounts
20.0%
Consumers
9,977 accounts
47.4%
Dormant
23,699 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
501
Verified Followers
0.5% of total
11,305
Protected Accounts
11.19% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,149 | Wrestler | Wrestling, Motivation, Self-promotion |
| @Pharrell | 10,574,154 | Musician | music, fashion, creativity |
| @amirkingkhan | 2,089,138 | Boxer | Boxing, Champion, President |
| @saatchi_gallery | 1,853,557 | Art Gallery | contemporary art, culture, London grads |
| @BearGrylls | 1,521,583 | Adventurer | Adventure, Survival, Exploration |
| @colbertlateshow | 1,078,899 | TV Host | TV, Comedy, Late Night |
| @StartupPro | 982,010 | Entrepreneurship | Entrepreneurship, Technology, Investing |
| @Salon | 934,669 | Journalist | News, Politics, Entertainment |
| @bouska | 841,225 | Fashion Photographer | Fashion, Photography, Activism |
| @SleepSkee | 711,572 | Musician | Music, Independent, Artist |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
50,183
Followers With Bio
50,813
Followers Without Bio
49.69%
% With Bio
50.31%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,243 analyzed206,544
Combined Engagement
8,776
Total Likes
197,768
Total Retweets
41,309
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @MarcusRashford: https://t.co/bs9lksGM4q
RT @England: This has been some journey. As a nation, we were united in a belief that we can achieve something special after the hardest of…
Excited to be joining @selenagomez in the kitchen for Season 3 of Selena + Chef show!!! Catch the premiere on October 28 on @hbomax! https://t.co/RMVZelbmJi
RT @England: These boys are writing their own history. The #ThreeLions are #EURO2020 quarter-finalists! 🤩 https://t.co/PSHFMOwGXP
RT @MindCharity: Whatever you're going through, you're not alone. We're here for you this #WorldMentalHealthDay and beyond. Please like a…
Key Insights & Takeaways
Jamie Oliver uses Twitter to promote his products and services, such as the 5 Ingredients Mediterranean range. He frequently shares personal moments with his family, especially his son, to connect with his audience. His advocacy for healthier food choices and anti-junk food campaigns is a key part of his public image.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 6,139,421
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @jamieoliver reveals an well-established Twitter presence with 6,139,421 followers. The account demonstrates a conversation-first approach, averaging 113.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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