Marcelo Hazan
Jornalista |🎙️Narrador | Apresentador | ex-Globo, LANCE!, Libertadores, GOAL e A Tribuna | parcerias: DM e 📧 [email protected]
106,988
Followers
2,016
Following
62,059
Tweets
439.4
Avg Engagement
465
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Marcelo_Hazan's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-10-09
- Verification:No
- Location:Eu vim de Santos
Data Summary
- Tweets Analyzed:3,235
- Avg Likes per Tweet:56.7
- Avg Retweets per Tweet:382.7
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,235 tweetsHis tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The engagement is consistent across his posts, suggesting a loyal and active following.
56.7
Avg Likes/Tweet
382.7
Avg Retweets/Tweet
183,524
Total Likes
1,237,983
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
0
Median Retweets
44
75th Percentile
235,586
Top Tweet
4.11
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
39.0%
Original
41.4%
Replies
13.5%
Retweets
6.1%
Quotes
0.0%
Threads
0.0%
With Media
43.9%
With Links
8.4%
With #Tags
75.6%
With @Mentions
22.3%
With Emojis
114
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.06
Reply/Original Ratio
0.45
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
78.8%
Weekday Posts
21.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,235 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 436 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,235 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersHis audience is primarily interested in sports, media, and entertainment, with a focus on Brazilian and international events. They engage with his content through likes and retweets, showing interest in his narratives and insights.
Average
Audience Quality
25.3%
Suspicion Index
30.9%
Low-Quality %
28
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
44.1%
Empty Bio
26.4%
<10 Tweets
9.7%
Mass Following (>2K)
0.0%
New (<90 days)
57.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
90.4%
No URL
17.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
12,877,044
Total Potential Reach
28
Median Follower Reach
141
75th Percentile Reach
5.4%
>1K followers
1.1%
>10K followers
0.3%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
53.5%
Creators
5,353 accounts
20.0%
Consumers
2,004 accounts
26.4%
Dormant
2,643 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
41
Verified Followers
0.41% of total
879
Protected Accounts
8.79% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @10neto | 3,881,780 | Commentator | Futebol, Comentarista, Esportes |
| @iguinho3k | 676,759 | Podcaster | Pai, marido, podcast |
| @IamMzilikazi | 550,271 | Musician | Pan-African music, Album, Rise |
| @Moreno | 430,933 | Influencer | Business, Manager, Serious |
| @andrevasco | 357,488 | Communicator | Family, Communication, Music |
| @ChrisWheatley | 298,475 | Sports Journalist | Football, Arsenal, Reporting |
| @capelareal | 188,347 | Jornalista | Esportes, Comentarista, Narrador |
| @BocaFutFemenino | 150,107 | Sports Journalist | soccer, Boca Juniors, women's sports |
| @copaalemdacopa | 149,434 | Podcast Host | sports, politics, culture |
| @jantadasfut | 144,903 | Soccer Analyst | Futebol, Humor, Sarcasmo |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,589
Followers With Bio
4,411
Followers Without Bio
55.89%
% With Bio
44.11%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,235 analyzed800,267
Combined Engagement
0
Total Likes
800,267
Total Retweets
160,053
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
0%
With Links
Topical Analysis:
RT @Casimiro: Assim que acordei vi a montagem tosca feita com o intuito de enganar o eleitor a uma semana do 2° turno. Repudio a utilização da minha imagem sem autorização para fins eleitorais e reafirmo minha posição de insatisfação com o atual governo. Como sabem, dia 30 meu vo
RT @vinijr: Não foi a primeira vez, nem a segunda e nem a terceira. O racismo é o normal na La Liga. A competição acha normal, a Federação também e os adversários incentivam. Lamento muito. O campeonato que já foi de Ronaldinho, Ronaldo, Cristiano e Messi hoje é dos racistas. Um
RT @vinijr: Mais uma vez, em vez de criticar racistas, o presidente da LaLiga aparece nas redes sociais para me atacar. Por mais que você fale e finja não ler, a imagem do seu campeonato está abalada. Veja as respostas do seus posts e tenha uma surpresa... Omitir-se só faz com
RT @vinijr: A cada rodada fora de casa uma surpresa desagradável. E foram muitas nessa temporada. Desejos de morte, boneco enforcado, muitos gritos criminosos... Tudo registrado. Mas o discurso sempre cai em “casos isolados”, “um torcedor”. Não, não são casos isolados. São episó
RT @vinijr: Preto e imponente. O Cristo Redentor ficou assim há pouco. Uma ação de solidariedade que me emociona. Mas quero, sobretudo, inspirar e trazer mais luz à nossa luta. Agradeço demais toda a corrente de carinho e apoio que recebi nos últimos meses. Tanto no Brasil quan
Key Insights & Takeaways
His content often highlights emotional and significant moments in sports events, which drives engagement. He uses personal experiences and narratives to connect with his audience. Collaborations and partnerships are a key part of his strategy, as seen through his contact information and mentions of partnerships.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 106,988
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Marcelo_Hazan reveals an well-established Twitter presence with 106,988 followers. The account demonstrates a conversation-first approach, averaging 439.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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