KOB 4

KOB 4

@KOB4

Broadcasting since 1948. 📡 Use of #KOB4 or @KOB4 grants KOB 4 the right to copy and/or distribute your content on TV or online.

Albuquerque, New Mexico https://www.kob.com/ Joined 2008-11-06 Date of Analysis: Dec 16, 2025

120,714

Followers

554

Following

128,689

Tweets

11.1

Avg Engagement

974

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @KOB4's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-11-06
  • Verification:Yes
  • Location:Albuquerque, New Mexico

Data Summary

  • Tweets Analyzed:3,234
  • Avg Likes per Tweet:8.0
  • Avg Retweets per Tweet:3.0
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,234 tweets

On average, tweets receive around 309 likes and 68 retweets, indicating moderate engagement. The content is often shared by verified accounts and public figures, which may influence its reach.

8.0

Avg Likes/Tweet

3.0

Avg Retweets/Tweet

25,973

Total Likes

9,842

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

1

Median Retweets

9

75th Percentile

1,533

Top Tweet

0.09

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

79.0%

Original

0.4%

Replies

19.7%

Retweets

0.8%

Quotes

0.0%

Threads

0.5%

With Media

96.8%

With Links

14.8%

With #Tags

25.3%

With @Mentions

2.1%

With Emojis

177

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.04

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

85.4%

Weekday Posts

14.6%

Weekend Posts

Top Hashtags

#nmwx (241) #nmleg (31) #kob4 (30) #trafficalert (28) #nmpol (23) #nightbeat (15) #qotd (10) #breaking (10) #happeningnow (9) #alexisavila (9)

Most Mentioned

@kob4 (393) @brandega (169) @nmgameday (118) @griffinrushton (101) @branrich_wx (96) @tessamentus (48) @spencerschacht (44) @tamcam_tv (42) @gfrendakkob (39) @unmlobombb (39)

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Content Strategy Analysis

Based on 3,234 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,556 (79%)
Replies 14 (0%)
Retweets 637 (20%)
Quote Tweets 27 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 637 retweets (20% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,234 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience primarily consists of residents of New Mexico interested in local politics and public affairs. They are likely to engage with content related to state legislation and community issues.

Below Average

Audience Quality

35.8%

Suspicion Index

55.6%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

63.8%

Empty Bio

57.7%

<10 Tweets

7.5%

Mass Following (>2K)

0.0%

New (<90 days)

61.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.9%

No URL

47.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

20,403,964

Total Potential Reach

4

Median Follower Reach

35

75th Percentile Reach

3.2%

>1K followers

0.6%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

24.7%

Creators

2,469 accounts

17.6%

Consumers

1,757 accounts

57.7%

Dormant

5,774 accounts

75

Verified Followers

0.75% of total

3.6%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Albuquerque, NM (587) New Mexico, USA (232) United States (103) New Mexico (85) Santa Fe, NM (66) Rio Rancho, NM (47) Albuquerque, New Mexico (38) Las Cruces, NM (37) Albuquerque (29) Farmington, NM (23)

75

Verified Followers

0.75% of total

718

Protected Accounts

7.18% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,642 Wrestler Wrestling, Motivation, Self-promotion
@SinghLions 1,331,088 Restaurateur Food, Travel, Influencer
@NOH8Campaign 799,047 Activism equality, bullying, discrimination
@JenniferJJacobs 368,313 Journalist Biden admin, Reporting, Iowa
@RealGroupGreece 333,277 News Outlet News, Greece, Lifestyle
@davenewworld_2 289,460 Reporter Racism, Reporting, Media
@rebeccagrants 188,893 Sportscaster movies, TV, sports
@ChrisJZullo 136,508 Political commentator Politics, Environment, Economics
@travisa850 129,357 Cannabis Advocate Cannabis, GreenLove, Travel
@kharyp 98,121 Politician Gun Violence, Reproductive Rights, Sneakers

Top Keywords in Follower Bios

love (223) life (176) mexico (129) nm (107) mom (106) god (100) world (85) lover (78) retired (77) wife (77)

Top Hashtags in Follower Bios

#blm (12) #maga (8) #voteblue (7) #blacklivesmatter (7) #resist (6) #golobos (5) #1 (5) #2a (4) #resister (4) #healthequity (3)

3,622

Followers With Bio

6,378

Followers Without Bio

36.22%

% With Bio

63.78%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,234 analyzed

3,683

Combined Engagement

1,176

Total Likes

2,507

Total Retweets

737

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Local News State Legislation Public Policy Community Engagement Media Broadcasting

Key Insights & Takeaways

The account frequently shares news about state legislation and public policy, highlighting its role in informing the public. It includes calls to action or references to specific legislation, which may encourage further engagement or discussion. The use of hashtags like #nmleg and #nmpol suggests a focus on local political coverage and community involvement.

Strengths

  • + Established follower base of 120,714
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @KOB4 reveals an growing Twitter presence with 120,714 followers. The account demonstrates a content-creator strategy, averaging 11.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025