Wigan Athletic
Official X account of Wigan Athletic FC - FA Cup Winners 2013. 🛍 https://store.wiganathletic.com/ #WAFC | #BELIEVE
329,935
Followers
2,258
Following
95,724
Tweets
75.1
Avg Engagement
1,946
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @LaticsOfficial's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-02-17
- Verification:Yes
- Location:Wigan, England
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:69.9
- Avg Retweets per Tweet:5.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,246 tweetsThe account maintains a consistent level of engagement with an average of 3,279 likes and 460 retweets per tweet. The use of hashtags and emojis helps drive interaction and visibility.
69.9
Avg Likes/Tweet
5.2
Avg Retweets/Tweet
227,042
Total Likes
16,830
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
19
Median Likes
1
Median Retweets
73
75th Percentile
22,274
Top Tweet
0.23
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
74.2%
Original
20.9%
Replies
3.6%
Retweets
1.4%
Quotes
0.0%
Threads
0.3%
With Media
42.7%
With Links
93.8%
With #Tags
14.4%
With @Mentions
87.5%
With Emojis
148
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.28
Reply/Original Ratio
0.38
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
67.0%
Weekday Posts
33.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 117 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience consists of football fans, particularly supporters of Wigan Athletic FC. The account also attracts general sports enthusiasts interested in club news and updates.
Average
Audience Quality
31.9%
Suspicion Index
36.8%
Low-Quality %
17
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
43.7%
Empty Bio
43.6%
<10 Tweets
11.9%
Mass Following (>2K)
0.0%
New (<90 days)
67.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
93.0%
No URL
29.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
47,760,207
Total Potential Reach
17
Median Follower Reach
95
75th Percentile Reach
3.6%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
32.5%
Creators
16,226 accounts
23.9%
Consumers
11,957 accounts
43.6%
Dormant
21,817 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
467
Verified Followers
0.46% of total
8,006
Protected Accounts
7.93% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,103,365 | Wrestler | Wrestling, Motivation, Self-promotion |
| @midoahm | 5,545,505 | Entrepreneur | Dogs, Father, Founder |
| @Lord_Sugar | 5,202,775 | Entrepreneur | business, entrepreneurship, technology |
| @KameronBennett | 1,812,736 | DJ | Music, DJing, Booking |
| @SkyFootball | 1,330,903 | Sports Media | Football, EFL, SPFL |
| @HHathout | 1,177,796 | Sports Presenter | Sports, TV, Radio |
| @VictorMoses | 1,168,963 | Footballer | Football, Sports, Fitness |
| @EmiratesFACup | 1,000,842 | Sports Organization | Football, Competition, Trophy |
| @NorwichCityFC | 877,715 | Football Club | Football, Norwich, Community |
| @RCAofficiel | 858,290 | Football Club | Football, Sports, Morocco |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
60,563
Followers With Bio
40,436
Followers Without Bio
59.96%
% With Bio
40.04%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed31,127
Combined Engagement
27,152
Total Likes
3,975
Total Retweets
6,225
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
0%
With @Mentions
40%
With Links
Topical Analysis:
✍🏼 We are delighted to confirm the appointment of Kolo Touré as the Club's new First Team Manager! Welcome to Wigan, Kolo 💙 #wafc 🔵⚪️ #BELIEVE
Wigan Athletic can confirm that they have parted company with First Team Manager, Kolo Touré. #wafc 🔵⚪️ #BELIEVE
🙌🏼 We are delighted to confirm the appointment of Shaun Maloney as the Club's First Team Manager. #wafc 🔵⚪️ #BELIEVE
👊🏼 The new era begins... #wafc 🔵⚪️ #BELIEVE https://t.co/BmghKbvxNe
👋 We’d also like to give a big welcome to Kevin Betsy and Ashvir Johal, who have both joined our backroom coaching staff! #wafc 🔵⚪️ #BELIEVE https://t.co/lC65ZnNMaQ
Key Insights & Takeaways
The account frequently shares news about managerial appointments and departures, indicating a focus on club leadership changes. The use of branded hashtags like #wafc and #BELIEVE reinforces brand identity and community connection. High engagement suggests that fans are highly interested in club updates and are active in interacting with the account.
Strengths
- + Established follower base of 329,935
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @LaticsOfficial reveals an growing Twitter presence with 329,935 followers. The account demonstrates a content-creator strategy, averaging 75.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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