London Review of Books
Europe’s leading magazine of culture and ideas, published twice a month.
313,885
Followers
1,844
Following
47,364
Tweets
11.5
Avg Engagement
5,667
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @LRB's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-03-12
- Verification:No
- Location:London
Data Summary
- Tweets Analyzed:3,235
- Avg Likes per Tweet:7.0
- Avg Retweets per Tweet:4.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,235 tweetsLRB's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The content is well-received, with some tweets gaining significant traction.
7.0
Avg Likes/Tweet
4.5
Avg Retweets/Tweet
22,805
Total Likes
14,397
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
2
Median Retweets
13
75th Percentile
1,453
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
58.1%
Original
10.9%
Replies
29.1%
Retweets
1.9%
Quotes
0.0%
Threads
0.6%
With Media
73.5%
With Links
1.6%
With #Tags
62.2%
With @Mentions
0.8%
With Emojis
215
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.19
Reply/Original Ratio
0.07
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
80.6%
Weekday Posts
19.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,235 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 942 retweets (29% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,235 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely interested in cultural and intellectual discourse, with a focus on Europe and global affairs. They engage with in-depth analysis and literary content.
Average
Audience Quality
24.5%
Suspicion Index
26.4%
Low-Quality %
41
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
32.9%
Empty Bio
28.0%
<10 Tweets
15.1%
Mass Following (>2K)
0.0%
New (<90 days)
51.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
77.2%
No URL
20.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
70,426,735
Total Potential Reach
41
Median Follower Reach
234
75th Percentile Reach
9.1%
>1K followers
1.2%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
51.7%
Creators
25,869 accounts
20.2%
Consumers
10,107 accounts
28.0%
Dormant
14,024 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,505
Verified Followers
1.49% of total
13,791
Protected Accounts
13.65% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,103,209 | Wrestler | Wrestling, Motivation, Self-promotion |
| @candundaradasi | 5,578,676 | Journalist | Journalism, Activism, Turkey |
| @iamjohnoliver | 5,571,035 | Comedian | Comedy, Politics, Podcasts |
| @GreatestQuotes | 4,234,662 | Inspirational Speaker | Challenge, Motivate, Inspire |
| @KlasraRauf | 2,370,719 | Journalist | Politics, Literature, Translation |
| @anwaribrahim | 1,805,717 | Politician | Politics, Leadership, Opposition |
| @maggieNYT | 1,656,583 | Journalist | Politics, Journalism, Analysis |
| @NicolaSturgeon | 1,518,175 | Politician | Books, Politics, Scotland |
| @FloydShivambu | 1,394,585 | Politician | Dialectical Materialism, Labour Theory of Value, Revolution |
| @SinghLions | 1,334,656 | Restaurateur | Food, Travel, Influencer |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
69,066
Followers With Bio
31,933
Followers Without Bio
68.38%
% With Bio
31.62%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,235 analyzed3,629
Combined Engagement
2,219
Total Likes
1,410
Total Retweets
726
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
40%
With @Mentions
80%
With Links
Topical Analysis:
Pankaj Mishra’s new essay ‘The Big Con’ has had an huge impact in India — in fact it’s the second most-read piece on our website so far this year. 350 million Indians went to sleep hungry in 2022, he writes, a number that’s almost doubled in just 4 years: https://t.co/KLzHrieuUR
‘When you turn and look back down the years, you glimpse the ghosts of other lives you might have led; all houses are haunted.’ Hilary Mantel wrote many wonderful pieces for the LRB and we’d hoped she’d write many more: https://t.co/lykCjiOayZ https://t.co/chBPILcdkZ
‘Most of the results from Saturday’s presidential and national assembly elections in Nigeria are in … and the general consensus among both Nigerians and the foreign observers is that the voting was rigged.’ @majapearce for the LRB blog: https://t.co/bo4fHMezHY
‘Modi has counted on sympathetic journalists and financial speculators in the West to cast a seductive veil over his version of political economy, environmental activism and history.’ New, from Pankaj Mishra: The Big Con https://t.co/KLzHrieuUR
RT @JAFMacDonald: I wrote about the Free Church of Scotland and the SNP leadership campaign for the LRB. There are some older histories at…
Key Insights & Takeaways
The account frequently shares essays and articles that spark discussion and debate. It highlights cultural and political events, especially from regions like India and Nigeria. Engagement is consistent, with a notable number of likes and retweets per tweet.
Strengths
- + Established follower base of 313,885
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @LRB reveals an growing Twitter presence with 313,885 followers. The account demonstrates a content-creator strategy, averaging 11.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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