Márcio França
Ministro do Empreendedorismo, da Microempresa e da Empresa de Pequeno Porte. Ex-governador de São Paulo e Presidente da Fundação João Mangabeira (PSB)
68,560
Followers
622
Following
10,982
Tweets
446.7
Avg Engagement
545
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @marciofrancasp's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-05-25
- Verification:Yes
- Location:São Paulo, Brasil
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:209.2
- Avg Retweets per Tweet:237.5
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsHis tweets typically receive high engagement, with an average of 16,085 likes and 1,540 retweets, indicating strong public interest and interaction. Verified accounts make up 0.5% of his followers, suggesting a mix of personal and institutional support.
209.2
Avg Likes/Tweet
237.5
Avg Retweets/Tweet
679,894
Total Likes
772,015
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
9
Median Likes
1
Median Retweets
125
75th Percentile
428,167
Top Tweet
6.52
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
26.8%
Original
64.0%
Replies
2.7%
Retweets
6.5%
Quotes
0.0%
Threads
0.0%
With Media
27.4%
With Links
4.1%
With #Tags
76.1%
With @Mentions
30.6%
With Emojis
114
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
2.39
Reply/Original Ratio
2.37
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
77.6%
Weekday Posts
22.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 89 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersHis audience includes political supporters, citizens interested in Brazilian politics, and media outlets. The mix of humor and policy topics appeals to a broad demographic.
Average
Audience Quality
24.6%
Suspicion Index
30.0%
Low-Quality %
56
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
45.8%
Empty Bio
20.9%
<10 Tweets
17.3%
Mass Following (>2K)
0.0%
New (<90 days)
49.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.0%
No URL
14.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
27,306,469
Total Potential Reach
56
Median Follower Reach
361
75th Percentile Reach
13.9%
>1K followers
1.8%
>10K followers
0.6%
>50K followers
0.4%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
61.9%
Creators
6,189 accounts
17.2%
Consumers
1,723 accounts
20.9%
Dormant
2,088 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
52
Verified Followers
0.52% of total
876
Protected Accounts
8.76% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @miriamleitao | 3,181,528 | Jornalista | Journalism, Writing, Awards |
| @GarotaCiume | 2,208,641 | Influencer | Relationships, Love, Humor |
| @presidencia_BR | 1,230,317 | Government Official | politics, government, news |
| @AndreJanonesAdv | 1,070,046 | - | - |
| @bandnewsfmrio | 813,008 | Radio station | news, radio, Rio de Janeiro |
| @ECantanhede | 812,132 | Journalist | journalism, media commentary, radio broadcasting |
| @VillaMarcovilla | 751,587 | Historian | History, Politics, Brazil |
| @eduardopaes | 716,140 | Politician | Family, Politics, Business |
| @rosana | 698,568 | Writer | Escritora, Física, Jornalista |
| @govbr | 665,900 | Government | Government, Brazil, Actions |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,417
Followers With Bio
4,583
Followers Without Bio
54.17%
% With Bio
45.83%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed557,837
Combined Engagement
63,665
Total Likes
494,172
Total Retweets
111,567
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
RT @LulaOficial: Democracia. https://t.co/zvnBbnQ3HG
RT @LulaOficial: Decreto assinado por Lula para intervenção federal no Distrito Federal. #EquipeLula https://t.co/1gHjIuDGLf
Um homem de 38 anos viajou 16 horas para entregar um Pen Drive. Depois dessa, ninguém mais pode falar que sou “cringe”…
https://t.co/DbcMgTdeTi
RT @LulaOficial: Aproveitaram o silêncio do domingo, quando ainda estamos montando o governo, para fazer o que fizeram. E vocês sabem que existem vários discursos do ex-presidente estimulando isso. E isso também é responsabilidade dele e dos partidos que sustentaram ele.
Key Insights & Takeaways
His content often uses humor to engage followers and simplify complex topics. He shares personal stories that humanize his public persona. He frequently comments on media and politics, reflecting his active role in public discourse.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 68,560
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @marciofrancasp reveals an well-established Twitter presence with 68,560 followers. The account demonstrates a conversation-first approach, averaging 446.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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