Kenya Power
Kenya Power Social Media Support Team. Here to help with all your power related queries,24/7.
1,431,903
Followers
19,643
Following
2,128,340
Tweets
0.7
Avg Engagement
365
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @KenyaPower_Care's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2010-05-24
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:0.5
- Avg Retweets per Tweet:0.1
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,247 tweetsOn average, tweets receive around 103 likes and 28 retweets, indicating moderate engagement. The account's content is primarily informational, which may explain the lower interaction rates.
0.5
Avg Likes/Tweet
0.1
Avg Retweets/Tweet
1,712
Total Likes
455
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
266
Top Tweet
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
0.3%
Original
99.0%
Replies
0.7%
Retweets
0.0%
Quotes
0.0%
Threads
0.3%
With Media
1.0%
With Links
0.1%
With #Tags
99.7%
With @Mentions
0.0%
With Emojis
133
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
292.18
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
80.0%
Weekday Posts
20.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 22 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes residents and businesses in Kenya affected by power outages. The account's messages are targeted at individuals and organizations reliant on a stable electricity supply.
Below Average
Audience Quality
36.4%
Suspicion Index
56.2%
Low-Quality %
5
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
65.3%
Empty Bio
64.8%
<10 Tweets
1.7%
Mass Following (>2K)
0.0%
New (<90 days)
62.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
96.2%
No URL
47.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
9,922,001
Total Potential Reach
5
Median Follower Reach
27
75th Percentile Reach
1.7%
>1K followers
0.2%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
13.5%
Creators
6,738 accounts
21.7%
Consumers
10,874 accounts
64.8%
Dormant
32,388 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
72
Verified Followers
0.07% of total
2,793
Protected Accounts
2.79% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @MigunaMiguna | 2,391,667 | Lawyer | Integrity, Fearlessness, Revolution |
| @CapitalFMKenya | 1,699,490 | Media | music, news, sports |
| @javerias | 1,328,468 | Journalist | Photography, Journalism, Child Labour |
| @MariaSTsehai | 1,184,115 | Communications Expert | Communications, Producer, Director |
| @UlrichJvV | 1,148,844 | Activist | Digital media, Global development, Gardening and sustainability |
| @FalhadaIman | 373,274 | Politician | Politics, Law, Leadership |
| @AnthoniaOrji | 258,624 | - | - |
| @sidneyrema | 188,483 | - | - |
| @FellMentKE | 164,288 | Influencer | Dance, Laugh, Learn |
| @Senate_KE | 151,940 | Government Official | Counties, Bills, Oversight |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
35,727
Followers With Bio
64,273
Followers Without Bio
35.73%
% With Bio
64.27%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed1,060
Combined Engagement
833
Total Likes
227
Total Retweets
212
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Good Evening. The listed areas will be affected by planned power interruptions tomorrow (13th April 2023). The interruption is part of network maintenance. For the advance notice, use https://t.co/mzD2qgzBFc. To access the latest schedule, check under the most recent date. ^MW ht
Hello, please find the areas on maintenance tomorrow, 11th of April 2023.^MM https://t.co/V7LChlkBit
Hello, please find the areas on maintenance tomorrow, 12th of April 2023.^MM https://t.co/9enZkL8UV8
Hello. The following areas will be affected by planned maintenance tomorrow 09.04.2023 ^CK https://t.co/9mVZuanbyJ
Hello, these areas will be affected by scheduled power interruptions tomorrow: ^BT https://t.co/di3cBP4bHI
Key Insights & Takeaways
The account frequently posts about planned power outages and maintenance schedules, which are critical for its audience. Most tweets include links to additional information or maps, suggesting a focus on clarity and accessibility. The account's low engagement may indicate a need for more interactive content or improved communication strategies.
Strengths
- + Established follower base of 1,431,903
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @KenyaPower_Care reveals an growing Twitter presence with 1,431,903 followers. The account demonstrates a conversation-first approach, averaging 0.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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