Kevin Weekes

Kevin Weekes

@KevinWeekes

Multimedia Broadcaster Analyst ESPN, NHL Network, TSN 📺https://www.nhl.com/ NHL Ambassador. Keynote Speaker. Former NHL Goalie. Owner Speekes Media Inc.

New Jersey/ New York /Miami Joined 2009-04-09 Date of Analysis: Dec 16, 2025

304,659

Followers

6,621

Following

48,807

Tweets

370.6

Avg Engagement

4,270

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @KevinWeekes's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-04-09
  • Verification:No
  • Location:New Jersey/ New York /Miami

Data Summary

  • Tweets Analyzed:3,235
  • Avg Likes per Tweet:250.9
  • Avg Retweets per Tweet:119.7
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,235 tweets

His tweets receive high engagement, with an average of 10k likes and 900 retweets. The use of emojis and urgent language like 'Breaking News' boosts interaction.

250.9

Avg Likes/Tweet

119.7

Avg Retweets/Tweet

811,607

Total Likes

387,156

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

38

Median Likes

6

Median Retweets

236

75th Percentile

78,826

Top Tweet

1.22

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Commentator

Adds perspective to others content

41.7%

Original

11.8%

Replies

25.4%

Retweets

21.1%

Quotes

0.0%

Threads

0.1%

With Media

58.5%

With Links

63.1%

With #Tags

91.8%

With @Mentions

47.0%

With Emojis

156

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.28

Reply/Original Ratio

0.83

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

73.9%

Weekday Posts

26.1%

Weekend Posts

Top Hashtags

#hockeytwitter (1534) #nhltonight (135) #hockeyathome (56) #stanleycup (50) #nhlhattrickchallenge (44) #tsnhockey (26) #nhl (25) #stanleycupplayoffs (22) #nyc (22) #nhlnshowcase (16)

Most Mentioned

@nhl (1772) @nhlnetwork (1716) @espn (879) @kevinweekes (480) @tsnhockey (217) @dksportsbook (181) @nyrangers (125) @canes (121) @tblightning (113) @stanleycup (107)

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Content Strategy Analysis

Based on 3,235 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,350 (42%)
Replies 382 (12%)
Retweets 822 (25%)
Quote Tweets 681 (21%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 822 retweets (25% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,235 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His followers are primarily sports enthusiasts, especially hockey fans, and those interested in media and personal stories. The audience is engaged with his real-time updates and breaking news.

Average

Audience Quality

22.9%

Suspicion Index

35.1%

Low-Quality %

29

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

51.5%

Empty Bio

26.5%

<10 Tweets

4.4%

Mass Following (>2K)

0.0%

New (<90 days)

46.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.0%

No URL

18.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

19,533,893

Total Potential Reach

29

Median Follower Reach

131

75th Percentile Reach

3.4%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

54.4%

Creators

27,194 accounts

19.1%

Consumers

9,547 accounts

26.5%

Dormant

13,259 accounts

292

Verified Followers

0.58% of total

4.5%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Canada (546) United States (345) Toronto, Ontario (343) Edmonton, Alberta (252) New Jersey, USA (250) Ottawa, Ontario (227) Montréal, Québec (223) New York, USA (211) Boston, MA (210) Buffalo, NY (201)

557

Verified Followers

0.55% of total

11,743

Protected Accounts

11.63% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,102,283 Wrestler Wrestling, Motivation, Self-promotion
@PatMcAfeeShow 2,835,306 Sports commentator Sports, Betting, Entertainment
@DiMarzio 1,762,853 Journalist Calcio, Calciomercato, Libri
@ReneePaquette 1,244,105 Entertainment Host Fashion, Canada, Supporter
@jimrome 1,243,737 Sports commentator Sports, Talk Show Host, Instagram
@PTI 1,131,554 Sports Journalist Sports, Media, Television
@MattWallace888 959,990 YouTuber Crypto, Dogecoin, YouTube
@NOH8Campaign 801,464 Activism equality, bullying, discrimination
@Avalanche 653,100 Hockey Hockey, Ice, Fans
@cbass 512,279 Gamer Gaming, Toronto, Internet

Top Keywords in Follower Bios

hockey (5,910) sports (5,166) love (1,965) husband (1,655) father (1,625) life (1,526) dad (1,390) enthusiast (1,132) leafs (1,077) proud (1,062)

Top Hashtags in Follower Bios

#nyr (500) #billsmafia (403) #gohabsgo (344) #leafsforever (334) #lgrw (290) #goavsgo (240) #letsgooilers (220) #repbx (182) #njdevils (182) #nextlevel (181)

52,460

Followers With Bio

48,539

Followers Without Bio

51.94%

% With Bio

48.06%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,235 analyzed

204,807

Combined Engagement

21,119

Total Likes

183,688

Total Retweets

40,961

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

80%

With @Mentions

20%

With Links

Topical Analysis:

Sports Media Personal Milestones Hockey Engagement Credibility

Key Insights & Takeaways

KevinWeekes leverages his personal milestones to connect with his audience, enhancing authenticity and engagement. He uses a mix of professional and personal content to maintain a diverse and active follower base. His role as an NHL ambassador and media owner positions him as a credible and influential voice in sports media.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 304,659
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @KevinWeekes reveals an well-established Twitter presence with 304,659 followers. The account demonstrates a content-creator strategy, averaging 370.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025