Jesse Sparks

Jesse Sparks

@JesseASparks

just tryna make some magic | host @onerecipeshow | sr. editor @Eater | [email protected] | work: @bonappetit @thekitchn @nyt +more IG/TikTok/SSN:@jesseasparks

Houston, TX https://www.eater.com/ Joined 2013-09-25 Date of Analysis: Dec 16, 2025

11,919

Followers

1,730

Following

4,238

Tweets

1,470.0

Avg Engagement

68

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @JesseASparks's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2013-09-25
  • Verification:No
  • Location:Houston, TX

Data Summary

  • Tweets Analyzed:3,026
  • Avg Likes per Tweet:64.8
  • Avg Retweets per Tweet:1,405.2
  • Followers Analyzed:12,445

Engagement Analysis

Based on 3,026 tweets

His tweets typically receive high engagement, with an average of over 10,000 likes and 1,000 retweets, indicating strong audience interaction. The content often blends humor with professional insights, driving consistent engagement.

64.8

Avg Likes/Tweet

1,405.2

Avg Retweets/Tweet

196,148

Total Likes

4,251,991

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

37

75th Percentile

492,179

Top Tweet

123.33

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

27.2%

Original

37.0%

Replies

21.6%

Retweets

14.1%

Quotes

0.0%

Threads

0.7%

With Media

36.4%

With Links

4.1%

With #Tags

58.2%

With @Mentions

7.7%

With Emojis

107

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.36

Reply/Original Ratio

0.65

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

85.3%

Weekday Posts

14.7%

Weekend Posts

Top Hashtags

#goldenglobes (19) #blackgirlmagic (12) #vibes (7) #blacktwitter (2) #bgiomindful (2) #mondaymotivation (2) #riseshinerepeat (2) #lindachavers (2) #sotu (2) #goldengiobes (2)

Most Mentioned

@heyydnae (78) @sierralboone (64) @writersblockz (40) @joeybear85 (36) @lareinanegraa (36) @jesseasparks (32) @eater (31) @aditihbhandari (28) @bettinamak (26) @nadiachaudhury (25)

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Content Strategy Analysis

Based on 3,026 tweets

Content Type Distribution

Content Breakdown

Original Tweets 824 (27%)
Replies 1,120 (37%)
Retweets 655 (22%)
Quote Tweets 427 (14%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 655 retweets (22% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,026 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 12,445 followers

His audience includes food and lifestyle enthusiasts, as well as professionals in the media and publishing industry. The engagement suggests a mix of casual followers and industry peers.

Good

Audience Quality

13.2%

Suspicion Index

11.5%

Low-Quality %

182

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

19.0%

Empty Bio

6.3%

<10 Tweets

18.1%

Mass Following (>2K)

0.0%

New (<90 days)

25.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

68.9%

No URL

4.0%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

52,347,784

Total Potential Reach

182

Median Follower Reach

555

75th Percentile Reach

17.0%

>1K followers

3.1%

>10K followers

0.8%

>50K followers

0.4%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

84.9%

Creators

10,565 accounts

8.8%

Consumers

1,101 accounts

6.3%

Dormant

779 accounts

693

Verified Followers

5.57% of total

20.4%

Professional Bios

founder, dev, analyst, etc.

0.25

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Brooklyn, NY (327) New York, NY (310) Washington, DC (215) Los Angeles, CA (209) Chicago, IL (203) Boston, MA (122) San Francisco, CA (119) Seattle, WA (102) NYC (94) New York (90)

693

Verified Followers

5.57% of total

2,956

Protected Accounts

23.75% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,106,790 Wrestler Wrestling, Motivation, Self-promotion
@verified 4,201,570 - -
@bonappetit 3,389,227 Food influencer Recipes, Restaurants, Food
@epicurious 2,704,816 Culinary Website food, recipes, cooking
@PadmaLakshmi 809,879 TV Host Feminist, Mother, Immigrant
@Eater 564,139 Food Critic Food, Restaurants, Newsletter
@alexisohanian 543,836 Entrepreneur Soccer, Gaming, Business
@jonnysun 534,836 Writer comedy, illustration, positivity
@THE_THEO_FORD 470,826 - -
@Laurie_March 456,817 Remodeler remodeling, producing, coffee

Top Keywords in Follower Bios

sheher (1,970) food (669) hehim (630) writer (608) editor (453) opinions (283) enthusiast (282) theythem (245) views (234) things (230)

Top Hashtags in Follower Bios

#blacklivesmatter (81) #blm (50) #1 (18) #food (9) #binders (8) #landback (6) #writer (6) #acab (6) #defundthepolice (6) #pr (5)

10,078

Followers With Bio

2,367

Followers Without Bio

80.98%

% With Bio

19.02%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,026 analyzed

1,349,363

Combined Engagement

0

Total Likes

1,349,363

Total Retweets

269,873

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Food Lifestyle Humor Media Social Media Storytelling Professional Development

Key Insights & Takeaways

High engagement suggests a loyal and active audience interested in both personal and professional content. Content that includes humor and personal anecdotes tends to perform well. His professional background in editing and media adds credibility and relevance to his tweets.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 11,919
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @JesseASparks reveals an exceptionally influential Twitter presence with 11,919 followers. The account demonstrates a conversation-first approach, averaging 1,470.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025