#MerdekaBelajar

#MerdekaBelajar

@Kemdikbud_RI

Kementerian Pendidikan, Kebudayaan, Riset, dan Teknologi | Ministry of Education, Culture, Research, and Technology

Jakarta https://t.co/eA7TSA0tGi Joined 2012-07-10 Date of Analysis: Dec 16, 2025

1,907,274

Followers

432

Following

35,749

Tweets

36.4

Avg Engagement

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Kemdikbud_RI's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2012-07-10
  • Verification:Yes
  • Location:Jakarta

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:25.7
  • Avg Retweets per Tweet:10.7
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account has a consistent engagement rate with most tweets receiving around 500 likes and 180 retweets. The engagement is primarily organic, with minimal use of paid promotion.

25.7

Avg Likes/Tweet

10.7

Avg Retweets/Tweet

83,464

Total Likes

34,725

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

15

Median Likes

4

Median Retweets

41

75th Percentile

4,125

Top Tweet

0.02

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

51.2%

Original

35.5%

Replies

12.2%

Retweets

1.0%

Quotes

0.0%

Threads

0.0%

With Media

72.8%

With Links

89.6%

With #Tags

31.2%

With @Mentions

2.2%

With Emojis

231

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.69

Reply/Original Ratio

0.09

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

81.3%

Weekday Posts

18.7%

Weekend Posts

Top Hashtags

#merdekabelajar (2083) #sahabatdikbud (2081) #seninmain (222) #belajardarirumah (204) #bersamahadapikorona (192) #indonesiapulih (169) #selasabahasa (121) #kamissains (114) #jumatsemangat (103) #minggurindu (100)

Most Mentioned

@tvrinasional (165) @nadiemmakarim (99) @budayasaya (89) @puspresnas (87) @gtk_kemdikbud (51) @badanbahasa (44) @jokowi (42) @kemdikbud_ri (27) @litbangdikbud (26) @pusdatin_dikbud (24)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,664 (51%)
Replies 1,155 (36%)
Retweets 396 (12%)
Quote Tweets 34 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 396 retweets (12% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes educators, students, parents, and policymakers interested in education and cultural development. The content is also accessible to the general public interested in national initiatives.

Below Average

Audience Quality

38.0%

Suspicion Index

53.5%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

56.0%

Empty Bio

64.6%

<10 Tweets

0.8%

Mass Following (>2K)

0.0%

New (<90 days)

78.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

94.5%

No URL

51.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

8,519,082

Total Potential Reach

1

Median Follower Reach

7

75th Percentile Reach

0.7%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

16.5%

Creators

8,235 accounts

18.9%

Consumers

9,448 accounts

64.6%

Dormant

32,317 accounts

21

Verified Followers

0.04% of total

0.7%

Professional Bios

founder, dev, analyst, etc.

0.01

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Indonesia (986) Jakarta Capital Region (255) Yogyakarta, Indonesia (158) Jakarta (154) Kota Surabaya, Jawa Timur (132) indonesia (107) Bandung, Jawa Barat (103) DKI Jakarta, Indonesia (84) Central Java, Indonesia (83) East Nusa Tenggara, Indonesia (76)

32

Verified Followers

0.03% of total

14,224

Protected Accounts

14.08% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@INDONESIAinLOVE 4,944,439 News Outlet Top News, Ilmu Pengetahuan, Breaking News
@TitiRadjoPdmaja 2,510,570 Musician Music, Acting, Contact Person
@johnnjenga 278,044 Academic Politics, Memory, Research
@UNICEFEducation 160,147 Education education, equity, children
@spiritandsoul1 153,369 - -
@GuzRezaSyarief 139,106 Motivational Speaker TalentCoach, TalentConsultant, SelfBrandConsultant
@AmbisBareng 119,640 Educator Education, UTBK preparation, Partnership
@utbkcak 96,881 - -
@KRMTRoySuryo2 92,879 Politician Multimedia, Telematics, Public Health
@HusinShihab 65,311 - -

Top Keywords in Follower Bios

yang (2,606) pk (1,238) hidup (1,204) akun (1,020) lpdp (904) orang (870) suka (841) yg (749) life (737) indonesia (731)

Top Hashtags in Follower Bios

#studytwt (180) #studyacc (83) #ambisverse (15) #nft (14) #ynwa (12) #gakfollowporno (12) #treasure (11) #indonesia (11) #bts (10) #nct (9)

53,783

Followers With Bio

47,216

Followers Without Bio

53.25%

% With Bio

46.75%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

10,369

Combined Engagement

1,576

Total Likes

8,793

Total Retweets

2,074

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

80%

With @Mentions

20%

With Links

Topical Analysis:

Education Culture National Development Motivation Community Engagement Government Communication

Key Insights & Takeaways

The account frequently uses hashtags like #SahabatDikbud and #MerdekaBelajar to foster community and awareness. Content often includes motivational messages and national celebrations, which resonate well with the audience. The account emphasizes collaboration and national pride, aligning with broader government goals.

Strengths

  • + Established follower base of 1,907,274
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Kemdikbud_RI reveals an growing Twitter presence with 1,907,274 followers. The account demonstrates a content-creator strategy, averaging 36.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025