Kerrang! Radio
Kerrang! Radio - playing 24/7 new and classic metal, rock and more. Listen on the Kerrang! Radio app, smart speaker, online at https://kerrangradio.co.uk/ & Freeview 717
182,120
Followers
3,230
Following
53,226
Tweets
41.3
Avg Engagement
741
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @KerrangRadio's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-01-23
- Verification:No
- Location:UK
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:24.7
- Avg Retweets per Tweet:16.6
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account shows moderate to high engagement, with a steady number of likes and retweets per tweet. It leverages its verified status and active on-air presence to drive interaction.
24.7
Avg Likes/Tweet
16.6
Avg Retweets/Tweet
80,423
Total Likes
53,870
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
8
Median Likes
1
Median Retweets
20
75th Percentile
19,131
Top Tweet
0.23
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
74.2%
Original
17.6%
Replies
4.7%
Retweets
3.5%
Quotes
0.0%
Threads
1.2%
With Media
85.8%
With Links
4.2%
With #Tags
79.2%
With @Mentions
47.4%
With Emojis
177
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.24
Reply/Original Ratio
0.75
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
85.4%
Weekday Posts
14.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 153 retweets (5% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is primarily metal and rock music fans, with a strong interest in current and classic bands. The account also appeals to listeners who follow radio programming and live broadcasts.
Good
Audience Quality
15.9%
Suspicion Index
18.7%
Low-Quality %
84
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
28.3%
Empty Bio
16.1%
<10 Tweets
12.5%
Mass Following (>2K)
0.0%
New (<90 days)
28.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
72.4%
No URL
9.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
84,758,018
Total Potential Reach
84
Median Follower Reach
299
75th Percentile Reach
8.7%
>1K followers
1.3%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
61.8%
Creators
30,888 accounts
22.1%
Consumers
11,066 accounts
16.1%
Dormant
8,046 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
171
Verified Followers
0.17% of total
8,694
Protected Accounts
8.69% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,294 | Wrestler | Wrestling, Motivation, Self-promotion |
| @PearlJam | 3,470,895 | Musician | Music, Pearl Jam, Gigaton |
| @KellyOsbourne | 3,298,773 | Podcaster | Podcast, Entertainment, Comedy |
| @Variety | 2,911,386 | Entertainment industry | Entertainment, Business, Variety |
| @BeatsByAssassin | 2,261,802 | Multitalented | Actor, Director, Rapper |
| @6BillionPeople | 2,033,584 | - | - |
| @MegsDeAngelis | 1,783,563 | Influencer | music, fans, socializing |
| @TheVampsCon | 1,735,795 | Musician | Diary, Strange thoughts |
| @itvcorrie | 1,735,275 | TV Show | TV, Soap Opera, Drama |
| @iamrobertdobbs | 1,561,710 | Musician | Music, Time Machines, Crypto |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
65,486
Followers With Bio
34,514
Followers Without Bio
65.49%
% With Bio
34.51%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed46,489
Combined Engagement
8,676
Total Likes
37,813
Total Retweets
9,298
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
100%
With Links
Topical Analysis:
RT @slipknot: https://t.co/jE6TrAUdbW
RT @slipknot: Joey Jordison: 1975 - 2021 https://t.co/EUs7cimYD4
On-air now: @johnnydoom is with you til 1am with killer tunes from @jadenhossler, @TPROfficial, @SkarlettRiot, @TheOfficialA7X, @bmthofficial, @SkinnyKOfficial, @creepercultuk, @korn, @oceangrovemelb and loads more… 🔥 🔊 https://t.co/BStTYPbJgF https://t.co/OSQVEieFEG
Chester Bennington would've just turned 47. So missed, but still living on in his music. Which @linkinpark song contains your favourite Chester vocals? https://t.co/u7ctFmiv8j
Today would've been @ChesterBe's 46th birthday. A musician we miss more with every passing year. Thankfully his legacy lives on in the music he made with @linkinpark and others, providing so much joy for millions of fans around the world. 🕯️ https://t.co/Mu9S3HXyF7
Key Insights & Takeaways
The account frequently highlights on-air hosts and featured artists, which helps maintain audience interest and loyalty. It uses emotional and nostalgic content, such as remembering Chester Bennington, to connect with fans on a deeper level. Regular updates about new and classic music keep the audience engaged and informed about the radio's programming.
Strengths
- + Established follower base of 182,120
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @KerrangRadio reveals an growing Twitter presence with 182,120 followers. The account demonstrates a content-creator strategy, averaging 41.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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