Jonathan Davies OBE
BBC Rugby @Velindre @acttrainingltd @smartrecruit_ Views are my own. https://www.cameo.com/jiffyboy #ONELIFELIVEIT
236,937
Followers
1,261
Following
28,680
Tweets
129.1
Avg Engagement
552
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @JiffyRugby's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2013-01-01
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:59.2
- Avg Retweets per Tweet:69.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,246 tweetsThe account maintains a high level of engagement, with a consistent average of likes and retweets. The content often sparks emotional responses and discussions.
59.2
Avg Likes/Tweet
69.8
Avg Retweets/Tweet
192,283
Total Likes
226,681
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
24
75th Percentile
137,177
Top Tweet
0.54
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
16.8%
Original
35.9%
Replies
32.0%
Retweets
15.3%
Quotes
0.0%
Threads
0.5%
With Media
33.1%
With Links
8.3%
With #Tags
77.2%
With @Mentions
34.3%
With Emojis
84
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
2.14
Reply/Original Ratio
0.48
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
68.6%
Weekday Posts
31.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 1,039 retweets (32% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience includes rugby fans, sports enthusiasts, and followers of BBC Rugby content. They are likely interested in match analysis, player stories, and behind-the-scenes insights.
Average
Audience Quality
24.4%
Suspicion Index
33.5%
Low-Quality %
37
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
48.7%
Empty Bio
27.4%
<10 Tweets
9.9%
Mass Following (>2K)
0.0%
New (<90 days)
48.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.6%
No URL
18.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
54,521,683
Total Potential Reach
37
Median Follower Reach
164
75th Percentile Reach
5.7%
>1K followers
0.7%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
50.2%
Creators
25,101 accounts
22.4%
Consumers
11,198 accounts
27.4%
Dormant
13,701 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
192
Verified Followers
0.19% of total
8,794
Protected Accounts
8.71% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @NiallOfficial | 40,818,735 | Singer | Music, Collaboration, Release |
| @JohnCena | 14,100,522 | Wrestler | Wrestling, Motivation, Self-promotion |
| @piersmorgan | 8,464,795 | Journalist | quotes, media, controversy |
| @Lord_Sugar | 5,201,897 | Entrepreneur | business, entrepreneurship, technology |
| @aaronramsey | 3,216,429 | Footballer | Football, Wales, Cardiff City |
| @IanJamesPoulter | 2,205,540 | Golfer | Golf, Family, Sports |
| @SinghLions | 1,334,287 | Restaurateur | Food, Travel, Influencer |
| @jimmy9 | 1,178,036 | Cricketer | Cricket, Management, Media |
| @vernonkay | 1,148,745 | TV Presenter | TV presenter, Radio host, Football fan |
| @AllBlacks | 1,048,011 | Sports Team | Rugby, New Zealand, Sports |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
41,247
Followers With Bio
59,746
Followers Without Bio
40.84%
% With Bio
59.16%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed189,475
Combined Engagement
17,634
Total Likes
171,841
Total Retweets
37,895
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
80%
With @Mentions
40%
With Links
Topical Analysis:
RT @PMoelleken: .@ZelenskyyUa's tv address to the Russian (!) people might be the most moving speech that I've ever seen in my entire life.…
RT @MichaelWarbur17: MICHAEL SHEEN is truly MAGNIFICENT. Get a LOAD of THIS. https://t.co/zZh5k3jcSs
Thank you everyone for your kind comments on the halftime @Nigelrefowens interview. There will be a longer one online I hope. Bloody great performance and result by @WelshRugbyUnion 👏👏👏👏
Totally devastated with the news about Eddie Lost a charming man and a great friend. My thought are with Sue and all the children 😢❤️🙏 https://t.co/Eu74FDlEiG
RT @petercrouch: One of my best friends Mum is vulnerable and missing. She lives in the Ealing area. Hazel May Taylor 72 years old 5ft 1i…
Key Insights & Takeaways
The account frequently shares personal reflections and emotional responses to events, indicating a deep connection with its audience. It blends professional commentary with personal anecdotes, creating a unique and relatable voice. The use of verified accounts and hashtags suggests a strategic approach to content visibility and audience reach.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 236,937
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @JiffyRugby reveals an well-established Twitter presence with 236,937 followers. The account demonstrates a conversation-first approach, averaging 129.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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