KATV News

KATV News

@KATVNews

#KATV Channel 7 #News #Arkansas #arwx #KATV7 https://www.facebook.com/unsupportedbrowser

Little Rock, Ark. https://katv.com/ Joined 2008-06-17 Date of Analysis: Dec 16, 2025

178,194

Followers

626

Following

245,177

Tweets

6.3

Avg Engagement

958

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @KATVNews's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-06-17
  • Verification:No
  • Location:Little Rock, Ark.

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:4.9
  • Avg Retweets per Tweet:1.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a steady engagement rate, with an average of 458 likes and 66 retweets per tweet. The engagement appears to be consistent across the account's content.

4.9

Avg Likes/Tweet

1.4

Avg Retweets/Tweet

16,086

Total Likes

4,481

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

4

75th Percentile

801

Top Tweet

0.04

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

87.9%

Original

1.8%

Replies

8.6%

Retweets

1.7%

Quotes

0.0%

Threads

0.9%

With Media

93.3%

With Links

67.3%

With #Tags

30.3%

With @Mentions

0.8%

With Emojis

191

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.02

Reply/Original Ratio

0.2

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

82.8%

Weekday Posts

17.2%

Weekend Posts

Top Hashtags

#arnews (1196) #arwx (519) #arkansas (332) #arpx (160) #qotd (115) #arleg (65) #ared (55) #stateoftheunion (52) #sanders (39) #florida (30)

Most Mentioned

@sarahhuckabee (78) @katvmelinda (63) @katvmarine (60) @joebiden (59) @katvnews (45) @citylittlerock (39) @region8news (35) @realdonaldtrump (34) @potus45 (27) @katvtoddyak (27)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,857 (88%)
Replies 57 (2%)
Retweets 281 (9%)
Quote Tweets 55 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 281 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely interested in local news from Arkansas and national headlines. They may also follow politics, entertainment, and social issues due to the nature of the content posted.

Average

Audience Quality

33.5%

Suspicion Index

50.0%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

57.9%

Empty Bio

53.7%

<10 Tweets

5.2%

Mass Following (>2K)

0.0%

New (<90 days)

61.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.1%

No URL

42.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

48,034,399

Total Potential Reach

4

Median Follower Reach

37

75th Percentile Reach

2.8%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

27.1%

Creators

13,533 accounts

19.3%

Consumers

9,631 accounts

53.7%

Dormant

26,836 accounts

212

Verified Followers

0.42% of total

3.4%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Arkansas, USA (3,003) Little Rock, AR (1,985) United States (763) Arkansas (617) Conway, AR (379) Hot Springs, AR (292) North Little Rock, AR (277) Benton, AR (198) Jonesboro, AR (159) Pine Bluff, AR (145)

245

Verified Followers

0.24% of total

7,685

Protected Accounts

7.69% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,465 Wrestler Wrestling, Motivation, Self-promotion
@maddow 10,411,227 Political Commentator Politics, News, Commentary
@6BillionPeople 2,033,408 - -
@AmericanIdol 1,920,227 Entertainment Music, Singing, Auditions
@SinghLions 1,333,880 Restaurateur Food, Travel, Influencer
@soledadobrien 1,317,663 Journalist working, mom, journalist
@RexChapman 1,254,217 Commentator Basketball, Horse racing, Commentary
@JustinColeMoore 1,173,623 Country Singer Country music, Father, Husband
@MikeyWax 857,513 Musician music, singer-songwriter, new single
@larrykim 728,730 Entrepreneur Startups, AdWords, Chatbots

Top Keywords in Follower Bios

love (3,571) life (2,148) arkansas (2,046) mom (1,576) wife (1,411) god (1,309) music (1,255) family (1,212) sports (1,019) news (965)

Top Hashtags in Follower Bios

#wps (150) #maga (71) #1 (71) #resist (54) #election2016 (54) #blm (44) #arkansas (40) #blacklivesmatter (31) #2a (25) #gohogs (21)

35,045

Followers With Bio

64,955

Followers Without Bio

35.05%

% With Bio

64.95%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

3,315

Combined Engagement

2,989

Total Likes

326

Total Retweets

663

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

20%

With @Mentions

100%

With Links

Topical Analysis:

News Politics Entertainment Social Issues Celebrity Arkansas

Key Insights & Takeaways

The account frequently shares news about national politics and current events. It also covers entertainment and celebrity-related topics, indicating a broader audience interest. The content includes both local and national news, suggesting a mix of regional and general interest content.

Strengths

  • + Established follower base of 178,194
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @KATVNews reveals an growing Twitter presence with 178,194 followers. The account demonstrates a content-creator strategy, averaging 6.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025