Matti Haapoja
Filmmaker with a YouTube channel.
126,719
Followers
559
Following
5,651
Tweets
241.4
Avg Engagement
458
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MattiHaapoja's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2011-08-25
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:164.6
- Avg Retweets per Tweet:76.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsHis tweets receive high engagement, with an average of 3,890 likes and 1,105 retweets. This suggests a loyal and interactive audience that responds well to promotional and personal content.
164.6
Avg Likes/Tweet
76.8
Avg Retweets/Tweet
534,933
Total Likes
249,536
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
40
Median Likes
0
Median Retweets
203
75th Percentile
143,547
Top Tweet
1.91
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
28.6%
Original
67.6%
Replies
0.5%
Retweets
3.2%
Quotes
0.0%
Threads
1.5%
With Media
12.1%
With Links
1.8%
With #Tags
68.5%
With @Mentions
58.3%
With Emojis
92
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
2.36
Reply/Original Ratio
6.18
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
79.6%
Weekday Posts
20.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 17 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis followers are likely interested in filmmaking, technology, and lifestyle content. They engage actively with his tweets, especially those involving giveaways and product mentions.
Average
Audience Quality
20.9%
Suspicion Index
22.3%
Low-Quality %
22
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
28.4%
Empty Bio
26.9%
<10 Tweets
7.8%
Mass Following (>2K)
0.0%
New (<90 days)
46.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
66.6%
No URL
16.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
46,455,965
Total Potential Reach
22
Median Follower Reach
123
75th Percentile Reach
5.3%
>1K followers
0.7%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
47.4%
Creators
23,681 accounts
25.7%
Consumers
12,846 accounts
26.9%
Dormant
13,473 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,227
Verified Followers
1.21% of total
8,199
Protected Accounts
8.12% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @AlfieDeyes | 4,630,878 | Influencer | vlogging, lifestyle, positivity |
| @Xiaomi | 4,411,010 | Technology | Smartphones, Technology, Cinemagic |
| @Casey | 2,076,869 | YouTuber | family, work |
| @RobertAlai | 1,861,128 | Politician | Tech, Politics, Auditing |
| @ijustine | 1,856,185 | YouTuber | tech, video games, podcast |
| @AndrewYang | 1,697,815 | Entrepreneur | Entrepreneur, UBI, Human-Centered Economy |
| @iamrobertdobbs | 1,561,515 | Musician | Music, Time Machines, Crypto |
| @geoffkeighley | 1,490,774 | Gaming Host | Video games, Awards, Events |
| @DJIGlobal | 1,344,719 | Drone Manufacturer | aerial, handheld, cinematic |
| @SinghLions | 1,333,592 | Restaurateur | Food, Travel, Influencer |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
70,176
Followers With Bio
30,821
Followers Without Bio
69.48%
% With Bio
30.52%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed243,831
Combined Engagement
7,099
Total Likes
236,732
Total Retweets
48,766
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @BarackObama: If you’re wondering whether it’s an overreaction to cancel large gatherings and public events (and I love basketball), her…
RT @elonmusk: For those wondering, I will pay over $11 billion in taxes this year
RT @MKBHD: Just wear a mask. Not super hard.
My 1M massive giveaway is up! For the Twitter fam I’m giving away a Mavic Mini 2 🙌🏻 Just follow me and @DJIGlobal and retweet this to have a chance at winning the Mavic Mini 2 drone. Thank you for all the love and support 🙏🏻 https://t.co/TLur4DYVBN
RT @Casey: about the protests. https://t.co/gShasNdVMd
Key Insights & Takeaways
He leverages giveaways to boost engagement and follower interaction His content often includes personal milestones and product promotions, which resonate with his audience He maintains a balance between personal storytelling and brand partnerships
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 126,719
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MattiHaapoja reveals an well-established Twitter presence with 126,719 followers. The account demonstrates a conversation-first approach, averaging 241.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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