#MACtion
This is the Official Twitter home of the Mid-American Conference. Bringing you #MACtion 365 days a year! | IG: MACSports | TikTok: MACSports
58,779
Followers
420
Following
52,561
Tweets
49.0
Avg Engagement
561
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MACSports's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-04-06
- Verification:No
- Location:Cleveland, Ohio
Data Summary
- Tweets Analyzed:3,234
- Avg Likes per Tweet:33.5
- Avg Retweets per Tweet:15.5
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,234 tweetsThe account consistently receives a high number of likes and retweets, indicating strong audience interaction. It effectively uses trending topics and event announcements to boost engagement.
33.5
Avg Likes/Tweet
15.5
Avg Retweets/Tweet
108,356
Total Likes
50,173
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
14
Median Likes
6
Median Retweets
51
75th Percentile
5,109
Top Tweet
0.83
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
59.6%
Original
5.8%
Replies
33.1%
Retweets
1.6%
Quotes
0.0%
Threads
0.0%
With Media
96.3%
With Links
83.5%
With #Tags
75.2%
With @Mentions
48.2%
With Emojis
148
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.1
Reply/Original Ratio
0.05
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
68.3%
Weekday Posts
31.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,234 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,069 retweets (33% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,234 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes sports fans, students, and followers of college athletics, particularly those interested in the Mid-American Conference. The account also targets broader audiences through viral moments and event promotions.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
116
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
76.5%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
23,644,515
Total Potential Reach
116
Median Follower Reach
315
75th Percentile Reach
6.7%
>1K followers
0.9%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
764
Protected Accounts
7.64% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,090,523 | Wrestler | Wrestling, Motivation, Self-promotion |
| @stoolpresidente | 2,917,230 | Entrepreneur | Sports, Stocks, Entrepreneurship |
| @OccupyDemocrats | 580,586 | Political Activist | Progressive, Grassroots, Politics |
| @Schultz_Report | 200,227 | Sports Analyst | Sports, Analysis, Podcasts |
| @nocontextcfb | 184,522 | - | - |
| @CBSSportsNet | 181,171 | Sports Media | Sports, News, Entertainment |
| @bubbagumpino | 143,014 | Sports Broadcaster | Sports, Betting, Podcasting |
| @madverse | 137,170 | Poet | poetry, Dada, Surrealism |
| @USAFootball | 102,315 | Football organization | football, youth, education |
| @adamvinatieri | 97,405 | Football Player | family, football, outdoors |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
7,222
Followers With Bio
2,778
Followers Without Bio
72.22%
% With Bio
27.78%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,234 analyzed12,568
Combined Engagement
1,249
Total Likes
11,319
Total Retweets
2,514
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @AdamSandler: Go get em Happy. Pulling for you. https://t.co/4o4LOoAWDN
RT @_1Sledge: The whole nation is behind you, 3. 🙏🏾❤️
RT @BatesEmoni: Thank you @cavs for giving a young man like me a opportunity 🙏🏽💯promise y’all won’t regret it❤️….real work start now💯
RT @Edelman11: Some things are bigger than the game. Praying for Damar and his family. 🙏
🏝 IT’S OFFICIAL 🏝 Cardinals. RedHawks. Tonight 7 pm ET. Winner is headed to @TheBahamasBowl! 🇧🇸 @BowlSeason | #MACtion https://t.co/KFf0mEj8Kb
Key Insights & Takeaways
The account focuses on major events and milestones, such as bowl games and conference highlights, to maintain interest. It utilizes hashtags like #MACtion to create a sense of community and ongoing engagement. Promotional content, including event details and countdowns, drives traffic and anticipation.
Strengths
- + Established follower base of 58,779
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MACSports reveals an growing Twitter presence with 58,779 followers. The account demonstrates a content-creator strategy, averaging 49.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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